bolton trust presentation

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    PROBLEM

    Time to apply alcohol gel on hands

    Lack of Hygiene in some steps

    Cases of infections

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    PROTECTED?

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    EXECUTIVE SUMMARY

    Introduction of new hand hygiene solution

    Solution: innovative, effective and efficient Aim to penetrate market by the end of the first year

    Aim to introduce solution to 15 hospitals by end of Year 2

    Competing against well established competition; promotionand advertisement must be strong

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    MISSIONS & OBJECTIVES

    Creation of an innovative, safe and cost effective

    healthcare product solutions in line with current

    national and international standards

    Build a reputable & respected brand name

    Seek advocates within healthcare settings

    Introduce solution to 15 hospitals by the end of Year 2

    Prove concept with trials & early adopters

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    SANIPURE

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    SANIPURE

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    ENVIRONMENT VISUALIZATION

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    ENVIRONMENT VISUALIZATION

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    BENEFITS & PRICE

    No physical contact between user & device

    Faster and more efficient than current solutions

    Easy to maintain

    Maximum coverage of alcohol onto area of hand

    Cheap to produce

    Price: 40

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    DISTRIBUTION & PROMOTION

    Advertisements on medical journals and healthcare

    associated publications

    Liaise with key advisors within the IMO, HIQA, HSE &HAPC

    Promote product at Enterprise Ireland Medical Expo &

    various medical expos throughout the year

    Demonstrations of product in primary care centres

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    MARKET RESEARCH & FINDINGS

    In-Depth interviews revealed nurses found current hand

    washing facilities time consuming. Often many of the mechanical sanitizers were faulty or

    empty of alcohol gel.

    Less time consuming but effective solution was required

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    TARGET MARKET

    Infection Control and Control Team within healthcare

    settings

    HSE Procurement

    ISME in association with HSE Procurement

    Medical journals

    Health Prevention Surveillance Centre Publications

    Medical Expos

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    OPERATIONS & MANAGEMENT

    Device parts will be purchased from a supplier in China

    The supplies will be shipped to a manufacturer nearbyand assembled and packaged

    Assembled devices will be shipped to the company

    warehouse in Rathmines

    From here we will courier the devices to prospective

    buyers

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    FINANCE

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