bim - what do architects need from product manufacturers?

16
Building Information Modelling: What do Architects need from product manufacturers? Chris Ashworth www.cadvantage.co.uk

Upload: competitive-advantage

Post on 23-Jan-2015

416 views

Category:

Business


2 download

DESCRIPTION

Building Information Modelling is a hot topic, with government and the construction industry shouting its benefits. This presentation explores what architects want from product manufacturers, referencing research and interviews with industry leaders.

TRANSCRIPT

Page 1: BIM - what do architects need from product manufacturers?

Building Information Modelling:What do Architects need from

product manufacturers?

Chris Ashworth

www.cadvantage.co.uk

Page 2: BIM - what do architects need from product manufacturers?

Adoption of BIM: 2013Building Information Modelling is a hot topic, with government and the construction industry shouting its benefits. The problem for the manufacturer, with hard pressed budgets, is will I get a return on my investment?

Adoption of BIM: 2013 has been researched and written to help you answer that question and then make the right implementation choices.

This presentation references some of the findings from this report.

Find out more or purchase the report online now!

www.cadvantage.co.uk

Adoption of BIM: 2013

Page 3: BIM - what do architects need from product manufacturers?

For manufacturers BIM is an opportunity to be secure specifications and keep them firm during the construction process.

This eBook aims to provide:• A picture of how the UK Construction industry is

adopting BIM now and into the future• An overview of the benefits of BIM and how the

product manufacturer can take advantage of these• Insight into how BIM affects product specification• Ideas on how to incorporate BIM into your

specification sales strategy

Find out more or purchase the report online now!

www.cadvantage.co.uk

Page 4: BIM - what do architects need from product manufacturers?

Dec 2012 – Dec 2013 (13 months)• 7,890 users registered• 4,105 objects created• 2,712 proprietary objects• 1,393 generic objects

Source: National BIM Library LinkedIn Group 7/1/14

National BIM Library usage

www.cadvantage.co.uk

Page 5: BIM - what do architects need from product manufacturers?

Why should Building Product Manufacturers Support BIM?

How do I select the right software?

How do I make sure the right level of detail is provided?

How do I support it properly?

How do I justify the cost to the Finance Director?

Research conducted July 2013

Feedback from over 100 architects

Published August 2013

www.cadvantage.co.uk

Page 6: BIM - what do architects need from product manufacturers?

BIM’s affect on Product Selection

¾

of architects using BIM think the availability of BIM objects is important when designing

Bathroom & Kitchen, Building Frame, Cladding, Drainage, Flooring, Fire & Security, Glazing, HVAC, Insulation, Ironmongery, Landscaping, Lighting, Partitions & Ceilings, Roofing

www.cadvantage.co.uk

Page 7: BIM - what do architects need from product manufacturers?

BIM – Rate of Implementation

• By 2016 the value of work BIM is used for will be 14 times greater

www.cadvantage.co.uk

Page 8: BIM - what do architects need from product manufacturers?

Provision of BIM Objects

• Not about providing one object for each details – more is needed

www.cadvantage.co.uk

Page 9: BIM - what do architects need from product manufacturers?

• Many manufacturers are providing digital representation of their products, yet it is essential they provide context, with classification, as is the case with traditional libraries

• It is also important to provide the right object, with the right level of detail at the right time

Source: Reaping the Benefits of BIM – An Interview with David Philp

David Philp, Head of BIM Implementation Cabinet Office

www.cadvantage.co.uk

Page 10: BIM - what do architects need from product manufacturers?

Different Levels of Detail

www.cadvantage.co.uk

Page 11: BIM - what do architects need from product manufacturers?

• The industry is still getting to grips with the level of detail required at the various stages of the design process

• The next step for the manufacturer will be the provision of a series of varied levels of detail in their content

• Not overloading the early stage model with memory-hungry data

Source: Reaping the Benefits of BIM – an interview with Rebecca De Cicco.

Rebecca De Cicco, DMA

www.cadvantage.co.uk

Page 12: BIM - what do architects need from product manufacturers?

Provision of BIM Objects

• Manufacturer websites preferred location to source BIM objects

www.cadvantage.co.uk

Page 13: BIM - what do architects need from product manufacturers?

Selecting the Right Software

• Propriety software not required by all architects

www.cadvantage.co.uk

Page 14: BIM - what do architects need from product manufacturers?

Providing Support

www.cadvantage.co.uk

Page 15: BIM - what do architects need from product manufacturers?

• Manufacturers need to be offering BIM objects• The industry is still learning how to use them – think

carefully before making a choice• When you do invest do it in depth• Ensure your sales team understand BIM and how it is

used

Summing Up

www.cadvantage.co.uk

Page 16: BIM - what do architects need from product manufacturers?

Chris Ashworth

[email protected]

Mobile: 07747 626095

Fax: 01252 836850

Competitive Advantage Consultancy Limited Growth through customer focus

@CompetitiveA

cadvantagemarketing

companies/competitive-advantage

www.cadvantage.co.uk

www.cadvantage-blog.co.uk

user/CadvantageConsult/videos