brian butler vircomm14 - 'what really works in online communities? beyond the hype
TRANSCRIPT
What Really Works In Communities? Beyond The Hype
Brian Butler (@bsbutlerUMD)University of Maryland
A Brief History of Online Communities Research
But…
Building thriving, sustainable, high-impact online communities remains difficult.
The Nature of Online Community Construction
The Nature of OC Construction: Shearing Layers
Communities & Networks
Communities are not networks
You want me to do what?!?
Online participation is a public activity
1. Speaking before a Group
2. Heights3. Insects and bugs4. Financial problems5. Deep water6. Sickness7. Death8. Flying9. Loneliness10.Dog
Anyone, Anywhere, Anytime…
But Boundaries Matter
Creating Rules and Policies…
…to Support Engagement and Adaptation
Are Community Participants Born or Made?
Solving the Right Design Problem
Mixing Logics (for Fun and Profit?)
A Few Things Academics Don’t Know about Online Communities
Metrics for community ecology health
Models of multi-community engagement
Refactoring/restructuring subgroups Strategies for creating portfolios of
motivations
Questions?
Brian [email protected]
@bsbutlerUMD
University of Maryland, iSchool
Center for the Advanced Study of Communities and Information (CASCI)
(http://casci.umd.edu/)
Masters of Information Management(http://mim.umd.edu/)