bitcoin india pitch deck
TRANSCRIPT
BitCoin India (BTCI)
Seed Round Investor Information
September 2014
Bitcoin Exchange Services India
BTCI Vision
To be the Market Leader as a Bitcoin Payment Gateway throughout India - The Second most Populous Country in the World having 1.21 Billion people
To Expand Bitcoin India into a Global Brand. The Go To for Bitcoin
Mission
Create a unique culturally relevant experience for India and the World tailored to multi language and preferences of the region to create a foundation of millions to over a billion users.
Capture market share through a combination of social media marketing, cross promotion, Strong data-basing, Large call center activities, creating high end security, processes and exceptional service and offering lower transaction fees and waiting time on in/out money transfer services
Localize and create successful International links and activity
Investment
Bitcoin India (BTCI) is currently raising $500,000 USD seed round investment entirely through our Lead Syndicate Media Li2ght – Lead by Highly Experienced Robert Smith
This is to fund the development, launch and marketing of Bitcoin India’s Payment Gateway over 12 months. Bitcoin India has secured $125,000 to date
The Market
The key India market alone is a $616.7 billion (2013) remittance market and growing
Demand for Bitcoin worldwide is growing as the good/bad exposure through media grows and the business world and now general public become more aware of this incredible Chryptocurrency option
Western Union money transfers to India alone had annual turnover of more than 60 billion dollars.
Average annual turnover of BTC-E exchange was about 1 billion dollars after 2 years of operation.
Coinbase merchant service has annual turnover of approx $85 million, based on 120,000 Bitcoin transactions monthly.
Annual turnover of Qiwi wallet system in 2013 amounted to $240 million.
Distribution
The goal of BitCoin India for the first 24 months – is to actively advertise to attract into our system at least 1,000,000 loyal users. This would give, according to the lowest estimations, the total gross turnover not less than $100 million a month. This figure includes turnover of funds from: trades in cryptocurrencies, merchant accounts, and payments for goods/services and money transfers.
Bitcoin India will follow a structured journey to market leader, building an established user base, and experimenting to determine the optimal process and marketing configuration. We will then use this platform to rapidly expand following secondary investment. Series A
Company Foundation (0-6 Months)
► Establish Company and hire team
► Develop Website and trading platform, activate site
► Build initial user base
► Build Merchant list and form relationships
► Implement the Client/Customer Support Centre
► Focus on coordinating Google Wallet and or similar integration
► Target and employ a Marketing Head who will focus on the
most effective method for BTCI to become the Brand of
choice and awareness.
User Base Growth (6-12 Months)
► Concentrate on MAU growth
► Tailor updates based on user behavior analysis
► Optimize user acquisition channel mix based on cost and
effective analysis
► Roll out balance of 29 satellite offices within India
(Covers each language base – different dialects)
► International Remittance Platform – Coordinate links through
exchange groups for trading between currencies via Bitcoin
► Gain Government acceptance and use of BTCI (sell the tax
benefits and employment opportunities for India people)
► Raise Series A funding round (~$5 to $10m)
Significant Expansion (12-22 Months)
► Invest heavily in publishing deals
► Increase marketing budget to gain significant market share
► Expand team inline with increased scope of business
► Expand Global Growth through Merchant relationships and
Trading partners and strong marketing
► Raise Series B funding round (~$10 to $20m)
Market Leadership and Potential IPO (24 – 36 Months)
► Grow Team organically and through talent acquisition
► IPO potential provided through value of market share and
revenue PA
► BTCI domination in India and is a world brand name for access
to trading with India
► BTCI aim to be the number 1 merchant payment solution
► Raise Series C funding round (~$50 to $100m)
Rapid Expansion Strategy
Following the initial launch of BTCI, which will build a foundation of users and validate the optimal marketing and localization approaches, a rapid growth period is planned to move BTCI into the market leader position and Global penetration.
Rapid expansion to market leader will be achieved by:
Growing a World Class Team
► Initial market entry will be achieved using a strong, enthusiastic
and passionately focused Founding Team
► Following the initial launch the Team size will be
expanded to significantly increase development, sales, service
and marketing capacity
► This will allow experiments to be conducted to test the optimal
experience and marketing configuration for India and
international markets without incurring excessive costs
Expanding Social Presence
► Building on the development of the Internationally expanded Team
will allow development of more complex socially driven programs
achieving higher user retention and viral marketing
Increasing Marketing Capacity
► Continued development of stacked multi channel marketing to
gain greatest market penetration Thinking big...
► Key Candidates will allow rapid recruitment of both 1st and 2nd
phase employees
► Continued focus on social media integration to allow
user identification and targeted marketing options
► BTCI will become the market leader in Merchant Payment
solutions through Bitcoin
► Continue to build on retained users to develop strong in house
marketing channels to lower the average cost of user
acquisition by concentrating on increased cross sell conversion
There is a huge market opportunity, we have the knowhow and the team and the capability to rapidly attract market share and gain millions of users worldwide (personal, business, large organizations and even govenments
We will become the market leader within 18 to 24 months.
The Team
Sykam Sreemannarayana ReddyFounder, CEO
Entrepreneur StartUps InvestorFilm Producer@Hollywood, Actor
Co-ProducerJourney of a FOOL - The Hollywood MovieJune 2013 – Present (1 year 4 months)Savannah, Georgia Area, U.S.A
I'm Co-Producing this movie along with one of the Hollywood Writer/Producer Mr. Maxx Walker-Bolton.
Co-FounderiPG Maxx Entertainment India (P) LtdMarch 2014 – Present (7 months)Andhra Pradesh, India
A film production company that makes feature movies worldwide in association with Lakshmi Nandini FILM Studios, India.
Co-ProducerChamblee Productions Inc2013 – Present (1 year)Savannah, Georgia Area
Co-FounderIndian Pictures Group Worldwide2012 – Present (2 years)India
Sr. Vice PRESIDENTindie Producers Guild (iPG-Movies.com)December 2010 – Present (3 years 10 months)
PRESIDENT & C.E.OLakshmi Nandini FILM Studios (iPG-Movies.com)December 2009 – Present (4 years 10 months)
We are an official FILM production's company for "iNDIE PRODUCERS GUILD (iPG) && iPG-Movies.com"
Languages1. English
Full professional proficiency
2. HindiNative or bilingual proficiency
3. TeluguNative or bilingual proficiency
4. TamilNative or bilingual proficiency
5. KannadaElementary proficiency
6. MalayalamElementary proficiency
7. SanskritProfessional working proficiency
BRETT MASONCo Founder
Focussed on Taking Bitcoin India to the top of the chain. BTCI will be a Brand Leader in the Chryptocurrency market.
Brett is the Co Owner/Director/licensee of Harcourts North Lakes-Mango HillA Real Estate office Managing 1150+ properties and a Residential Sales
Co Founder - Bitcoin IndiaBoard Member - Bitcoin IndiaBoard Member - Mantis EnergyAdvisor – Indie Producers Guild
Invented MassBloc, a permeable 1.8T segmental retaining wall system for slip and coastal repairs. Licenses sold and now is a Royalty based business
Love to think way outside the norm.
Own plenty of Domains, some to sell others to build businesses with them.
Own websites such as www.needmypassword.com a very secure password storage site
I also Invest in Startups in Silicon Valley, New York, Italy as below
If we all support each other we all gain traction and success for all involved
Bitcoin Indiawww.bharatbitcoin.inBitcoin Exchange services for India (Targeted $616.7 billion worth India market?)
MANTIS ENERGYwww.mantisdestroyer.comMantis Energy Shot: We manufacture Human Focus Fuel
AdEspressowww.adespresso.com an amazing Facebook advertising site
3Sourcingwww.3sourcing.com Google meets Linkedin,
Assetawww.asseta.comEquipment,machinery,parts,suppliers
KOWNwww.kown.comThe Lean Investor Platform
(TRACE)www.activereplay.com
Game of Droneswww.gameofdrones.comToughest drone frame in the game.
TAMATEMGaming App's for the Arabic market
Contactuallywww.contactually.comRelationship Marketing Platform
Vouch Financialwww.vouch.comSocial Lending
Suiteywww.suitey.comSoftware-powered real estate brokerage
PayBy Groupwww.paybygroup.com The PayPal button for groups.
Mattermarkwww.mattermark.comDeal Intelligence - Powerful Analytics for Investing, Partnering, Selling & Marketing
Lendawww.lenda.comHome loans without telemarketing or paperwork - all online.
AwearAwear.ioNext generation messaging for wearables
Makeleapswww.makeleaps.com/enCloud Invoicing for Japan
Life is for me about working smart, enjoying what I do, loving family and friends, Connecting with like-minded people with similar and greater knowledge and successes through helping others grow with them. I love making things happen and pushing the boundaries.
Be Kind, be Positive and we All Win
Lead SyndicateRaising $500,000
Robert Smith
ROBERT SMITH
Mr. Smith is the Syndicate Lead for Media Li²ght Entertainment Investing in seed and early stage business ventures with preference towards disruptive technologies
Media Li²ght Entertainment Smart Home of the Future TODAY project will showcase a disruptive wire-free charging technology for electronic devices that provides power at a distance.
In order to demonstrate the capability of our smart home technology to our partners, we are customizing a real residential Smart Home of the Future "TODAY", a showcase complete with products. After careful analysis and discussions with leading luxury home realty
companies, we have determined that the value-added smart home features would accentuate the marketability and the value of the house by up to 25% and provide lucrative return to stakeholders.