bricks and clicks

• Bricks and Clicks

https://store.theartofservice.com/the-bricks-and-clicks-toolkit.html

Business model Examples of business models

1 Bricks and clicks business model


Bricks and clicks

1 Bricks and clicks (aka clicks and bricks, click and mortar, bricks, clicks and flips, or WAMBAM is a business

model by which a company integrates both offline (bricks) and

online (clicks) presences, sometimes with the third extra flips (physical

catalogs). Additionally, many will also offer telephone ordering as well, or

at least provide telephone sales support.


Bricks and clicks

1 A popular example of the bricks and clicks model is when a chain of stores

allows the customer to order products either online or physically in

one of their stores, also allowing them to either pick-up their order

directly at a local branch of the store or get it delivered to their home.

There are many alternative combinations of this model.


Bricks and clicks

1 Some business sectors may lend themselves better to a bricks and clicks model than

others


Bricks and clicks

1 The key factor for a bricks and clicks business model to be successful "will, to a large extent, be determined by a

company’s ability to manage the trade-offs between separation and

integration" of their retail and online businesses.


Disintermediation - Discussion

1 In response to the threat of disintermediation, some retailers

have attempted to integrate a virtual presence and a physical presence in

a strategy known as bricks and clicks.


Online shopping - Product delivery

1 In-store pick-up: The customer selects a local store using a locator software and picks up the delivered

product at the selected location. This is the method often used in the

bricks and clicks business model.


Payment gateway

1 A 'payment gateway' is an e-commerce application service

provider service that authorizes Creditcard payments for ebusiness|e-businesses, e-tailer|online retailers, bricks and clicks business model|

bricks and clicks, or traditional Brick and Mortar.


Electronic commerce - Distribution channels

1 E-commerce has grown in importance as companies have

adopted Pure-Click and Bricks and clicks|Brick and Click channel

systems. We can distinguish between pure-click and brick and click channel

system adopted by companies.


Online retailing - Product delivery

1 * In-store pick-up: The customer selects a local store using a locator software and picks up the delivered

product at the selected location. This is the method often used in the

bricks and clicks business model.


Non-store retailing

1 Non-store retailing is therefore not only used by established Brick and

Mortar business retailers who develop an online bricks and clicks

business model presence, but also by the individual pure play, often him- or herself a consumer, to create an

EShop or to run sales parties


Business models - Examples of business models

1 * Bricks and clicks|Bricks and clicks business model


List of buzzwords - Science and technology

1 * Bricks and clicks|Bricks-and-clicks[http://evolt.org/node/5

281 Evolt.org: Buzzword Bingo]


Bricks and clicks business model

1 'Bricks and clicks' (aka 'clicks and bricks', 'click and mortar', 'bricks, clicks and flips',

or 'WAMBAM')) is a business model by which a company integrates On-line and off-line|both offline (bricks) and online (clicks) presences, sometimes with the

third extra flips (physical Trade literature|catalogs). Additionally, many will also offer telephone ordering as well, or at least provide telephone sales support.


Bricks and clicks business model

1 In the future, the bricks and clicks model may be more successful, but in 2010 some online only businesses

grew at a staggering 30%, while some bricks and clicks businesses

grew at a paltry 3%.http://www.rfidjournal.com/article

/view/8154/1 The key factor for a bricks and clicks business model to

be successful will, to ahttps://store.theartofservice.com/the-bricks-and-clicks-toolkit.html

Online commerce - Distribution channels

1 E-commerce has grown in importance as companies have

adopted pure-click and Bricks and clicks|brick-and-click channel

systems. We can distinguish pure-click and brick-and-click channel system adopted by companies.


ZIP code - Internet

1 ZIP code data is an integral part of dealer/store locator software on

many web sites, especially bricks and clicks|brick-and-click websites


Colette (boutique)

1 'Colette' is a France|French Bricks and clicks|brick-and-click clothing and fashion accessories|accessory retailer. The three floor concept store Vergani, Guido (ed), (2007), Fashion Dictionary,

New York: Baldini Castoldi Dalai Editore is located in Paris and contains an Art

exhibition|exhibition space, bookshop, and a water bar serving more than 100

brands of bottled water.


For More Information, Visit:

• https://store.theartofservice.com/the-bricks-and-clicks-toolkit.html

The Art of Servicehttps://store.theartofservice.com






bricks and clicks

Documents