A home-bAsed outdoor Advertising Agency FrAnchise

Let me introduce you to our family of franchise companies which includes Billboard Connection, Signarama and Embroideme. Combined we support more than 1,400 franchisees worldwide in over 50 countries. We began more then 20 years ago when we had a new-found vision and launched a revolution in the sign industry by introducing Signarama as one of the first sign making franchises. Today Signarama is the world’s largest sign franchise operating in more than 50 countries. While steering the exceptional growth of the Signarama brand, we continued to look for additional industries that our proven franchise concept would adapt to and in 2000 we launched Embroidme. Today, Embroidme is the world’s largest embroidery, screen printing and promotional products franchise with close to 20 countries in operation. in 2003 we saw another industry that had yet to be franchised, the outdoor advertising industry. Billboard Connection was added to our award-winning business-to-business service franchise system. Today, Billboard Connection is the world’s largest outdoor advertising franchise.

The Billboard Connection concept fits perfectly into what we do best; provide solutions to local businesses. So whether it’s signs, branded apparel, promotional products or outdoor advertising, our franchisees around the world have the training, support and knowledge to assist companies and individuals to achieve their goals while growing their business.

Outdoor advertising is growing at almost four times the rate of traditional advertising and is growing second only to the internet. industry experts project continued and solid growth in the outdoor advertising industry. With a home based outdoor advertising agency, Billboard Connection franchisees are poised to take full advantage of this world-wide growth.

Our good fortune has been the collective effort of an exceptional corporate team and great franchisees who devote themselves to superior service and excellence. i thank them for their continued support. i personally invite you to review our business opportunity to determine if our outstanding formula for success is right for you.

Introducing Billboard Connection

President of United Franchise GroupAwarded the Ernst & Young

Entrepreneur of the year award, 2007

2005

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2006 2007 2008

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united FrAnchise grouP World headquarters

Billboard Connection is YOUR entry into the larger than life outdoor advertising industryBillboard Connection franchisees provide businesses with a one-stop, full-service solution to planning

and launching any type of outdoor advertising campaign. Whether your client is a local small business owner or Fortune 500 company, our expert design team will create a memorable message that is specifically tailored to the media format of the advertising program.

Since 1997, we have built and maintained local relationships with all the outdoor media companies, from the large global players to the thousands of small companies and individuals who own prime locations. Because of these relationships, we are able to provide our clients with more advertising options to effectively target their market and manage their entire outdoor campaign.

Billboard Connection provides our franchisees the knowledge, expertise and support to become specialists in this dynamic industry. One of the benefits of joining the world’s largest outdoor advertising agency franchise is the increased purchasing power with our vendors. That translates to higher margins, better quality and a wider variety of products and services.

“traditional forms of medialike tv, radio and newspapers

are getting hurt by the internet...and outdoor advertising.”

Look up! big bucks in billboardscnnmoney.com

Billboard Connection offers hundreds of different outdoor advertising products

AerialAirportsAtm’sbarbershopsbeach Advertisingbeauty salonbillboardsbulletins & Wallsbingo hallsbuilding Wrapsbus benchesbus shelterscatering truckscoffee sleevescollege campusesconstruction sitesconventionsconvenience storesdry cleaner bagselevatorsgas station/Pumpsgolf coursehair salons health clubshotel Key cardsinflatable billboardsLuggage id tagsnail salonsnewspaper Poly bagsmallsmobile billboardsmovie theatersParking garagesParking stubsPet boutiques and groomersPizza boxesrace carsregister receipt tapesrestroomsskating rinkssports stadiums

events - scooter sQuAds

biLLboArd

WALLscAPes

mALLs

mobiLe

stAdiums

trAnsit

AirPort terminAL

Billboard Connection franchisees work from their home, enjoying a quality lifestyle with very little overhead. There is no manufacturing equipment, inventory or employees required and there are no required hours of operation.

To make a home-based operation possible, we developed the mYBBCOnnECTiOn website with proprietary software to assist you in running and managing every aspect of your business.

You work from home

With the mYBBCOnnECTiOn website you can:

Manage Contact With Your Clients •and Vendors

Create Proposals•

Create Contracts•

Manage Accounts •

Order Marketing Materials•

Create Invoices•

Network Through Message Boards •

“The MybbconnecTion website is probably the best business website i have ever used because it is very user-friendly. it has contact management with all of the vendors and clients, resource links to vendor websites and sales and marketing tools. The website has definitely helped me do business easier, more efficient and helped generate sales.”

Denise Meng, billboard connection, Georgia

The mYBBCOnnECTiOn website is accessible from any computer worldwide so you can work when and where you want, providing the freedom and flexibility of a home-based business.

The benefits of becoming a Billboard Connection franchiseeOur commitment to excellence is to build relationships with our franchisees. Our dedication to you is

reflected in the services and support that will help you grow into a successful franchisee. Some of the services available to you are listed below:

Comprehensive Two Week Initial •Training Program

Ongoing Training and Support•

Outstanding Financing Sources•

Assistance in Staffing Your Business•

Power of a Worldwide Network•

International Master License Program•

Marketing Resources•

National Advertising Fund•

Public Relations•

World Expo•

Special Franchisee Excellence •Recognition

Comprehensive Two-week iniTial Training programBillboard Connection’s comprehensive two-week training program provides you with the knowledge and confidence to get your business up and running. The first week is at our World Headquarters in West Palm Beach, Florida, followed by one week in your area with one of our highly skilled account Executives.

ongoing Training and supporTBillboard Connection’s ongoing support network is provided to you through field visits, local seminars,

a quarterly magazine, conventions, regional meetings, emails, one-on-one calls, a mentor Program, and a chat room, all designed to keep you current on the latest products, services, technology and opportunities for growth. in addition, we have more than 20 regional support offices throughout the United States, Canada, australia, Switzerland and the United Kingdom providing local personal support for you and your business.

Billboard Connection provides additional support via numerous lines of communication to keep you informed on updated developments and assistance for your success through online publications, quarterly magazines, websites, weekly emails, regional meetings, a private franchise online site and conventions.

BILLBOARDS • BUS SHELTERS • TRANSIT • BENCHES • AIRPORTSMOBILE BILLBOARDS • MALL KIOSKS • STADIUMS • TAXIS

BILLBOARDS • BUS SHELTERS • TRANSIT • BENCHES • AIRPORTSMOBILE BILLBOARDS • MALL KIOSKS • STADIUMS • TAXIS

ouTsTanding FinanCing sourCesWe realize that financing a business on your own can sometimes be challenging. We will work

together through the many financing resources and options to assist you in obtaining financing for your business.

markeTing resourCesBillboard Connection’s marketing department has developed programs that will allow you to gain

clients and build your local brand awareness. as a franchisee, you will receive a wide array of marketing and promotional tools such as direct mail, Yellow Pages, flyers, media kits, pay-per click advertising and a customizable website specially designed to promote your business. Plus, the Billboard Connection website includes a directory of all locations so your customers can easily find you.

adverTising FundThe national advertising (ad) Fund supports national advertising to generate and create brand

awareness. The ad Fund is managed by a Board of Directors comprised of franchisees. The board determines the most effective and efficient way to allocate the ad Fund budget to meet the brand awareness objectives. The ad Fund’s second objective is assist in generating traffic to your business. This has been successful through various direct marketing and advertising campaigns.

CAN’T BE TURNED OFF

WORKS CONTINUALLY DAY AND NIGHT

IS BIG, BOLD, & COLOURFUL

QUICKLY BUILDS BRAND AWARENESS

LOWEST COST PER THOUSAND

OUTDOOR ADVERTISING... Consider the advantages of including

outdoor advertising in your next campaign:

From local markets to coast-to-coast coverage, we can assist your business in getting your message to

millions of potential customers. Billboard Connection… BE LARGER THAN LIFE!

Billboard Connection will provide your

businesses with a complete solution for all of your

outdoor advertising needs. From ad design to

installation, we manage every aspect of your outdoor

advertising campaign. Because we have relationships

with ALL of the outdoor companies, we are able to

offer you more outdoor advertising choices.

At Billboard Connection we provide businesses with a full-service

solution to designing, planning and launching any type of outdoor

advertising campaign. From small business owners to Fortune 500

companies, our expert design team will create a memorable message

that is speci�cally tailored to target your customers. As the local outdoor

advertising expert, our approach is unbiased as we represent your

interests. Contact us for a free consultation.

With the lowest cost-per-thousand impressions, outdoor advertising gives

you more opportunities to reach your customers.OUTDOOR ADVERTISING...

The most cost-effective alternative to print, radio and television.

Can’t be turned off, turned over, thrown out or ignored

Works continually day and night

Has a high reach and frequency

Eliminates wasted circulation

Creates and maintains a highly visible company image

Quickly builds brand awareness

Provides your company presence in your competitor’s

market area

Easy to plan and produce for immediate impact

Directs consumers to your business

BBC Handbill Flyer 1

11/6/07 3:15:55 PM

There are more than 90 outdoor advertising products for you to select from based on

your budget and needs. Our �rst step is to review your objectives and determine the

best outdoor solution, whether it is a billboard on a major highway or a 30-second ad in

the local theater. Our main goal is to maximize your advertising budget for the highest

results by exposing your business to your targeted audience.

Which outdoor product is best for your business?

AerialAirportsATM’sBarbershopsBeach AdvertisingBeauty Salon

BillboardsBulletins & WallsBingo Halls

Building WrapsBus BenchesBus SheltersCatering TrucksCoffee Sleeves

College CampusesConstruction SitesConventionsConvenience StoresDry Cleaner BagsElevators

EventsFast Food RestaurantsGas Station/PumpsGolf Course

Hair Salons Health ClubsHotel Key CardsInflatable BillboardsLuggage ID TagsNail Salons

Newspaper Poly BagsNursing Homes MallsMobile BillboardsMovie TheatersParking GaragesParking Stubs

Pet Boutiques Pizza BoxesRace CarsRegister Receipt TapesRestrooms

Skating RinksSpasSports Stadiums

BBC Handbill Flyer 2

11/6/07 3:16:03 PM

Why DoBusinesses

Still UseBillboards?

Malls, Stadiums, Arenas and

Movie Theatres take your

advertising message right to

where people are living life!

inTernaTional masTer liCense programYou’ll find Billboard Connection franchisees in australia, africa, Europe and north america. Our system

of franchising is an international success story. Our master License Program grants licenses for the rights to a country or region, enabling individuals or partners to become franchisors of the Billboard Connection brand and franchising method.

vendor relaTionshipsSince 1997, we have established relationships with global, national, regional and local outdoor

companies so you can provide your clients with the best solution for their advertising program.

Billboard Connection’s long term relationships with our design and printing vendors have gained us the best pricing in the industry. You will act as a project manager in coordinating the design and printing of your client’s outdoor advertising, regardless of the size of the ad, type of material or the advertising format.

publiC relaTionsBillboard Connection’s public relations department generates local public

support for you, as well as national and worldwide exposure, promoting brand awareness. We promote our franchisees with press releases in many local daily and weekly publications and trade magazines. in addition, a grand opening action plan has been created for you to generate exposure and opportunity for your new business.

“The billboard connection master license programme has enabled me to run my own business as a franchisor with the added benefit of being part of the United Franchise Group. The training and support have been second to none and help and advice is always available when needed. outdoor Advertising is one of the fastest growing industries and we already have six successful franchisees operating here in the United Kingdom after only 18 months of trading.”

Martyn Ward (left), billboard connection Master Licensee, United Kingdom

Dear Franchisee,

The purpose of the PR Toolbox is to provide you with step-by-step instructions on how to generate public

relations events. It also provides templates, which are used by the Public Relations Department to

create press releases for your store regarding various newsworthy subjects. The PR Toolbox was speci�cally

designed to take the guess work out of how to get your name in the press. The goal of public relations is to promote your business within your community and further build brand

recognition. To help with this process, it is in your best interest to always focus on your role in your

community. Press releases need to be newsworthy, you can help make news by incorporating certain

activities within your business - such as involvement with charities. To use this Toolbox:

1. Familiarize yourself with its contents. The more familiar you are with what constitutes news,

the more likely you are to incorporate newsworthy activities into your business.

2. Fill out the appropriate questionnaire and fax it to the Public Relations Department.

3. Always try to include a photo.4. Most importantly, do not limit yourself to the contents of this packet. If you want to share some-

thing that you are not sure is newsworthy, send it to us! We will look it over and decide if it is appropriate.

Please do not hesitate to contact us with any questions you may have regarding your Toolbox. We are

here to help.

Best wishes,

Stephanie WilsonPublic Relations CoordinatorEmbroidMeSIGN*A*RAMABillboard Connection

world expoOur World Expo brings the entire family of franchise brands together. This event features speakers,

roundtable discussions, workshops and a vendor exhibit hall. You will learn best practices, exchange winning ideas with other franchisees and enjoy the camaraderie of our ever growing family.

in addition to the World Expo, we hold two international regional expos. Complimenting our World Expo, the australasian and Euro Expo share many of the same benefits as our World Expo. Together, the Expos form a series of opportunities to exchange and discover new ideas.

The grand awards Banquet at our World Expo is the occasion for Billboard Connection to recognize and celebrate the exceptional local, regional, national and international achievements and milestones of our franchisees in such areas as marketing, sales, mentoring, teamwork and growth.

“The experience was fantastic because i have never experienced a show where there were so many vendors and products. We were trained on how to work with ad agencies and clients, which has really helped my business.

networking with the other franchisees was terrific and we keep in touch to bounce ideas of each other and share our successes. i’m looking forward to attending the next one.“

Doug Reed, billboard connection, Pennsylvania

Please complete the enclosed profile questionnaire. There is absolutely no obligation and no immediate decision required, it just helps us learn a little more about you.

We realize that an investment in a Billboard Connection franchise requires confidence and commitment. You should feel comfortable with our franchise system and excited about our industry. if you look further, we’re sure you’ll agree that Billboard Connection offers you unlimited potential to own and grow your own business.

“The process of purchasing the franchise was pretty quick and i was somewhat surprised how easy it was. They gave me all the information i needed to make the right decision for my family and i. i worked at my own pace and never felt pressured during the process. i’m glad i bought the franchise, and would again if i was looking to get into a business.“

David o’Leary, billboard connection, Maryland

Now that you’ve had the opportunity to learn about Billboard Connection, the next step is easy

Please call us at

(866) 257-6025 or visit our website,

www.BillboardConnection.com

Corporate Headquarters

Telephone 866-257-6025Fax 561-640-5580

2121 Vista ParkwayWest Palm Beach, FL 33411

www.BillboardConnection.com

The logos and designs herein are the property of the corporations they represent. Their appearance here is not an indication of any endorsement of Billboard Connection, but merely a representation of what advertising options Billboard Connection can represent.

This advertisement is not an offering. An offering can only be made by prospectus filed first with the Federal Trade Commission and/or with the appropriate officials of that state.

In California: These franchises have been registered under franchise investment law of the state of California. Such registration does not constitute approval recommendation or endorsement by the Commissioner of Corporations nor a finding by the commissioner that the information provided herein is true, complete and not misleading.

In New York: This advertisement is not an offering. An offering can only be made by prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law.

This offering is made by prospectus only.