borobudur as the world cultural...

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Borobudur as the World Cultural Masterpiece Located on the island of Java, the magnificent Borobudur temple is the world’s largest Buddhist monument, an ancient site widely considered to be one of the world’s seven wonders. The temple sits majestically on a hilltop overlooking lush green fields and distant hills in Magelang Regency, which is 100 km southwest of Semarang, 86 km to the west of Surakarta, and 40 km northwest of Yogyakarta. It covers an enormous area, measuring 132x132 meters, and has 2,673 relief panels and 504 Buddha statues. The architecture and stonework of this temple have no equal in the artistic value, so-called as the world cultural masterpiece. In national scale, the government has set the area of Borobudur and its surrounding areas as a National Tourism Strategic Area (Kawasan Strategis Pariwisata Nasional/KSPN). For developing Borobudur, the government established the Borobudur Authority Agency and offers various investment opportunities in 3 (three) areas, namely Core Area, Supporting Area, and Priority Area.

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Borobudur as the World Cultural Masterpiece

Located on the island of Java, the magnificent Borobudur temple is the world’s largest Buddhist

monument, an ancient site widely considered to be one of the world’s seven wonders. The

temple sits majestically on a hilltop overlooking lush green fields and distant hills in Magelang

Regency, which is 100 km southwest of Semarang, 86 km to the west of Surakarta, and 40 km

northwest of Yogyakarta. It covers an enormous area, measuring 132x132 meters, and has

2,673 relief panels and 504 Buddha statues. The architecture and stonework of this temple

have no equal in the artistic value, so-called as the world cultural masterpiece.

In national scale, the government has set the area of Borobudur and its surrounding areas as a

National Tourism Strategic Area (Kawasan Strategis Pariwisata Nasional/KSPN). For developing

Borobudur, the government established the Borobudur Authority Agency and offers various

investment opportunities in 3 (three) areas, namely Core Area, Supporting Area, and

Priority Area.

Development of the Core Area

1. Development of Tourism Information Center (TIC)

a. Background

Tourism Information Center (TIC) at KSPN Borobudur and its surroundings is an area that

provides information about KSPN Borobudur. The current condition, TIC area consists of

TIC building and hall with functions that are still needed to be improved. Therefore, it is

necessary to revitalize the physical and non-physical areas of TIC.

b. Scope of Work

Construction of the welcome gate.

Development of new TIC by adding an interactive museum featuring information on

all tourist destinations in KSPN Borobudur and its trademark in the form of multi

media. It will also have some rooms to display the documentary movies of the

tourist destinations.

Revitalization of the existing hall as a gallery building for a small scale expo.

Revitalization of the existing TIC building as an expo center with a larger scale than

the gallery.

Development of parking areas and souvenir shops.

Mbudur Walk

Forestry Resort Bedah Menoreh

Wanurejo Sightseeing & Agroutourism

Progo Riverside Walk

Tourist Information Center (TIC)

Pawon Temple

Borobudur

c. Location

Borobudur District

d. Financial Aspect

Estimated Investment Value: IDR 30.60 Billion

Siteplan Perspective

1. Welcome Gate 2. New TIC

Destinasi Wisata

3. Gallery Building 4. Expo Center

5. Parking Area and Souvenir Shops

1 2 3 4

5

2. Development of Pawon Temple

a. Background

Pawon temple is currently located in the middle of residential buildings. From the

direction of Mungkid, its location can be reached before Borobudur. Pawon Temple is

filled by settlements, souvenir kiosks, cafes, and other buildings on the national strategic

streets. Therefore, the arrangement of buildings around the temple should be done so

that Pawon Temple can appear magnificent as a worship building should be respected

by the surrounding community.

b. Scope of Work

Revitalization of the parking area and its surroundings

Development of trade and services areas

Revitalization of the buildings around the temple

c. Location

Brojonalan Village, Borobudur District

d. Financial Aspect

Estimated Investment Value: IDR 6.14 Billion

Existing condition of Pawon Temple

3. Development of Tourism Street Mbudur Walk (Pramudyawardhani Street)

a. Background

Pramudyawardhani Street is a road connecting Borobudur market and terminal with

Borobudur Temple. The street has now grown as a location for trading activities and

services. However, the condition of the area is less organized, filled with rows of

residential buildings that have evolved into business sites, with irregular shapes and

appearance. The absence of pedestrian lanes, almost non-existent shade vegetation,

and other activities certainly do not support tourism.

Site plan Site plan

Praying Room & Restroom

Front Look

Sitting group area Souvenir & Gift Shop

Development of Pawon Temple

b. Scope of Work

Revitalization of the area and pedestrian path

Arrangement of the buildings

Development of activities that support pedestrian paths such as souvenir kiosks,

Indonesian cuisine restaurant, and business offices to support tourism business

activities.

Development of tourism facilities and infrastructure

c. Location

Pramudyawardhani Street, Borobudur District (4.13 Ha)

d. Financial Aspect

Estimated Investment Value: IDR 24.67 Billion

Existing condition of Mbudur Walk

Development of Mbudur Walk

Development of the Supporting Area

1. Development of Wanurejo Sightseeing and Agrotourism

a. Background

There are many tourists who are interested in agricultural activities and sunset

sightseeing of Borobudur Temple in Wanurejo;

The existence of environmental tourism attraction (rice fields, gardens and rural

areas) and natural tourist attraction (landscape towards Menoreh Hills, Elo River and

Progo River);

The existence of the activities of alms of the earth culture which is done after the

harvest time;

There are many creative crafts produced by the local community;

Supporting facilities are available (homestay, Indonesian cuisine restaurants,

telephone and wifi network, public transportation and car / motorbike / bicycle /

horse-drawn carriage).

b. Scope of Work

Development of agro tourism with planting and harvesting activities involving

tourists

Development of retention basin and preservation of earth alms activities

Development of the viewing post to view the sunset of Borobudur and view

Menoreh Mountains

Development of paragliding landings

Development of outdoor space and cultural attractions

Development of trade and service areas such as café and souvenir shop

c. Location

Borobudur District

d. Financial Aspect

Estimated Investment Value: IDR 66.47 Billion

Siteplan Paragliding landings

2. Development of Bedah Menoreh, especially in Tourist Attractions (Daya Tarik

Wisata/DTW) of Watu Putih, Bukit Nganguk and Bukit Gorndopuro Wangi)

a. Background

Bedah Menoreh is one of the alternative access roads that will be the route from

Kulonprogo Airport to Borobudur. The total length travelled is around 63 km. Bedah

Menoreh is expected to be a tourist area supporting Borobudur Temple and its

surroundings as well as to break up tourists to not only visit Borobudur Temple. Bedah

Menoreh is a hill area with great scenery and has great prospect to be developed.

b. Scope of Work

Development of glass bridge in Watu Putih

Development of cable cars, cafes, gazebos and viewing tower in Bukit Nganguk

Development of paragliding activities in Bukit Gondopuro Wangi

Sunset viewing tower

Sunset viewing tower

Gazebo Café and souvenir shop

Outdoor space and cultural attractions

Retention basin

c. Location

Watu Putih, Bukit Nganguk and Bukit Gorndopuro Wangi area (3.46 Ha) in Majaksing

Village, Borobudur District (about 3.5 Km south of Borobudur Temple).

d. Financial Aspect

Estimated Investment Value: IDR 1.92 Trillion

Site plan of Watu Putih – Bukit Nganguk

– Bukit Gondopuro Wangi Site plan of Watu Putih – Bukit Nganguk

Perspective of Watu Putih – Bukit

Nganguk

Glass bridge in Watu Putih Cable car in Bukit Nganguk Kereta Gantung Bukit Nganguk

Cable car station in Bukit Nganguk Viewing tower in Bukit Nganguk

Paragliding landings in Bukit Gondopuro

Wangi

Paragliding landings in Bukit

Gondopuro Wangi

Development of the Priority Area

1. Development of Progo Riverside Walk

a. Background

Progo River which is located close to Pawon Temple has an important history as the

Ancient River and can be used as a supporting tourist destination of Pawon Temple.

b. Scope of Work

Development of jogging tracks and parks along Progo Riverside.

Development of plaza, café and souvenir shop at 12 points of Progo Riverside.

Development of a resort, lighting system, toilet and garbage facilities at some points

of Progo Riverside overlooking the river.

Development of the amphitheater as a place of outdoor performances and placed

opposite the Pawon Temple area so that Pawon Temple can be seen from the

amphitheater.

Development of meditation area at the river delta precisely at the meeting point

between Progo River and Elo River.

Club house Gazebo

Parking area

Management Office and Ticket Counter

Treetops Adventure & Outbound Treetops Adventure & Outbound

c. Location

Along the Progo River area with a long development area of ± 1,920.73 meters from the

base of the Progo River bridge to the southern end of the Progo River delta and Elo River

encounters with a total development plan of 38.28 ha.

d. Financial Aspect

Estimated Investment Value: IDR 82 Billion

2. Development of a New Natural Forestry Resort

a. Background

The basis of the development of the new tourist resort areas in Perhutani's

production forest is the need for more hotels and their international services,

especially to accommodate foreign tourists, to be close to Borobudur temple, to be

developed as a tourist area and away from the society so that the negative influence

of foreign tourist culture can be suppressed.

Rope bridge and plaza Jogging tracks and parks

Praying room and restroom Plaza with café and souvenir shops

Site plan of Progo Riverside Walk

In Bener District there are two natural forest locations, namely Plot 98 and Plot 99.

Considering the physical condition of the land and the current accessibility, the

development of forest resorts is planned to be developed in Plot 98.

b. Scope of Work

Development of welcome hall, performance center

Development of spiritual center, art galleries and museum

Development of community craft center

Development of boutique and simple resort, spa and beauty center, restaurant and

café, and convention hall

Development of community center and green open space

c. Location

Bener District, Purworejo Regency

d. Financial Aspect

Estimated Investment Value: IDR 1.54 Trillion

Welcome hall Resort

Resort and gazebo Resort

Resort Resort

Investment opportunities are worth considering because KSPN Borobudur is targeted to

attract 5 million domestic tourists visit, 2 million foreign tourists visit and foreign exchange.

Air balloon area

Camping ground

Ampitheater Treetops Adventure Area

Air balloon area Camping ground

• Tourism Competitiveness Index (WEF)**)

• International Tourist Arrivals • Domestic Tourist Trips

• Contribution to GDP • Foreign Exchange • Contribution to Employment

2014 TARGET 2019

• 40 trillion • Rp 24 trillion • 500 thousand

• 9 trillion • Rp 3 trillion • 300 thousand

• #30 • 2 million • 5 million

• #70 • 250 thousand • 3 million

mac

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• Tourism Competitiveness Index (WEF)**)

• International Tourist Arrivals) • Domestic Tourist Trips

• Contribution to GDP • Foreign Exchange • Contribution to Employment

2014 TARGET 2019

• 15% • US$ 20 billion • 13 million

• 9 % (Rp. 946,09 T) • US$ 11 billion • 11 million

• #30 • 20 million • 275 million

• #70 • 9 million • 250 million

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BOROBUDUR TARGET

NATIONAL TARGET

Popularity of KSPN Borobudur continues to increase, as evidenced by the increasing number

of foreign tourists from 123,823 in 2013 to 275,821 in 2016 and the domestic tourists from

2,830,230 in 2012 to 3,605,387 in 2016.

In addition, the government provides support related to the development of accessibility,

including the construction of Kulon Progo Airport and the development of Ahmad Yani

Airport and the planned construction of Bawen - Yogyakarta toll road and the cruise

terminal at Tanjung Emas Port.

123,823

268,928

256,362

275,821

0

50,000

100,000

150,000

200,000

250,000

300,000

2013 2014 2015 2016

International Tourists Arrival to Borobudur (2013-2016)

0

200,000

400,000

600,000

800,000

2012 2013 2014 2015 2016

Domestic Tourists Trip to Borobudur (2012-2016)

Ahmad Yani Airport,

Semarang

Tanjung Emas Seaport,

Semarang

Development of Plot 98 and

Plot 99 Access Road

Development of Access Road

Kulon Progo Airport -

Borobudur

Development of Kulon Progo

Airport

Development of Bawen –

Yogya Toll Road

Revitalization and Development of

Railway Infrastructure of Kulon Progo –

Yogya – Solo – Semarang – Magelang –

Yogya Railway

Adi Sumarmo Airport,

Boyolali

Semarang – Solo Toll

Road

Development of Yogya

– Magelang Railway

Financial Aspect

Contact:

Mr. Prambudi Trajutrisno

Head of Development of Tourism Destination Division

Youth, Sports, and Tourism Agency of Central Java Province

Jl. Ki Mangunsarkoro No. 12 Semarang

Telp: +6224 8419958

No. HP: +62 822 26611173

Email: [email protected]

• Investment Value: IDR 3.77 T • IRR: 25.83%

• Cooperation Scheme: Cooperation between Investor and Borobudur Authority Agency

• Cooperation Period: 25 years

• Target of Tourist Visit in 2026: 8.9 million