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WIPO FOR OFFICIAL USE ONLY

MASTER PROGRAM IN INTELLECTUAL PROPERTY AND INNOVATION

JOINTLY ORGANIZED BY

THE WORLD INTELLECTUAL PROPERTY ORGANIZATION,

THE NATIONAL INSTITUTE FOR INTELLECTUAL PROPERTY OF ARGENTINA

AND THE UNIVERSITY OF SAN ANDRES

Bridging the Gap:

The power of IP education to accelerate innovation

throughout Latin America

A UNIQUE MASTER PROGRAM TO PREPARE IP PROFESSIONALS FOR THE RAPIDLY-EVOLVING

GLOBAL INNOVATION MARKET, WITH AN EMPHASIS ON THE LATIN AMERICAN REGION.

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PARTNER INSTITUTIONS

World Intellectual Property Organization (WIPO)

The World Intellectual Property Organization (WIPO) is the global forum for

intellectual property policy, services, information and cooperation. A specialized

agency of the United Nations, WIPO assists its 192 member states in developing a

balanced international IP legal framework to meet society's evolving needs. It

provides business services for obtaining IP rights in multiple countries and resolving

disputes. It delivers capacity-building programs to help developing countries

benefit from using IP. It provides free access to unique knowledge banks of IP

information.

The WIPO Academy is the center of excellence for intellectual property (IP)

education and training for WIPO member states, in particular developing

countries, least-developed countries (LDCs) and countries in transition. The

Academy works to help build human capacity in IP, which is essential to

innovation.

WIPO/E.Berrod

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PARTNER INSTITUTIONS

Universidad de San Andres, Buenos Aires (UdeSA), Argentina The Joint Master

Program MIPI will be offered by the Universidad de San Andrés (UdeSA) in Buenos

Aires, Argentina. San Andrés is ranked as one of the top universities in the country. It

has the feel of a small liberal arts college, with a beautiful and secure campus, just

half an hour from downtown Buenos Aires. In addition to its’ dedicated faculty and

wide-ranging, interdisciplinary studies, UDESA prides itself on its accessibility to

students of all income levels. Indeed, UDESA’s financial aid is one of the best in the

country, where over 40% of the student body receives full scholarships. UDESA is

honored to host this joint master program to promote IP education and innovation

throughout the region.

Instituto Nacional de Propiedad Industrial (INPI), Buenos Aires, Argentina

The Argentine National Institute of Industrial Property (INPI), which has among its

principal objectives to promote initiatives and develop activities conducive to

enhancing knowledge and protection of intellectual property at a national level, is

contributing to the design and launch of the new MIIPI Master Degree Program.

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INNOVATION: THE DRIVER OF DEVELOPMENT IN THE 21ST CENTURY

The global knowledge/innovation market is large, growing exponentially and filled

with challenge and opportunity. In this marketplace, knowledge has become the

critical resource and valued asset, fueling innovation that drives transformational

development and progress. The dynamism and impact of this will be significant,

with countries either adapting, connecting, catching-up or being left behind.

Catch-up will require rapid establishment of an innovation ecosystem, wherein

coordinated and efficient interaction among the government, public/private

sectors and entrepreneurial community, at the local, regional and international

levels, will be key. Furthermore, in the 21st Century, organizations cannot accelerate

increasing complex innovation in isolation: they must connect to the global network

of information, technology, innovation and product development, embracing the

open innovation paradigm where innovation flows in multiple directions.

Sophisticated capability in intellectual property law, management and strategy is

necessary for successful and sustainable progress. Intellectual property not only

protects advanced innovation but also lowers transactions costs, fostering licensing,

technology transfer and collaboration; hence as the catalyst of the open

innovation system it must be embedded in an overall strategy that emphasizes the

interchange of ideas, knowledge and technology in value creation.

BRIDGING THE GAP: THIS IS OUR TIME

Latin America cannot afford to delay knowledge-based, innovation-driven

development. With each passing day, the urgency increases: investment in

building requisite human capital and institutional infrastructure needs to be a

priority. As the developed world rapidly changes, with knowledge-intensive sectors

exponentially expanding, Latin America continues to lag, dependent on outmoded

natural resource-intensive economies. It is therefore crucial for Latin American

countries to advance, invest in and embrace innovation for development … today

(with neither delay nor prolonged discussion).

But how to accelerate change, growth and development in Latin America? By

building the institutions and fostering human capital to facilitate innovation-driven,

knowledge-based, economic systems, with intellectual property is an integral

component of this process. The MIPI program will build this human capital, training

professionals in the management of intangible and knowledge assets thereby

promoting sustainable and efficient development of innovation ecosystems

throughout the region. Intellectual property is the critical tool and asset in innovation

development, indeed a foundation upon which sustainable success will be built.

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WIPO FOR OFFICIAL USE ONLY

STRUCTURE and CONTENTS

The MIPI will be offered for the third time in 2020 in full-time mode.

The program shall run from February 1, 2020 and October 16, 2020. It shall be

structured in two different phases:

(i) Phase 1 : Online Phase - February 1 to March 31, 2020

The WIPO Academy distance-learning courses shall serve as prerequisite

training of prospective students. This initial phase, which shall consist of 2 WIPO

modules offered through e-learning, is designed to provide all participants

with a preliminary background. The two compulsory courses are “Intellectual

Property” (DL-101) and “Management of Intellectual Property" (DL-450) are

successfully tested WIPO Distance -Learning courses, prepared by WIPO IP

experts.

(ii) Phase 2: Residential Phase - April 1 to October 16, 2020.

This phase is the residential part of the program. It is an intensive classroom

learning period delivered at the UDESA campus in Buenos Aires, Argentina

from.

Phase 2 shall consist of two trimesters and a 2-week recess:

● The first trimester shall run from April 1 to July 17, 2020.

● The second trimester shall run from August 3 to October 16, 2020.

● There will be a two-week recess from July 20 to August 3, 2020

coinciding with the University winter break.

Each trimester, students will attend mandatory courses from Monday through

Thursday mornings. Afternoon sessions with tutorials and research periods will

follow. Some evenings, as well as Friday and Saturday mornings are reserved

for attending elective courses from other post-graduate programs of UDESA.

There will be 12 mandatory subjects (6 each trimester) focusing on IP

principles in national, regional and international contexts, with practical, real-

world applications and with an emphasis on the Latin American region.

Topics covered in the MIPI Program shall include:

● International Aspects of Intellectual

Property

● “Derecho de Autor” & Copyright

(including IP in the Creative Industries)

● Patent Law

● Technology Transfer

● Trademarks and Geographical

Indications

● IP Valuation

● Internet Policies and Governance

● Media Law: Legal Aspects of the Web

● IP for Entrepreneurs

● Management of IPRs: Open Innovation

● IP in Health & Agricultural Innovation

● National and Business Strategies on IP

& Innovation Policy for Development of

Latin America.

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VENUE

The MIPI Program will be held at the Universidad de San Andres, in Buenos Aires,

Argentina. Most classes shall be at the suburban campus in Victoria, Buenos Aires.

Some classes and events shall be held at the downtown building of the University.

APPLICATION AND SCHOLARSHIPS

In order to be eligible to apply for the Master Program:

● Students must have an undergraduate degree from a recognized

university.

● Applicants must also be proficient in English. Though virtually all lectures

will be given in Spanish, there may be some bibliography and case

studies, in English. Visiting Professors' lectures may also be in English.

● Interested candidates should complete the online application form by

November 30, 2019.

● There shall be a number of scholarships available for students from Latin

American countries on a competitive basis among deserving

candidates, including full tuition plus accommodation costs.

Application

Candidates should apply for admission to the program directly with the UdeSA using

UdeSA link. Candidates will be notified by the UdeSA if they have been accepted

on to the program. Once the admission process has been completed, WIPO will

review the applications of those candidates who have expressed an interest in

obtaining a WIPO scholarship in their motivation letters. Only those who have been

successful in their scholarship application will be informed of WIPO's decision

regarding their application

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MEMBERS OF THE STEERING COMMITTEE

Universidad de San Andres: Professor Dr. Lucas S. Grosman, Rector of the

Universidad de San Andres, Professor Maria de Lourdes Vazquez, Director of the MIPI

Program, and Florencia Beati, Coordinator of the MIPI Program

The WIPO Academy: Mr. Sherif Saadallah, Executive Director of the WIPO

Academy, Mr. Joe Bradley, Head, Academic Institutions and Executive Program,

Ms. Martha Chikowore, Counsellor and MIPI Coordinator.

INPI Argentina: Mr. Dámaso A. Pardo, President of INPI, Ms. Mercedes Cullen,

International Relations and MIPI Coordinator, Dr Jorge Otamendi, Partner in G.

Breuer, Doctor in Law by Universidad de Buenos Aires.

FACULTY

Professors of the Program shall include top-ranked faculty of Universidad de San

Andres, regional and national IP professionals with ample global experience.

In addition, WIPO shall facilitate with the participation of distinguished Intellectual

Property experts from the region to lecture on the subject matter of their expertise in

the MIPI program. We shall also have industry professionals contributing to the

course content by giving lectures on practical implementation.

Professors include:

Carolina Aguerre

Martin Bensadon

Guillermo Cabanellas

Mercedes Campi

Sergio Ellmann

Andres Sawicki

Santiago Gini

Pablo Iannello

Mónica Lupi

Mariano Municoy

Panlo Palazzi

WIPO Experts

Jorge Otamendi

Damaso Pardo

María L. Vázquez

Monica Witthaus

Juan G.Pozzo

COORDINATORS

Coordinators of the program are:

Universidad de San Andrés

Maria de Lourdes Vazquez

Tel: +54 11 4725 7035

http://www.udesa.edu.ar

Academia WIPO

Martha Chikowore

Tel: +41 22 3389111

http://www.wipo.int/academy/en/

Instituto Nacional de la

Propiedad Industrial

Mercedes Cullen

Tel: + 54 11 4344 4915

www.inpi.gov.ar

INFORMATION ON THE MIPI PROGRAMI IN ARGENTINA: INFORMESMIPI@UDESA.EDU.AR

Coordinator (UdeSA): Tel.: +54 11 4725 7405

INFORMATION ON WIPO SCHOLARSHIPS: MIPII.UDESA@WIPO.INT