brazil > rio > riofilme / film finance forum @ cannes 2013
DESCRIPTION
Apresentação que fiz no Film Finance Forum de Cannes, em 17/5/2013, sobre o mercado brasileiro de cinema, o posicionamento do Rio de Janeiro e a atuação da RioFilme.TRANSCRIPT
RioA film friendly city.
Brazil is a growing market...
• CAGR 2008/2012
• Tickets sold: +13,7%
• Revenue: +22,5%
• Screens: +5,6%
Brazil is a growing market...
• 2012
• Tickets sold: 148,8 million
• Revenue: US$ 820 million
• Films released: 328
• Local films: 82 (25%)
Brazil is a growing market...
• 2013 (January/April)
• Tickets sold: +2,7%
• Revenue: +11,1%
• Screens: +7,4%
• Digital screens: +34,2%
• Local market share: 17,8%
With a massive soft money system...
• 2003/2012: US$ 864 million
• Tax incentives (75%)
• Government investment (25%)
• Local production
• International coproduction under agreements
With a “small” downside...
• Many different and very complicated mecanisms
• Slow and bureaucratic process
• Only 7,8% of the money through automatic support lines
• No specific line devoted to international coproductions
So...
• You really need a local partner!
Rio is the main place for business...
• 2012
• 58% of all Brazilian films released
• 94% of all tickets sold by Brazilian films
• 9 films in the Top 10 Brazilian Box Office Hits
• 50% of all international productions made in Brazil
Rio is the main place for business...
• Production companies
• Production services providers
• New and improved studios
• Crew
• Rio Film Commission
• Local government support
And Rio has...RioFilme!
• P&A and equity investment company owned by the city
• Focused in boosting the development of Rio’s audiovisual industry
• Two investment lines: reimbursable (mainly automatic) and non-reimbursable
• Fast and no bureaucratic
And Rio has...RioFilme!
• 2009/2012
• US$ 50 million investment
• 252 projects
• US$ 270 million contribution to Brazilian GDP
• 8.340 jobs
And Rio has...RioFilme!
• 2009/2012
• 32 films released
• 38 million tickets sold
• 51% domestic share
• 92,7% ROI with 51,6% of the films released
And Rio has...RioFilme!
• Films
• TV content
• Pro training
• Facilities
• Festivals
• Theaters in favelas
And Rio has...RioFilme!
• Film Finance Forum @ Latin America (August 21st, 2013)
• Tribeca Rio (2014)
• US$ 50 million studio project (2013/2016)
• US$ 25 million investment (2013)
• RioRebate (20%)