booklet supplement adobe flash professional cs6 lbv
TRANSCRIPT
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
1/18
AdobePhotoshopLightroom4AdobePhotoshopLightroom4AdobePhotoshopLightroom4AdobePhotoshopLightroom4AdobePhotoshopLightroom4AdobeFlashProfessional CS6
LEARNBY VIDEO
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
2/18
Managing Digital Assets 3
Designing Rich Media Conen . . . . 4
Copyrighing Your Flash Proessional
Digial Asses (SWFs, Images, Video,
and Sound) . . . . . . . . . . . . . . . . 6
2 SUPPLEMEN CONENS
Supplement Contents
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
3/18
ManagingDigital Assets
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
4/18
4 MANAGING DIGIAL ASSE S
Tere are a number o acors o consider, in-
cluding screen resoluion, screen PPI (pixels per
inch), he device CPU/GPU, download speed,
browser ype, wheher he display is ouch- or
poiner-based, and wha sor o bandwidh he
device may have. Te saes way o clariy hese
acors is o poll your poenial users; find ou
which devices your applicaion will be used on
and ake ha as a saring poin.
You can also run SWF files in Flash Lie on mo-
bile phones. In his case, you should consider
adding meadaa o he SWF file o provide
addiional inormaion he user. Meadaa may
include inormaion such as he SWFs auhor,
copyrigh inormaion, a descripion o he SWF
wih keywords, and a ile. You can also creaecusom meadaa fields.
Designing Rich Media Content
Generally, when designing rich media conen or he Web, you wan o ake a
number o acors ino consideraion. Wih he Flash plaorm expanding rom
deskop o mobile and he digial living room, his sor o planning and analysis
becomes crucial.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
5/18
ADOBE FLASH PROFESSIONAL CS6: LEARN BY VIDEO
Initial Considerations
You will need o effecively ideni y crieria or
deciding i conen should be delivered using
rich media. Such crieria ofen include:
Effecive mehods or including audio and
video
Showing coninuiy and ransiions
Indicaing muliple levels o inormaion in
ransiions
Illusraing change over ime
Geting layers o inormaion rom one area
o he screen
Enriching graphical represenaions
Visualizing hree-dimensional srucures
Atracing atenion
Cross-plaorm issues
Creaing ineracion
You will wan o be sure o conceive and ex-
ecue an effecive projec plan or any projec
ha you underake. Phases o include wihin
such a projec plan mos ofen will include plan-
ning, analysis, designing, building, esing, andimplemenaion or launching.
Deliverables ha may be required over he
course o he projec include specificaions,
soryboards, comps or skeches, flowchars, sie
maps, prooypes, Flash files, and HML files.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
6/18
6 MANAGING DIGIAL ASSE S
Project Management Issues
From incepion o he finished produc, you will
invariably encouner issues ha a bes resul
in rescheduling asks, and a wors resul in
delaying he projecs release dae. One o he
mos common occurrences is known as scopecreep. Tis occurs when he projec seems o
ake on a lie o is own and requiremens grow
exponenially over ime. Anoher common
issue ha ofen goes hand-in-hand wih scope
creep is he mehodology chosen during he
design and developmen phase. For example, i
midway hrough a projec, someone discovers
ha a new brand is in he works, much o he
code base migh need o be reacored or reus-abiliy as well as or code mainenance. Clearly,
discussing wha echniques o avoid during
coding, daabase access, and so orh would
be beneficial in he planning sage o ideniy
which archiecural processes o avoid.
Projec requiremens ha can affec he acces-
sibiliy o rich media conen can include:
ex equivalens or graphic elemens
Allowing users o conrol he reading order
o Flash conen
Capioning audio conen
Making looping elemens inaccessible
Allowing users o conrol moion
Ensuring keyboard access o all conrols
Exposing he srucure o complex Flash
movies
Exposing he curren sae o conrols
Using color wisely
Validaing or accessibiliy
Te use o abbing
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
7/18
ADOBE FLASH PROFESSIONAL CS6: LEARN BY VIDEO
Te Importance of Consistency
Consisency also plays a major par in a good
user experience. When designing rich media
conen layou, you should ake ino consid-
eraion he ype o navigaion sysem and he
placemen o butons and oher conrols suchas menus. Also pay atenion o he colors and
be sure ha hey provide a visual message o
consisency no mater where he user is in he
applicaion. Wih Flash, you have an enormous
amoun o reedom in he creaion o navigaion
and oher elemens, bu a user will expec hese
o behave in a cerain way and remain consis-
en hroughou he applicaion. Breaking his
consisency or any reason could have disas-rous effecs on he user experience.
Consisency also assiss wih accessibiliy. Ad-
diional specific echniques used o make rich
media conen accessible o viewers wih visual,
audiory, and moor impairmens include label-
ing images, links, and butons; he use or non-
use o colors; placemen o navigaion scheme;
abbing schemes or mouse-ree navigaion;
and he inclusion o keyboard shorcus. Alsoworh considering are hose iems ha can be
used o ransmi inormaion o screen readers,
including dynamic ex, movie clips and heir
child objecs, inpu ex fields , butons, and
even enire Flash applicaions. Addiionally, you
should consider he use o audio playback over
ex, and even capioning or video playback.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
8/18
8 MANAGING DIGIAL ASSE S
Graphic Design Principles
When geting sared wih rich media design,
i will be helpul o learn some basic graphic
design conceps and principles. erms you will
wan o amiliarize yoursel wih include empha-
sis, movemen, balance, uniy, symmery, color,whie space, alignmen, line, conras, rule o
hirds, and proximiy. I is also helpul o under-
sand wha may violae hese principles, such as
overcrowded layous, exraneous graphics, and
disracing colors.
Here are a ew design principles ha should
always be aken ino consideraion:
Horizontal Symmetry is used o describe afigure ha is symmerical afer being reflec-
ed over a horizonal line.
Vertical Symmetry is used o describe a fig-
ure ha is symmerical afer being refleced
over a verical line.
Diagonal Symmetry divides a figure in wo
rom corner o corner.
Radial Symmetry is used o describe a figure
ha is arranged symmerically around acenral poin.
Asymmetric Layout is a design ha has no
idenifiable symmery.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
9/18
ADOBE FLASH PROFESSIONAL CS6: LEARN BY VIDEO
Communication Trough Storyboards
Soryboards are a mechanism ha can be used
o convey inormaion abou elemens such as
animaions, ransiions, sequencing and iming,
navigaion, images, ex, audio, placemen o el-
emens on he Sage, butons, ineracions, andlink inormaion. Soryboards are no only use-
ul or demonsraing complex ideas o cliens
in a visual way, bu are also good or keeping
everyone on he eam in sync wih wha needs
o be done and how i is o be accomplished.
Basics of Usability esting
A common pracice in veriying or deermin-
ing he level o usabiliy or an applicaion iso conduc usabiliy ess. Tese can be done
wih subjecs gahered rom a variey o places,
including voluneers, paid esers, or even users
rom wihin an organizaion. Te basics o a
usabiliy es involve observaion o he user s
acions ollowed by a scriped inerview.
Usabiliy ess can be conduced a any ime
during he applicaion developmen process
and he daa gahered during hese ess isalmos always beneficial when meeing wih
inernal eams or even wih cliens. Usabiliy
ess can even be perormed on uncional wire-
rames in order o gaher eedback on design
and conen plans early in he process.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
10/18
10 MANAGING DIGIAL ASSE S
Audience Considerations
Who is your audience? Always keep in mind
ha your producs may be used or a wide
audience. Don assume a common culural
background, social class, educaion, or naive
language. Tereore, you should analyze hearge audience and define heir gender, age,
ehnic background, educaion, buying behav-
ior, and personal preerences. Find ou wha
magazines your arge audience reads and
wha V shows i waches. Your design should
no only look good, i should also mach he
arge audience as closely as possible in erms
o layou, color scheme, ons , visual language,
and ineraciviy. How compuer savvy is youraudience? Are here any saisics ha reveal
inormaion abou heir sysems? Mac or PC?
Monior resoluion? JavaScrip-enabled? I your
work is mean or he inernaional marke, you
may have addiional challenges i you don
plan or hese culural differences in advance.
Tis is a prerequisie or successul and efficien
communicaion.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
11/18
ADOBE FLASH PROFESSIONAL CS6: LEARN BY VIDEO 1
Copyrigh lierally means he righ o copy.
Tis righ begins he momen your original work
is creaed in a fixed, angible orm. In oher
words, you auomaically own he copyrigh
o your creaive works. Copyrigh proecion is
available or boh published and unpublishedworks.
Copyrighable works include anyhing ha fis
ino one o hese caegories:
Lierary works (including compuer
programs)
Musical works (including any accompanying
words)
Dramaic works (including any accompany-
ing music)
Panomimes and choreographic works
Picorial, graphic, and sculpural works
Moion picures and oher audiovisual works
Sound recordings
Archiecural works
Copyrighting Your Flash Professional DigitalAssets (SWFs, Images, Video, and Sound)
Copyrigh is he exclusive legal righ, graned o you by law (ile 17, U.S. Code),
o conrol he reproducion, disribuion, public display, inellecual propery, andderivaive use o your original works o auhorship, and o sue or unauhorized us
(inringemen) o your work.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
12/18
12 MANAGING DIGIAL ASSE S
Alhough many hings are copyrighable, some
are no. o be copyrighable, he work mus be
original. Originaliy is essenial o copyrigh. For
example, i you copy a phoograph, ha copy
canno be copyrighed since i is no original.
In ac, you would need he original phoogra-
phers permission o copy ha image.
Te ollowing ypes o works are no
copyrighable:
Ideas and conceps. Only he original expres-
sion o hose ideas and conceps in some
angible orm, like a phoograph, can be
copyrighed. You migh have an idea or a
grea phoograph, bu ha idea canno be
copyrighed.
Procedures, mehods, sysems, principles,
discoveries, or devices . However, writen
or recorded descripions and explanaions,
or illusraions o hese, are proeced by
copyrigh.
Works ha have no been fixed in a angible
orm, such as speeches or perormances ha
have no been writen or recorded.
Works consising enirely o inormaion
ha is common propery and conaining no
original auhorship, such as amiliar symbols
and designs.
iles, names, shor phrases, and slogans.
However, some iles and words migh be
proeced under rademark law i heir use is
associaed wih a paricular produc or service.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
13/18
ADOBE FLASH PROFESSIONAL CS6: LEARN BY VIDEO 1
How to Obtain a Copyright
Te way in which you obain copyrigh proec-
ion is ofen misundersood. I is imporan o
undersand ha no publicaion, regisraion,
or oher acion in he U.S . Copyrigh Office is
required o secure a copyrigh. Copyrigh isauomaically secured he momen he work is
creaed or he firs ime. However, copyrighs
can be ormally regisered wih he U.S . Copy-
righ Office in Washingon, DC. (htp://www.
copyrigh.gov), and here are ees involved.
Even hough regisraion is no a requiremen
or proecion, i does esablish a public record
o he copyrigh and is required beore an in-
ringemen lawsui can be filed. You should
always seek legal advice rom a qualified ator-
ney beore hreaening any legal acion relaed
o copyrigh inringemen.
Notice of Copyright
A copyrigh noice inorms he public ha your
work is proeced by copyrigh. I idenifies who
owns he copyrigh and shows he year o firs
publicaion. I is a way o saying, Tis is my
work. I you wan o use i, firs ask my permis-
sion. A noice reinorces he asse value o your
work and alers everyone ha you are prepared
o proec ha value.
Under U.S. law, you are no longer required o
use a copyrigh noice. Tis requiremen was
eliminaed when he Unied Saes adhered o
he Berne Convenion. However, he use o no-ice is sill required or works disribued beore
March 1, 1989. Te use o a copyrigh noice is
your responsibiliy. You are no required o ob-
ain permission rom, or regiser wih, he U.S.
Copyrigh Office.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
14/18
14 MANAGING DIGIAL ASSE S
On phoographs and oher ypes o visu-
ally percepible copies, he copyrigh noice
consiss o he symbol , ollowed by he year
o firs publicaion o he work and he name o
he copyrigh owner.
Example: 2012 John Doe
Te word Copyrigh or he abbreviaion
Copr. may be used insead o he symbol.
Eiher orm is recognized, bu use o he
symbol may provide addiional inernaional
proecion. Te words All righs reserved also
provide urher inernaional proecion.
Duration of the Rights
Under curren law, he copyrigh erm or works
creaed by individuals is he lie o he auhor
plus 70 years afer he auhors deah. Te copy-
righ erm or works made or hire is 95 years
rom publicaion, or 120 years rom he dae o
creaion, whichever expires firs. Works made
or hire are works creaed by employees or
employers and cerain ypes o specially com-
missioned works.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
15/18
ADOBE FLASH PROFESSIONAL CS6: LEARN BY VIDEO 1
Fair Use Doctrine
Any ime you make an unauhorized copy o a
copyrighed work or creae derivaive works
based on ha work, you are echnically viola-
ing or inringing on he righs o he copyrigh
owner. However, he law does permi somelimied copying o copyrighed works as a air
use o he works.
So when does copying become air use? Re-
producion o a copyrighed work or purposes
such as criicism, commenary, news reporing,
eaching, scholarship, or research is generally
no an inringemen o copyrigh. Te air use
exempion o U.S. copyrigh law was creaed
o enable educaors, researchers, and journal-
iss o reuse copyrighed works wihou having
o ask he auhor or permission, since usually
hese areas o applicaion do no impinge on
he commercial value o he work.
Tere are our acors ha you need o consider
when deermining wheher he use o some-
ones copyrighed maerial is a air use o
heir work:
Te purpose and characer o he use,
including wheher such use is o a commer-
cial naure or is or nonprofi educaional
purposes
Te naure o he copyrighed work
Te amoun and subsanialiy o he porion
used in relaion o he copyrighed work as a
whole
Te effec o is use upon he poenial
marke or or value o he copyrighed work
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
16/18
16 MANAGING DIGIAL ASSE S
Te disincion beween air use and copyrigh
inringemen is no easily defined. For each
siuaion, all our acors mus be weighed by
he cours o deermine wheher or no a work
qualifies or air use proecion. In oher words,
here is no definiive yes or no o air use. Tere
is no absolue mehod o assessing wheher or
no a use is air unil afer a judicial ruling in an
inringemen sui.
Te saes way o avoid copyrigh inringe-
men is o always obain permission rom he
copyrigh owner beore using heir copyrighed
maerial. Simply acknowledging he source o
he copyrighed maerial does no subsi ue or
obaining permission.
Images on the Internet
Image hef on he Inerne is a growing and un-
solvable problem, bu here are ways o proec
your images on he Web. Te bes securiy is
o apply a waermark across your image, which
shows where i came rom in case o image
hef. Bu o course his mars he atracive
appearance o your images.
One alernaive is o include he images in a
SWF (Flash) movie. Tis prevens hem rom
being downloaded direcly. However, keep in
mind ha even his mehod will never ully
proec your images. As soon as your images
are published on he Inerne, you can be sure
ha here is a possibiliy hey will be used
elsewhere. For insance, someone can ake a
screensho o he SWF movie and coninue
using your image. (Tere is also sofware avail-
able ha can break ino a SWF file and access
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
17/18
ADOBE FLASH PROFESSIONAL CS6: LEARN BY VIDEO 1
is asses, including phoographic images, ani-
maion, componens, ex, and original arwork.
Tis sofware is no 100% effecive in reverse-
engineering a SWF file, bu in mos cases i can
successully obain mos o he asses. Te only
way o proec a valuable image compleely is
o no publish i online.)
Audio and Video Files
When media files such as audio and video are
played over he Inerne, hey are normally
delivered via a process known as progressive
download. Wih his process, he media file is
acually downloaded ono he users compuer,
normally ino he web browsers cache. A savvyuser can easily discover he locaion o hese
sound and video files and copy hem rom
he cache ino a more accessible direcory. A
malicious user may even go so ar as o disrib-
ue hese files wihou he copyrigh holders
permission.
Te preerable way o playing back audio and
video files over he Inerne is o sream he
media using a dedicaed sreaming server (suchas Adobe Flash Media Server). Sreaming does
no download he enire file o he users hard
drive bu raher sends small pieces o he file in
a sream which is viewed and hen immedi-
aely disposed o. Tere is no local cached copy
o he file or he user o access. Furhermore,
exra proecion can be pu ino place hrough
he encrypion o he media sream or he ap-
plicaion o DRM (Digial Righs Managemen)soluions hrough soluions like Adobe Access.
-
7/27/2019 Booklet Supplement Adobe Flash Professional Cs6 Lbv
18/18
Notice
U.S. copyrigh law is ever-changing. Every effor
has been made o make his inormaion as
curren as possible, bu i is no inended o be
used as a legal reerence.