Boxee Box by D-Link

Agenda

What’s Boxee Box

Appearance

Applications

Positioning

Brief Introduction

Supported Media Formats

Selling Points

Comparison

What’s the DSM-380 Boxee Box?

The Boxee Box (DSM-380) provides an easy way to bring multimedia to your television. Simply connect the Boxee Box to the Internet using a wireless or wired connection. Plug in an HDMI cable and off you go. Boxee’s 10-foot user interface allows you to comfortably browse through content from the comfort of your couch. The Boxee Box delivers movies, TV shows, music, and photos from your computer, home network, and the Internet to an HDTV without the need for a PC. Additionally, Boxee's core social features make it easy for your friends to discover new content through social networks like Facebook, Twitter, and others.

Appearance -Front

Message LED (green, orange, red)

D-Link Logo (printed)

SD Card Slot with LED (green)

Front Face (Transparent Polished Acrylic)

Rubber Bottom

Built-in 802.11nWI-FI

Appearance -Rear

10/100 LANHDMI

USB

SPDIF (Optical Audio) RCA Stereo Audio

Power Button

12 V / 2 A Power Plug

Application

Router

Modem

Internet

NAS

TV

USB Drive/Disk/Keyboard

USB Keyboard/mouse

WI-FI 802.11n

Motivation & Positioning

The connected TV market is mature and lots of vendors are focusing on this

kind of product. The Boxee software is a popular candidate to enter this market , but

currently it’s mostly run on PCs. If a user wants to see its applications on a

TV, he has to connect the PC to a TV – this can be very inconvenient.

According to the survey, current Boxee users have a strong demand for this

kind of box and this translates into a potential market. The target user will be between age 20-35 and is familiar with/likes to use

internet applications and devices. Targets market of hi-end media players.

Brief Introduction

Bulit-in Boxee Software HDMI output Wireless N and LAN connectivity HDMI output SD/MMC card reader USB port x2 Optical Audio output Stereo Audio output

Supported Media Formats

MPEG-1/2/4

WMV

Adobe Flash 10.1

VOB

AVI

Xvid

Divx

H.264 (MKV, MOV)

VC-1

PCM/LPCM

Videos

MP3

WAV

AAC

Ogg Vorbis

Dolby Digital

FLAC

WMA

AIFF

DTS

Music

JPEG

GIF

BMP

PNG

TIFF

Photos

**More file formats will be supported via regular firmware updates

Selling Point: Wireless Connectivity

Built-in Wi-Fi 802.11n allows you to connect to a WI-FI router

No wires needed

Selling Point: iPhone Remote Control

Download it from the App store. It’s free!

Wireless Router

DSM-380Connection via WI-FI or Ethernet

cable

iPhone

Gesture Mode

Button Mode

Keyboard Mode

Selling Point: Dual Sides RF Remote

• Compact size• RF tech (doesn’t need to be pointed at the

device)• QWERTY keyboard (easy to input characters)

Selling Point: New Model of Entertainment

Selling Point: Huge Content Library

* Some TV Shows and Apps are region specific

Selling Point: BookMarklet Feature

Add web videos to your Boxee queue in one click.

1

2

Click on the bookmarklet on any web page containing a video on your PC….

…and it will instantly be added it to your Boxee Queue .

Other Selling Points

Capable of 3D Graphics DisplayCapable of Adobe Flash 10.1 PlaybackHigh Performance CPU (1.2 GHz Intel Processor)1080p Full HD Video PlaybackSharing information via social networks like Facebook or Twitter.New Features and file format support in future firmware updates!

THANK YOU!