brief 7-bosh-final boards

7/30/2019 Brief 7-Bosh-Final Boards

1/5

SAM EDWARDS BOARD 1/5BRIEF 4/5

The type face creates a unique identity that continues the idea

of social coding and angles of perception thus we arranged the

type out from A-Z and starting from 0 at A and nishing with

360 at Z cutting the letter forms on the relevant angle, this

created an interesting visual image that we have used through

out the brief. The numbers along side are representative of the

degrees and pushed the idea of coding being aspect of the

concept.

IDENTITY

BOSH BOARDS MOFO.indd 1 27/05/2013 13:29


2/5

SAM EDWARDS

CONCEPT

Social Coding: This is the basis of the entirity of Boshs (the

clients) photography. It plays on the idea of social observation

in the way that consumerist society is percieved by each and

every individual. Everybody, no matter what their background

has a particular angle on society. It was the angular nature of

each peronslaities perception that we took forward into the

design process.

The web aspect is the main focus of the project, the client

wanted an image based website that portrayed his work in the

most effective manner. The website is categorised by specic

angle which is representative of the concept of social coding

and the different angles of social perception. There are four

sections, which relate back to subject of Boshes photography,

which range from Multiculturalism to Sub-culturalism. We

included a website entry code to t in with the concept of

coding and adds a exclusivity to it. With out the code there

is a three second transition between selected works with a

WEB

BRIEF 4/5 BOARD 2/5

ADegreeof Security

26

131

244

357

26

131

244

357

26

131

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A Degree of Security

constantly changing logo, something that is fundamental to the idea behind

the identity, that of constantly changing angles or perceptions. The movability

of the website is simple with details such as + or - instead of a simple arrow

to change the scroll through the images which work from left to right. To

obtain information about the individual photo or particular social categories

there is an information symbol located top right of every photo click

this will result in a simple drop down which is simple and doesnt detract

from the imagery, The focus of the website is highlighting the conceptual

ideologies behind then photography and to showcase the works as

effectively as possible.



3/5

BRIEF 4/5 SAM EDWARDS

CONCEPT







design process.

BOARD 3/5

ADegreeofSecurity

26

131

244

357

26

131

244

357

26

131

244

357

26

131

244

357

26

131

244

357

The web aspect is the main focus of the project, the client

wanted an image based website that portrayed his work in the

most effective manner. The website is categorised by specic

angle which is representative of the concept of social coding

and the different angles of social perception. There are four

sections, which relate back to subject of Boshes photography,

which range from Multiculturalism to Sub-culturalism. We

included a website entry code to t in with the concept of

coding and adds a exclusivity to it. With out the code there

is a three second transition between selected works with a

WEB

constantly changing logo, something that is fundamental to the idea behind

the identity, that of constantly changing angles or perceptions. The movability

of the website is simple with details such as + or - instead of a simple arrow

to change the scroll through the images which work from left to right. To

obtain information about the individual photo or particular social categories

there is an information symbol located top right of every photo click

this will result in a simple drop down which is simple and doesnt detract

from the imagery, The focus of the website is highlighting the conceptual

ideologies behind then photography and to showcase the works as

effectively as possible.



4/5

BRIEF 4/5 SAM EDWARDS

CONCEPT







design process.

PUBLICATION

The publications are designed to showcase boshs work in a

less throw away manner than that of the yer and alternative

promotional material. Like that of the logo the covers are never

the same. The layouts within the publications dont t a set

grid system, which pushes the idea of alternative perceptions.

Code is next to every page as a way of categorisation. The

stock choice was based on the style of photography, as it best

represented the image through the print process.

BOARD 4/5



5/5

SAM EDWARDSBRIEF 4/5

CONCEPT







design process.

The alternative promotion is more throw away than that of the

publications, although using the same stock the yers and fold

outs are designed with the idea of promoting Bosh through a

throw away manner, simply including images, information on

social coding and contact details. The range together shows

the constantly changing identity, which pushes the idea of

social coding and constantly individual perception on society.

ALTERNATIVE PROMOTION

BOARD 5/5


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