bkfs 2011 what worked? what didn’t?. bfks 2010 results bfks raised $20.6 million in 2010, a 1.5%...
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BKFS 2011What worked?What didn’t?
BFKS 2010 Results
• BFKS raised $20.6 million in 2010, a 1.5% increase over 2009.
• 125,000 people bowled• 375,000 people donated
2007 AVG
BFKS2008 AVG
BFKS2009 AVG
BFKS2010 AVG
BFKS
2010 AVG BFKS w/FAF
Major Market $137,975 $159,531 $144,492 $129,684 $151,420
Regional Market $76,240 $77,815 $71,476 $72,596 $95,091
State Org $404,793 $495,079 $463,768 $398,890 $250,484
Rural Market $47,673 $46,482 $40,582 $45,468 $70,769
All $71,445 $76,035 $70,742 $73,968 $108,277
Top 10 BFKS Agencies
Kansas BBBS, Inc Wichita KS $1,205,263 19%
BBBS Lone Star Irving TX $645,954 4%
BBBS of Oklahoma, Inc Tulsa OK $498,773 18%
BBBS Of The Bluegrass, Inc Lexington KY $440,436 44%
BBBS of Central Ohio Columbus OH $384,500 8%
BB/BS of Kentuckiana, Inc Louisville KY $372,391 23%
BBBS of Cedar Rapids & East Central Iowa
Cedar Rapids
IA$327,008 38%
BBBS of Metropolitan Chicago Chicago IL $297,452 11%
BBBS of The Bridge Wilkes-Barre PA $279,581 45%
BBBS of Greater Kansas City Kansas City MO $257,419 16%
BBBS of Honolulu, Inc. Honolulu HI $256,710 16%
Agency Name City StateBFKS Net
Rev
% of Total
Revenue
Blackbaud Online Metrics
Blackbaud Online Metrics 2010 (ALL)
Jan- April 2011
Sum of Online Registrants 42,140 27,489
Sum of Online Donation Amount $ 3,455,671 $2,287,946
Sum of Online Donors 78,540 50,140
Sum of Online Donation Transactions 82,785 53,059
$ Average Online Gift $41.74 $43.12
$ Donation Amount per Participant $150.77 $104.21
Number of Donations per Participant 3.13 2.22
$ Online Donations per Online Registrant $101 $83
Online Gifts per Online Registrant 2.36 1.93
% Online Participant Registrations 83% 79%
Number of Emails Sent per Participant 19.67 18.67
% FAF Email Click-Throughs 55% 47%
% FAF Email Conversions 12% 12%
% Participants Sending Emails 31% 25%
% of FAF Webpages Changed (per participant) 23% 19%
% of Participants with Geater Than 0 Online Donations 42% 43%
% of Participants with Geater Than 4 Online Donations 13% 11%
% of Participants with Geater Than 9 Online Donations 4% 3%
