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Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

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Page 1: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Briefing to Portfolio Committee

Departmental Strategic Plan and Annual Performance Plan

Date: 17 April 2012

Page 2: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Legislative and Policy Mandate

• Tourism Act, 1993 (Act No 72 of 1993) as amended, makes provision for the promotion of tourism.

• The White Paper on the Development and Promotion of Tourism in South Africa (Tourism White Paper of 1996) provides a framework and guidelines for the development and promotion of tourism in South Africa with the vision to develop the tourism sector.

• Industrial Policy Action Plan 2 (IPAP2) identifies tourism as an important driver of both domestic consumer spending and foreign exchange earnings.

• The New Growth Path identifies tourism sector as one of the six (6) key sectors to be prioritised to support employment creation.

• Tourism has been identified in the outcome approach to service delivery (outcome 4, 7 and 11) as one of the sectors in which growth and employment opportunities could be leveraged.

2

Page 3: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Tourism Sector Priorities

• Policy, strategy, regulations, governance, and monitoring and evaluation Research, information and knowledge management. Policy and legislative framework. Collaborative partnerships. Prioritising tourism at national, provincial and local government level.

• Tourism growth and development – demand Marketing and brand management. Domestic tourism Regional tourism Business and events tourism

• Tourism growth and development – supply Relevant capacity building Niche-product development and rural Tourism Product information Responsible tourism Investment promotion Quality assurance

3

Page 4: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Tourism Sector Priorities Cont…•People developmentTransformationDecent workService excellenceCommunity beneficiation

•Enablers of growthGeneral tourism awareness among South Africans. Safety and securityInternational and regional airliftGround transportationDomestic airlift

4

Page 5: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Department’s Priorities

The department’s key priorities include: • Job creation• Promoting decent work in the tourism sector• Rural, cultural and heritage tourism• Domestic tourism• Skills development• Quality assurance• Service excellence• Sector transformation• Opportunities for youth• Entrepreneurship• Increasing investment in the tourism sector• Responsible tourism• Expanding tourism infrastructure• Product development • Stakeholder coordination and partnerships • Information and knowledge management • Growing the market looking at both domestic and foreign tourists.

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Page 6: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Review of the NDT Mandate

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Page 7: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Vision• A catalyst for tourism growth and development in South Africa.

MissionA strategy focused department, committed to create a conducive environment for growing and developing tourism

through:• Innovation;• Strategic partnerships and collaboration• Providing information and knowledge management service; and• Strengthening institutional capacity

ValuesPerformance Values and Descriptions• Innovative: Leveraging of resources and partnerships to optimise delivery to our stakeholders; and responsive

to change. • Ethical - Good Corporate Governance: Encapsulates principles of Integrity, Transparency and Accountability.• Customer Focus: Provide services and solutions in a manner that is efficient and which are effective and

responsive. People’s Values and Descriptions• Empowerment (Growth, Training, Develop, Skills): Create an environment conducive for our people’s Growth

and Development.• Integrity: We will act with integrity by being accountable, showing respect and serving with honesty, respect

and trustworthiness. • Recognition (Appreciated, Get Support, and Fairness): We want to be an organisation that values its own

people by ensuring fairness of the systems and processes, supportive, recognising and rewarding performance.

7

Page 8: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

NEW NDT STRUCTURE

NATIONAL DEPARTMENT OF TOURISM

MINISTER

CFO

BRANCHINTER-

NATIONAL TOURISM

MANAGEMENT

INTERNAL AUDIT

OFFICE OF THE

CHIEF OPERATIONS

OFFICER

BRANCH DOMESTIC TOURISM

MANAGEMENT

BRANCHPOLICY AND KNOWLEDGE

SERVICES

ODG

DEPUTY MINISTER

SECRET8

Page 9: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Departmental Goals

Strategic Outcome Oriented Goal

Goal Statement Links to Government Outcomes

Achieve good corporate and cooperative governance.

Provide comprehensive corporate support service to the department to ensure good governance.

Outcome 12: An efficient, effective and development oriented public service and an empowered, fair and inclusive citizenship.

Tourism priorities integrated within other sector departments, provincial and local government’s planning.

Render policy frameworks, stakeholder management and planning related support services at provincial and local government level by analyzing and participating in their planning processes.

Outcome 12: An efficient, effective and development oriented public service and an empowered, fair and inclusive citizenship.

Improve impact of tourism on the livelihood of all South Africans

To monitor and evaluate the implementation of tourism programmes, strategies and policies.

Outcome 4: Decent employment through inclusive economic growth

Improved Tourism Sector Research, Information and Knowledge Management.

To advance Research, Information and Knowledge Management within the tourism sector.

Outcome 4: Decent employment through inclusive economic growth.

99

Page 10: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Departmental Goals

Strategic Outcome Oriented Goal

Goal Statement Government Outcomes

Increased contribution of the tourism sector to inclusive economic growth.

Profile regions and develop appropriate support packages that respond to tourism development and growth needs.

Outcome 4: Decent employment through inclusive economic growth.

Increased contribution of the tourism sector to economic growth through analysis of international markets and strategic interventions.

Improved levels of competitiveness and sustainability in the tourism industry.

To promote responsible tourism best practices to inculcate a culture of responsible tourism in South Africa.

Outcome 4: Decent employment through inclusive economic growth.Outcome 10:

Strengthened regional, and international collaboration and partnership.

Strengthen Regional, and International collaboration and partnerships through bilateral and multilateral engagements.

Outcome 11: Create a better , a better and a better world.

1010

Page 11: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Organisational Risks

Risks Mitigating FactorsChief Operations Officer

Lack of specialised skills, (e.g.) Information Communication Technology (ICT), Communication, Forensic and Performance Audit.

Skills audit (Assess impact, readiness of employees etc).

Recruit persons with these skills. Co-sourcing for these skills. Realignment exercise to be conducted.

Lack of buy-in of employees into the departmental processes.

Improve communication and conduct workshops to Branches (i.e. Change management).

Contravening legislation and/ or contractual obligations. Legal services to be consulted.

Inadequate asset management. Monthly monitoring of assets and perform reconciliation of asset register.

Non-compliance with legislation (e.g.) PFMA and Treasury Regulations.

Financial delegations, policies and procedures adequately aligned to the legislation.

Security of information, risk to the state. Implement the provisions of the Minimum Information Security Standards (MISS).

Increase awareness training for staff members.

The momentum in building the positive image of the Department can be lost.

Align functioning of Communications operations plans to ensure positive momentum.

1111

Page 12: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Organisational Risks Cont…

Risks Mitigating FactorsChief Operations Officer

Inability to drive Tourism communications agenda (not utilizing media space and obtaining insufficient media content).

• Enhance interaction with third parties and strategic stakeholders, to ensure sufficient media content and adequate utilisation of media space.

Build stakeholder network. Conduct research (qualitative and quantitative).

Policy and Knowledge ServicesNon-compliance with tour guiding legislation and regulations.

Enter into agreement with Law Enforcement agencies to monitor compliance.

Unavailability of data / information. Purchase data from other data resources.

Inadequate platforms for electronic research information (Euromonitor, Official Airline Guide ect.).

Upgraded/improved IT infrastructure in the new location (hard and software).

1212

Page 13: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Organisational Risks

Risks Mitigating Factors

International TourismInsufficient market insight Undertake an indepth market analysis (Country and/ or

region)

Inadequate or undefined strategic approaches Develop market specific strategic intervention.

Global economic recession Focus on new markets to maintain SA competitive advantage in tourism

Insufficient or inadequate air access (capacity and quality)

Engage the Department of Transport on negotiations on air bilateral

Non implementation and monitoring of international agreements

• Identify all international agreements; • Actively plan follow up engagements; • Prepare analytical dossiers and follow up on

presidential/ ministerial outcomes of international engagements

Lack of capacity and skilled officials Create training and development opportunities for officials

1313

Page 14: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Organisational Risks Cont…

Risks Mitigating FactorsDomestic Tourism

Lack of alignment of our strategy to other existing strategies across the three spheres of government resulting in implementation challenges.

Consultations with provinces from primary planning stages to ensure that provinces provide input and aligns their strategic plans with NDT;

Integrated planning and coordinated efforts. Efficient utilisation of existing structures such as the premier’s

intergovernmental forums, EPWP forums to ensure seemliness integration and coordination of efforts.

Consideration of local government by laws seeing that they will directly impact on the implementation of projects/programmes.

Strengthen effectiveness of MINMEC.

Lack of capacity to deliver on new targets

Prioritisation of filling of post based on the need on the ground Inculcating the culture of learning Encourage learning through participation at key industry events Allocation of resources to ensure engagement in capacity

building/training initiative of staff on critical training areas.

Insufficient data to inform strategic plans.

Conduct research to inform strategic plans; Undergo fact finding missions and Information sharing with the relevant stakeholders.

1414

Page 15: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Programme 1: Chief Operations Officer

Purpose

• To provide strategic leadership, centralised administration, and executive support and corporate services.

1515

Page 16: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Outcome Oriented Goal: Achieve good corporate and cooperative governance.Strategic Objective: Effective organisational performance management system.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

1. Percentage compliance with provisions of government’s performance and risk management prescripts.

100% implementation.

100% compliance. 100% compliance. 100% compliance.

2. Intergovernmental integration and implementation support system NDT developed and implemented.

100% implementation.

100% compliance. 100% compliance. 100% compliance.

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Page 17: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Capable and skilled workforce.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

3. Percentage of vacancy rate. (Funded posts).

Current vacancy rate: 9%.

Maintain vacancy rate at 5%.

Maintain vacancy rate at 5%.

Maintain vacancy rate at 5%.

4. Percentage implementation of Workplace Skills Plan (WSP).

83% of courses attended.

100% implementation.

100% implementation.

100% implementation.

100% of planned training interventions implemented.

5. Percentage implementation of Performance Management Development System (PMDS).

100% 100% implementation.

100% implementation.

100% implementation.

17

Page 18: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Capable and skilled workforce (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

6. Number of interventions on HIV/ AIDS and Employee Health Wellness (EHW) conducted.

3 interventions on HIV/AIDS and Employees Health Wellness (EHW) conducted.

4 interventions. 4 interventions. 4 interventions.

7. Percentage compliance on management of labour relations cases in line with prescripts.

None. 100% compliance. 100% compliance. 100% compliance.

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Page 19: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Capable and skilled workforce (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

8. Percentage representation of designated groups.

54% women. Maintain minimum 50% women representation.

Maintain minimum 50% women representation.

Maintain minimum 50% women representation.

2.72% disability. Maintain minimum 4% disability rate.

Maintain minimum 5% disability rate.

Maintain minimum 5% disability rate.

93% black representation..

Maintain minimum 89% black representation.

Maintain minimum 89% black representation.

Maintain minimum 89% black representation.

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Page 20: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Efficient service delivery.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

9. Percentage implementation of Information Technology Strategic Plan (ITSP).

Approved NDT MSP.

100% implementation of Phase Two.

100% implementation of Phase Three.

Review of ITSP and 100% implementation of Phase One.

10. Uptime of network and services availability.

9% up-time. Maintain 97% up-time.

Maintain 97% up-time.

Maintain 97% up-time.

Maximum of 3% service time.

Maximum of 3% service time.

Maximum of 3% service time.

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Page 21: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Reach out to tourism stakeholders through targeted communication.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

11. Percentage implementation of the annual implementation plan of the Communication Strategy.

100% implementation. 100% implementation.

100% implementation.

100% implementation.

Strategic Objective: Effective Internal Audit Services.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

12. Percentage of completion of approved rolling three (3) year strategic and one (1) year operational plan.

100% implementation. 100% implementation.

100% implementation.

100% implementation.

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Page 22: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Corporate legal support.Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

13. Percentage compliance with case management requirements.

100% compliance. 100% compliance. 100% compliance. 100% compliance.

14. Percentage compliance with agreed service delivery standards.

100% compliance. 100% compliance. 100% compliance. 100% compliance.

15. Percentage compliance with Legislative Programme of the Department.

None. 100% compliance. 100% compliance. 100% compliance.

16. Percentage of tourists’ complaints referred to appropriate authorities for a resolution within agreed time frame.

None. 100% of tourists’ complaints referred to authorities.

100% of tourists’ complaints referred to authorities.

100% of tourists’ complaints referred to authorities.

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Page 23: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Economic, efficient and effective use of departmental resources.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

17. Percentage compliance with financial and supply chain management regulatory requirements.

100% compliance with regulatory requirements.

100% compliance. 100% compliance. 100% compliance.

18. Percentage of procurement compliance from enterprises with B-BBEE status level 1–4 contributor.

58% of expenditure on procurement from BBBEE and BEE enterprises.

100% compliance. 100% compliance. 100% compliance.

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Page 24: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Programme 2: Policy and Knowledge Services

Purpose

• To support sector policy development and evaluation, research and knowledge management, promotion of transformation and responsible tourism.

24

Page 25: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Outcome Oriented Goal:Improve impact of tourism on the livelihood of all South Africans. Strategic Objective: Monitoring and evaluation of tourism sector performance, strategies and policies. Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

1. Frequency of the state of tourism reports.

2010 State of Tourism report.

1 1 1

2. Number of impact evaluation reports for the tourism sector and NDT initiatives.

Impact Evaluation of Indaba and Tourism Enterprise Partnership.

2 (phase 2 of SRI evaluation and Etheya awards).

2 1

Phase 1 SRI evaluation.

3. National Tourism Sector Strategy (NTSS) implementation reports.

Monitoring and evaluation framework for the NTSS.

2011/12 NTSS Annual Progress Report.

2012/13 NTSS Annual Progress Report.

2013/14 NTSS Annual Progress Report.

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Page 26: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Monitoring and evaluation of tourism sector performance, strategies and policies (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

4. Number of tourism forecasting models developed.

Draft forecasting model on jobs initiated/developed.

1 (jobs model finalised).1 (tourist arrivals initiated).

1 1

5. Number of oversight reports on departmental entities and partners.

M&E framework developed for entities.

4 SAT oversight reports.

4 SAT oversight reports.

4 SAT oversight reports.

4 TEP oversight reports.

4 TEP oversight reports.

4 TEP oversight reports.

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Page 27: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Outcome Oriented Goal: Tourism priorities integrated within other sector departments, provincial and local government’s planning.Strategic Objective: Create an enabling policy environment and improve intergovernmental coordination.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

6. Number of tourism-related policies, strategies and frameworks reviewed and developed.

National Tourism Sector Strategy (2011).

3 (resilience strategy initiated.

2 2

Tourism White Paper of 1996. Review of the Tourism Safety and Awareness Strategy.

Tourism Act (1993.) Quarterly policy watch released.Tourism Amendment Act

(1996).

Draft Tourism Bill (2010).

Tourism Budget Structure

Domestic Tourism Strategy.

Crisis Management Framework.

27

Page 28: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Create an enabling policy environment and improve intergovernmental coordination (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

7. Framework for the alignment and integration of NTSS at provincial and local government developed and implemented.

Framework for the budget structure developed.

Budget structure submitted to National Treasury for approval.

Support implementation of framework.

Support implementation of framework.Report on progress achieved developed.

8. Capacity Building Programme targeting Municipalities initiated.

Local Government Tourism Growth and Development programme.

Tourism Training Programme for Municipalities developed.

Initiate the implementation of capacity building programme.

Progress report on implementation capacity building of municipalities developed.

9. Number of initiatives facilitated to reduce barriers to tourism growth.

MoU signed with the Department of Home Affairs.

2 (Implementation of the MoU with Home Affairs).

2 2

Review report of the implementation of the Airlift Strategy.

Annual tourism State of Airlift Report.

28

Page 29: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Create an enabling policy environment and improve intergovernmental coordination (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

10. Number of initiatives and platforms aimed at improving stakeholder engagement within tourism industry.

Intergovernmental Relations Framework Act of 2005.

3 (Quarterly intergovernmental coordination working group meetings convened).

3 3

Intergovernmental Relations Stakeholder Engagement Framework.

Electronic Stakeholder database.

NDT Framework for Stakeholder engagement implemented.

29

Page 30: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Outcome Oriented Goal: Improved Tourism Sector Research, Information and Knowledge Management.Strategic Objective: Provide Knowledge Management for tourism sector.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

11. Number of information and knowledge systems and services developed and maintained.

1 e-Library.

2(Tourism Knowledge Portal and Electronic Events Calendar).

2 2

12. National Visitors Information Framework (NVIF) developed and implemented.

NVIF brand approved.

Implementation report.

Implementation report.

Support the implementation of NVIF framework.Progress report on implementation developed.

30

Page 31: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Provide Knowledge Management for Tourism Sector (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

13. Number of National Tourism information Gateways (NTIG) operational.

Framework for National Tourism Information Gateways.

2 gateways (air and land based) operational.

1 air based. 1 air based.2 land based. 2 land based.

14. Standardized Knowledge Management Framework for the tourism sector developed and implemented.

Knowledge Management Framework.

Knowledge Management Frameworkimplemented.

Knowledge Management Frameworkimplemented.

Knowledge Management Frameworkimplemented.

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Page 32: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective :To professionalise tourist guiding services.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

15. Feasibility of regulating cross border tourists guiding activities between SADC countries that share borders with RSA investigated.

Draft Framework on harmonising guiding standards.

Feasibility study report. MoU with 1 neighbouring country on the harmonisation of tourist guiding across the boarders 31 March 2013.

Implementation of the MoU.

Draft framework updated and approved.

16. Ensure compliance with the tourist guiding legislation and regulations.

Strategy to professionalise tourist guiding.

Integration of tourist guiding module into the law enforcement agencies training programme.

Training reports. Training reports.

Create awareness on tourist guiding registration.

Create awareness on tourist guiding registration.

Create awareness on tourist guiding registration.

32

Page 33: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective :To professionalise tourist guiding services (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

17. Development and integration of standards for tourists guiding.

Strategy to professionalise tourist guiding.

Report on the implementation of the training recommendations in the professionalization of tourist guides strategy.

Skills development reports.

Skills development reports.

18. Protocol for reporting standardised.

Audit of the tourist guides register system and database.

Implementation of the audit recommendation initiated.

System report. System report.

19. Rules of engagement &guidelines between the NDT and Tourist guiding stakeholders.

Strategy to professionalise tourist guiding.

MoU on rules of engagement with stakeholders.

Implementation of MoU on rules of engagement with stakeholders.

Implementation of MoU on rules of engagement with stakeholders.

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Page 34: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Manage and conduct tourism research to inform tourism growth and development.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

20. Number of research studies conducted.

2 conducted and 2 initiated Cultural and Heritage tourism research reports.

5 research studies conducted through Universities.

5 research studies conducted through Universities.

5 research studies conducted through Universities.

Economic cases for tourism study initiated.

2 research studies conducted internally.

2 research studies conducted internally.

2 research studies conducted internally.Skills audit review report

for new markets initiated.

21. Number of baseline studies conducted on tourism indicators identified in the NTSS.

3 (bed nights spent in rural areas, projects owned and led by communities and participation of communities in tourism).

3 3 3

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Page 35: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Manage and conduct tourism research to inform tourism growth and development.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

22. Standardized Research Framework for the tourism sector developed and implemented.

National Tourism Research Framework.

Progress report on implementation of the Research Framework.

Progress report on implementation of the Research Framework.

Implementation of the Research Framework.Progress report on implementation of the Research Framework.

Indicator table. Progress reports. Progress report. Proposal on the establishment of the Tourism Journal.

Progress reports. Progress reports.

Tourism research colloquium.

35

Page 36: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Outcome Oriented Goal:Increased contribution of tourism sector to inclusive economic participation.Strategic Objective: Increase compliance with the gazetted tourism charter.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

23. Number of reports on the tourism enterprises using tourism sector verification scorecard.

Monitoring criteria in place (DTI).

2 reports (biannual). System implementation report.

System implementation and reporting.

24. Annual report published on public sector spend on empowered tourism goods and services.

None 1 Annual report. 1 1

25. Number of reports on the extent of empowerment from PPP’s, concessions, and assets disposal by state entities in tourism.

None 1 1 1

36

Page 37: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Increase compliance with the gazette tourism charter (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

26. Number of reports on the state of sector transformation.

None 1 - 1

27. Tourism B-BEE Charter Council established and operational.

None Charter council with Functional Secretariat.

Charter council with Functional Secretariat.

Charter council with Functional Secretariat.

37

Page 38: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Outcome Oriented Goal: Improved levels of competitiveness and sustainability in the tourism sector.Strategic Objective: To promote Responsible Tourism best practice.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

28. Development and implementation of the National Minimum Standards for Responsible Tourism (NMSRT) Accreditation System for certification agencies facilitated.

National Minimum Standard and Responsible Tourism(NMSRT).

Develop incentives to encourage implementation.

Roll-out of tourism incentives to encourage implementation (Monitoring of implementation).

Monitoring and produce report on implementation of NMSRT.

Develop toolkits for Certification Agencies and Tourism businesses.

Implementation of the toolkit for Certification Agencies and Tourism businesses. (Monitoring of implementation).

Facilitate revision of NMSRT with SABS.

38

Page 39: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: To promote Responsible Tourism best practice (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

29. Development and implementation of the National Responsible Tourism Strategy.

None. State of responsible tourism report for hospitality sub-sector (Implementation Readiness assessment).

Progress report on the implementation of National Responsible Tourism strategy.

Implement phase one of annual action plan. Progress report on the implementation of National Responsible Tourism strategy.

30. National Tourism response programme for climate change developed and implemented.

National Climate Change and Tourism Action Plan.

Implementation of phase one of the action plan.

Implementation of phase two of the action plan.

Implementation of phase three of the action plan.

39

Page 40: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

31. Community participation programme developed and implemented.

None Develop community capacity building initiative for sustainable tourism.

Identify areas for community beneficiation

Capacitate one community in five provinces.

Capacitate one community in each province.

32. Tourism Universal Accessibility (UA) Action Plan developed and implemented.

UA Action Plan.

Conduct research on number and quality of Tourism UA compliant establishments and attractions.

Develop a pilot project for implementation of Tourism UA compliant City destination.

Progress report on implementation of UA Action Plan and status of Tourism UA compliant City destination.

Develop framework and requirements for UA compliant City destination.

Develop incentives for UA compliance.

Implement incentives for UA compliance.

Strategic Objective: To promote Responsible Tourism best practice (cont...)

40

Page 41: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Programme 3: International Tourism

Purpose

• To provide strategic political and policy direction for the development of South Africa’s tourism potential throughout various regions of the world.

41

Page 42: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Outcome Oriented Goal: Increased contribution of the tourism sector to inclusive economic growth. Strategic Objective: To provide international tourism market (country and/or region) analysis to inform strategic interventions.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

1. Number of country profiles developed and updated per year.

None 180 180 180

2. Number of regional* profiles developed and updated per year.

None 2 4 additional. 8 additional.

3. Market intervention toolkit developed.

None Concept document developed.

Phase one of the recommendations in the concept document implemented.

Phase two of the recommendations in the concept document implemented.

42

*A region in this context refers a cluster of selected countries with tourism potential

Page 43: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: To provide international tourism market (country and/or region) analysis to inform strategic interventions. (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

4. Number of strategic interventions introduced for selected tourism markets.

None - 4 additional. 8 additional.

5. Number of SA missions abroad supported for tourism mainstreaming.

None 4 8 additional. 12 additional.

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Page 44: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Outcome Oriented Goal: Strengthened Regional, Africa and International collaboration and partnership.Strategic Objective: To utilise bilateral and multilateral engagements to advance the tourism national, regional, Africa and global agenda.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

6. Annual report on international (bilateral/multilateral) agreements and strategic national priorities facilitated.

None 1 1 1

7. Number of multilateral fora for which participation is supported.

5 7 8(1 additional)

9(1 additional)

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Page 45: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Programme 4: Domestic Tourism

Purpose

• To provide political, policy and strategic direction for the development and growth of sustainable domestic tourism throughout South Africa.

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Page 46: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Outcome Oriented Goal: Increase contribution of the tourism sector to inclusive economic growth.Strategic Objective: To facilitate the implementation of appropriate support packages for regions.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

1. Number of Provincial profiles developed.

None. 09 Profiles updated. 09 Profiles updated. 09 Profiles updated.

2. Number of regional support packages delivered, informed by relevant strategies (e.g. rural strategy) per year.

None. 02 Regional support packages developed.

02 support packages delivered.

02 support packages delivered.

Domestic Tourism Strategy.

National Domestic tourism campaign initiated.

Implementation of the Domestic Tourism Strategy.

Implementation of the Domestic Tourism Strategy.

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Page 47: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: To facilitate the implementation of national tourism imperatives

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

3. Total number of tourism products supported through the social responsibility funding (Expanded Public Works Programme).

45 50 50 50

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Page 48: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: To facilitate the implementation of national tourism imperatives (cont...)

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

4. Number of national programmes supported.

Annual National Tourism Career Expo (NTCE) Report.

National Tourism Career Expo (NTCE) 2012.

National Tourism Career Expo (NTCE) 2013.

National Tourism Career Expo (NTCE) 2014.

Curriculum Analysis & Evaluation Report.

Curriculum analysis report.

Curriculum analysis report.

curriculum analysis report.

Educator Seminar Report.

9 Educator Capacity Development seminars held.

9 Educator Capacity Development Seminars held.

9 Educator Capacity Development Seminars held.

Research report.

Tourism Leadership Dialogues Reports

6 annual tourism leadership dialogues facilitated.

6 annual tourism leadership dialogues facilitated.

6 annual tourism leadership dialogues facilitated.

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Page 49: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Programme Performance

Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

4. Number of national programmes supported (cont...)

Customer Service Delivery Reserch Report in South Africa,2009 available.

Service Excellence Requirement implemented.

Developed norms and standards for service excellence.

Create awareness of norms and standard for service excellence.

Customer Service Delivery Research Report in South Africa, 2009 available.

Implementation of phase two based on the recommendations of the strategy – national campaign.

Report on the analysis of the campaign.

Awareness creation report (as per recommendations of the analysis report.

Strategic Objective: To facilitate the implementation of national tourism imperatives (cont...)

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Page 50: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Strategic Objective: Provide support to SMME for economic development and job creation.

Programme Performance Indicators

Baseline Medium-Term Targets

2012/13 2013/14 2014/15

5. Number of rural enterprises supported per year.

500 530 530 0

6. Number of enterprises supported to grow through mentorship.

25 50 50 0

7. Number of businesses supported with market access.

170 170 180 0

8. Number of members of the designated groups (Historical Disadvantage Enterprises) supported per year.

3 150 3 351

HDE enterprises supported.

3 365 0

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Page 51: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Programme Performance Indicators Baseline Medium-Term Targets

2012/13 2013/14 2014/15

9. Number of enterprises trained (Skills development, tourism awareness, customer service, toolkits and business skills).

None 3 250 3 250 0

10. Number of full time equivalent jobs supported through tourism enterprise partnership per year.

5 000 5 000 5 000 0

Strategic Objective: Provide support to SMME for economic development and job creation.

Strategic Objective: Create employment opportunities by implementing tourism projects targeted at the unemployed.

Programme Performance Indicators Baseline Medium-Term Targets

2012/13 2013/14 2014/15

11. Number of FTE jobs created through the social responsibility Implementation programme (EPWP) per year.

5 270 5 054 5 889 6 003

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Page 52: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

VOTE 35

Estimates of National Expenditure (2012 ENE)

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Page 53: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Departmental MTEF Baseline (Per Programme)

2012/13 2013/14 2014/15R'000 R'000 R'000

Administration 195,043 14% 206,671 14% 218,773 14%Policy and Knowledge Services 787,994 58% 861,395 58% 907,996 57%International Tourism 46,834 3% 48,798 3% 51,655 3%Domestic Tourism 337,461 25% 378,496 25% 401,667 25%TOTAL 1,367,332 1,495,360 1,580,091

Programme % of Total% of Total % of Total

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Page 54: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Departmental MTEF Baseline (Economic Classification)

2012/13 2013/14 2014/15R'000 R'000 R'000

Compensation of Employees 180,583 13% 188,377 13% 199,436 13%Goods and Services 150,320 11% 154,403 10% 164,290 10%Interest on Leases 190 0.01% 201 0.01% 217 0.01%Transfers and Subsidies 1,029,056 75% 1,145,111 77% 1,208,418 76%Capital Assets 7,183 1% 7,268 0.5% 7,730 0.5%TOTAL 1,367,332 1,495,360 1,580,091

Economic Classification % of Total% of Total % of Total

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Page 55: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Departmental

1,367,332

9.36%1,495,360

5.67%1,580,091

1,250,000

1,300,000

1,350,000

1,400,000

1,450,000

1,500,000

1,550,000

1,600,000

2012/13 2013/14 2014/15

Budget Growth over MTEF (Baseline)

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Page 56: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

MTEF Baseline – Administration (Per Sub-programme)

2012/13 2013/14 2014/15R'000 R'000 R'000

Ministry 32,955 16% 37,431 18% 39,625 19%Management 16,550 8% 17,210 8% 18,222 9%Corporate Affairs 121,538 59% 127,068 61% 134,499 65%Office Accomodation 24,000 12% 24,962 12% 26,427 13%TOTAL 195,043 206,671 218,773

Programme% of Total

% of Total

% of Total

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Page 57: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

MTEF Baseline – Administration (Economic Classification)

2012/13 2013/14 2014/15R'000 R'000 R'000

Compensation of Employees 97,392 50% 101,296 49% 107,241 49%Goods and Services 93,405 48% 100,848 49% 106,738 49%Interest on Leases 139 0.1% 153 0.1% 163 0.1%Transfers and Subsidies 0% 0% 0%Capital Assets 4,107 2% 4,374 2% 4,631 2%TOTAL 195,043 206,671 218,773

Economic Classification% of Total

% of Total

% of Total

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Page 58: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Administration

195,043

5.96%206,671

5.86%218,773

180,000

185,000

190,000

195,000

200,000

205,000

210,000

215,000

220,000

225,000

2012/13 2013/14 2014/15

Budget Growth over MTEF (Baseline)

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Page 59: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

MTEF Baseline – Policy and Knowledge Services (Per Sub-programme)

2012/13 2013/14 2014/15R'000 R'000 R'000

Policy, Research, Monitoring and Evaluation Management 3,377 0.4% 3,565 0.4% 3,772 0.4%Policy Development and Evaluation 18,122 2% 17,625 2% 18,684 2%Research and Knowledge Management 13,192 2% 14,228 2% 15,064 2%South African Tourism 753,303 96% 825,977 96% 870,476 96%TOTAL 787,994 861,395 907,996

% of TotalProgramme

% of Total

% of Total

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Page 60: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

MTEF Baseline – Policy and Knowledge Services (Economic Classification)

2012/13 2013/14 2014/15R'000 R'000 R'000

Compensation of Employees 21,954 3% 22,834 3% 24,174 3%Goods and Services 12,110 2% 12,067 1% 12,782 1%Transfers and Subsidies 753,303 96% 825,977 96% 870,476 96%Capital Assets 627 0.1% 517 0.1% 564 0.1%TOTAL 787,994 861,395 907,996

% of TotalEconomic Classification

% of Total

% of Total

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Page 61: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Policy and Knowledge Services

787,994

9.31%861,395

5.41%907,996

720,000

740,000

760,000

780,000

800,000

820,000

840,000

860,000

880,000

900,000

920,000

2012/13 2013/14 2014/15

Budget Growth over MTEF (Baseline)

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Page 62: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

MTEF Baseline – International Tourism (Per Sub-programme)

2012/13 2013/14 2014/15R'000 R'000 R'000

International Tourism Management 3,945 8% 4,176 9% 4,434 9%Americas and Caribbean 11,490 25% 11,966 25% 12,664 25%Europe 9,244 20% 9,599 20% 10,157 20%Africa and Middle East 12,768 27% 13,310 27% 14,086 27%Asia and Australasia 9,387 20% 9,747 20% 10,314 20%TOTAL 46,834 48,798 51,655

% of TotalProgramme

% of Total

% of Total

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Page 63: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

MTEF Baseline – International Tourism (Economic Classification)

2012/13 2013/14 2014/15R'000 R'000 R'000

Compensation of Employees 25,723 55% 26,754 55% 28,326 55%Goods and Services 15,175 32% 15,750 32% 16,648 32%Transfers and Subsidies 5,250 11% 5,539 11% 5,864 11%Capital Assets 686 1.5% 755 1.5% 817 1.6%TOTAL 46,834 48,798 51,655

% of TotalEconomic Classification

% of Total

% of Total

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Page 64: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

International Tourism

46,834

4.19%48,798

5.85%51,655

44,000

45,000

46,000

47,000

48,000

49,000

50,000

51,000

52,000

53,000

2012/13 2013/14 2014/15

Budget Growth over MTEF (Baseline)

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Page 65: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

MTEF Baseline – Domestic Tourism (Per Sub-programme)

2012/13 2013/14 2014/15R'000 R'000 R'000

Domestic Tourism Management 11,007 3% 11,484 3% 12,699 3%Domestic Tourism Management: Southern Region 11,852 4% 12,325 3% 13,053 3%Domestic Tourism Management: Northern Region 12,177 4% 12,663 3% 13,411 3%Social Responsibility Implementation 277,425 82% 312,024 82% 330,744 82%Strategic Partners in Tourism 25,000 7% 30,000 8% 31,760 8%TOTAL 337,461 378,496 401,667

% of TotalProgramme

% of Total

% of Total

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Page 66: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

MTEF Baseline – Domestic Tourism (Economic Classification)

2012/13 2013/14 2014/15R'000 R'000 R'000

Compensation of Employees 35,514 11% 37,493 10% 39,695 10%Goods and Services 29,681 9% 25,786 7% 28,718 8%Transfers and Subsidies 270,503 80% 313,595 83% 331,536 88%Capital Assets 1,763 0.5% 1,622 0.4% 1,718 0.5%TOTAL 337,461 378,496 401,667

% of TotalEconomic Classification

% of Total

% of Total

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Page 67: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Domestic Tourism

337,461

12.16%378,496

6.12%401,667

300,000

320,000

340,000

360,000

380,000

400,000

420,000

2012/13 2013/14 2014/15

Budget Growth over MTEF (Baseline)

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Page 68: Briefing to Portfolio Committee Departmental Strategic Plan and Annual Performance Plan Date: 17 April 2012

Thank You

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