brief form 0805
DESCRIPTION
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Campaign Name Game Assets
Campaign Owner Agustin Ciarfaglia
Date Submitted 8/05
Materials Deadline Date 15/05/2015
Campaign Start Date 21/05/2015
Campaign End Date 21/05/2015
Have you checked the Legal Requirements?
☐ Yes☒ No
Brand ☒ Betclic☒ Expekt☒ Monte-Carlo Casino☐ Everest Poker☐ Everest Casino☐ Imperial Casino
Universe Casino / Games
Countries ☐ EN☐ DE☐ CZ☐ FI☐ PT☐ ES ☐ FR☐ PL☐ RO☐ JP☐ SV☐ HU
Part of an existing campaign? ☐ Yes☒ NoIf yes, please specify :
Reference/Inspiration to past or competitors' campaign Assets can be FOUND: \\10.44.16.10\Graphics\Assets -> “Provider” (ex:
Quickfire, NetEnt) -> Provider -> “Game Name”Objective / Goal
Target audience –as much detail as possible please
Primary offer
Mediums/channels ☒ Desktop☒ Mobile☐ Affiliate / display network☐ Landing page☐ Content page☐ Banners☐ Emails☐ Direct mailshot☐ Magazine☐ Newspaper☐ Poster☐ Outdoor ☐ TV☐ Radio
Banner sizes ☐ 120x600☐ 160x600☐ 250x250☐ 300x250☐ 728x90☐ 468x60List others banner sizes below :
Flow of banner : specify what each frame should entail (design elements)
Frame 1:
Frame 2:
Frame 3:
Frame 4:Copy in each frame of banner Frame 1:
Frame 2:
Frame 3:
Frame 4:Maximum file size of banner
Speed of banner in frames per secondList of assets (static banners) – see static zone documentEg : SB, SE, SC, MB, PP1
Games:
Stickers - NetEnt - Desktop and MobileDragon Slot - Amaya - DesktopBreak Away - Quickfire - MobileSuper Monopoly Money - WMS - DesktopForsaken Kingdom - Quickfire - DesktopLunaris - WMS - DesktopDragons Myth - Quickfire - Mobile
Provide wireframe layout of each page you require showing where content and design elements should be placedFinal copy in images, content pages, landing pages, emails etc
Justifiable reasons to move away from brand guidelines, if any.(EG: Green CTA due to affiliate preferring it as such from experience)Additional notes
Attachments (e.g. images of football players)