branding for leaflets
TRANSCRIPT
Branding for leafletsThis manual contains a general presentation, variations accepted and one template for each area:
Constitution Building Processes Electoral Processes Political Participation and Representation Democracy and Development Regions/Countries – Latin America, Asia Pacific, Africa and Arab World You can cut and paste symbols and maps from the general presentation and the variations accepted to obtain the ulitmate leflet. Each area has its main colour and a set of indicator colours to be used for the squares on the leaflet’s cover. The indicator colours can be used for different sub-themes within an area.
Constitution Building Processes
Main colour Indicator colours Main colour Indicator colours
Electoral Processes
30% 60% 30% 60%
The following four areas with symbols 1:1, main colours and indicator colours:
Constitution Building Processes Electoral Processes Political Participation and Representation Democracy and Development
Ec 4090
Ec 04x0
Ec 0160
Ec 0580
Ec 1080
Ec 5600
PMS 187
Ec 8x20
Ec 5910
Ec 0x34
Ec 2x30
Main colour Indicator colours Main colour Indicator colours
Political Participation and Representation Democracy and Development
30% 60% 30% 60%dedicated for State of Democracy material
dedicated for gender related material
dedicated for political parties material
Ec 9140
PMS 356C 95 M 0Y 100 K 27
Ec x500
Ec 5140
Ec 51x0
PMS 356 (main col)
Ec x440
PMS 122C 0 M 17Y 80 K 0
Ec x300
Ec 9640
Ec x520
Asia Pacific
Asia Pacific
Arab World
Arab World
Arab World
Latin America
Latin America
Latin America
Africa
Africa
Africa
Latin America
Africa
Asia Pacific
Maps 1:1 – with the basic colour for each area
Arab World
Asia Pacific
30% 60%
30% 60%
Regions/Countries with the subareas Latin America, Asia Pacific, Africa and
Arab World with symbols 1:1, main colours and indicator colours:
Latin America
Main colour Indicator colours
Main colour Indicator colours
Main colour Indicator colours
Main colour Indicator colours
Asia Pacific
Africa Arab World
30% 60%
30% 60%
Ec 7x40
Ec x870
Ec 6820 Ec 8500
Ec 8420
Ec 9740
Ec 7550
Ec 6850
Ec 6540
Ec x620
Ec 9310
Ec 7810
Ec 5502
Ec x710
Ec x410
Ec 5870
Ec 3304
Ec x610
Ec 9550PMS 174C 0 M 70Y 100 K 36
C o n s T i T u T i o n B u i L D i n g P R o C E s s E sC o n s T i T u T i o n B u i L D i n g P R o C E s s E s
Leaflet – all variations of the layout accepted
1) one theme only, without an image
1) one theme only, with an image
2) one theme and a map, without an image
2) one theme and a map, with an image
3) different indicator colours in the boxes on the cover page, without an image
3) different indicator colours in the boxes on the cover page, with an image
The basic layout can be used with or without image.
Your leaflet can include:
1) one theme only, with or without an image
2) one theme and a map, with or without an image
3) different indicator colours in the boxes on the cover page
international iDEAThe international institute for Democracy and Electoral Assistance
gender equality in constitutional processes
international iDEAThe international institute for Democracy and Electoral Assistance
gender equality in nepal’s new constitution
g E n D E R i n i T i AT i v E
gender equality in nepal’s new constitution
C o n s T i T u T i o n A L P R o C E s s E s
international iDEAThe international institute for Democracy and Electoral Assistance
gender equality in constitutional processes
international iDEAThe international institute for Democracy and Electoral Assistance
gender equality in constitutional processes
international iDEAThe international institute for Democracy and Electoral Assistance
gender equality in nepal’s new constitution
international iDEAThe international institute for Democracy and Electoral Assistance
gender equality in nepal’s new constitution
international iDEAThe international institute for Democracy and Electoral Assistance
C o n s T i T u T i o n B u i L D i n g P R o C E s s E s
C o n s T i T u T i o n B u i L D i n g P R o C E s s E s
C o n s T i T u T i o n B u i L D i n g P R o C E s s E s
C o n s T i T u T i o n B u i L D i n g P R o C E s s E s
international iDEAThe international institute for Democracyand Electoral Assistance
Constitution Building Training Programme
Co n s T iT u T i o n B uiL D in g PRo C E ss E s
international iDEAThe international institute for Democracyand Electoral Assistance
Constitution Building Training Programme
Co n s T iT u T i o n B uiL D in g PRo C E ss E s
international iDEAThe international institute for Democracyand Electoral Assistance
Constitution Building in the Asia-Pacific Region
Co n s T iT u T i o n B uiL D in g PRo C E ss E s
gender equality in nepal’s new constitution
g EnD ER iniT i AT i v E
international iDEAThe international institute for Democracyand Electoral Assistance
Co n s T iT u T i o n B uiL D in g PRo C E ss E s
gender equality in nepal’s new constitution
g EnD ER iniT i AT i v E
international iDEAThe international institute for Democracyand Electoral Assistance
Co n s T iT u T i o n B uiL D in g PRo C E ss E s
EL EC To R A L PRo C E ss E s
Electoral system Design
international iDEAThe international institute for Democracyand Electoral Assistance
international iDEAThe international institute for Democracyand Electoral Assistance
Electoral system Design in the Asia-Pacific Region
EL EC To R A L PRo C E ss E s
international iDEAThe international institute for Democracyand Electoral Assistance
Political Parties Programme
P o L iT i C A L PA R T i C iPAT i o n A nD REPRE s En TAT i o n
P o L iT i C A L PA R T i C iPAT i o n A nD REPRE s En TAT i o n
international iDEAThe international institute for Democracyand Electoral Assistance
Political Parties in the Asia-Pacific Region
D EMo C R AC y A nD D E v EL o PMEn T
international iDEAThe international institute for Democracyand Electoral Assistance
Democracy and Development Programme
D EMo C R AC y A nD D E v EL o PMEn T
international iDEAThe international institute for Democracyand Electoral Assistance
Democracy and Development in the Asia-Pacific Region
international iDEAThe international institute for Democracyand Electoral Assistance
Latin America Programme
REg i o n s/Co un T RiE s
L AT in A MERi C A
international iDEAThe international institute for Democracyand Electoral Assistance
Asia-Pacific Programme
REg i o n s/Co un T RiE s
A si A - PAC ifi C
international iDEAThe international institute for Democracyand Electoral Assistance
Africa Programme
REg i o n s/Co un T RiE s
A fRi C A
international iDEAThe international institute for Democracyand Electoral Assistance
Arab World Programme
REg i o n s/Co un T RiE s
A R A B Wo RL D