big data quality melissa data business list response rates and improve roi by selecting your...
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Access 14 Million Businesses to Target Clients and Prospects Effectively
Increase response rates and improve ROI by selecting your targeted list of prospects from the Melissa Data Business List. We offer a multi-sourced database on over 14 million businesses – from home-based businesses to key decision makers in Fortune 500 companies.
What is the Melissa Data Business List?
Select Options
• A database of 14 million businesses• Updated monthly• Phone verifi ed for pinpoint accuracy• Regularly cleaned using the U.S. Postal Service®
National Change of Address (NCOALink®) fi le
Region; SIC Codes; ZIPs in Radius; Area Code; Sales Volume; Contact Name and Title; Company Size
Melissa Data Business List
800-800-MAIL www.MelissaData.com
The Melissa Data Advantage
Additional Appends
Branch/Headquarters Indicator; FAX Number; Phone Number
How Will the Melissa Data Business List Help You?
• Discover of new markets with easy online list search• Focus on businesses most likely to respond• Access phone and fax numbers for multichannel marketing
Data Sources
The Melissa Data Business List is compiled from a variety of sources, including Yellow and White Page directories, as well as state and government new business sources, providing richer content than any other comparable national database.
Included Information
Business Name; Street Address, City and State; Telephone Number; Year Established; Postal Information, including ZIP Code™, ZIP+4®, and Carrier Route
When it comes to connecting with customers
and prospects, Melissa Data delivers a
tradition of providing advanced tools that
deliver powerful results. Since 1985, Melissa
Data has been your partner in data quality
– providing highly effective database and
list hygiene services designed to help you
maximize ROI and response.
www.MelissaData.com 1-800-MELISSA
OR
®Big Data QualityWhether in healthcare, finance, social media, risk management, or customer profiling - Big Data has become a substantial part of the analytic landscape. The three dimensions of volume, variety, and velocity add to the difficulty of storing and analyzing data. Without Data Quality, actionable intelligence from Big Data is incredibly challenging.
Entity extraction pulls customer and other structured data elements from unstructured data, such as emails, names, IP addresses, URLs, and blobs of text. Data standardization solutions inside of data quality can then be used with matching (deduplication and merge/purge) to extract and connect with the customer record.
Just because there is a lot of data does not mean that you have established authoritative, useful intelligence. Authoritative customer data needs to be merged with Big Data to derive what customers want to buy, what they have bought already, and their sentiments toward the products. These insights can drive decisions/ marketing, and promotions.
GARBAGE IN GARBAGE OUT
ENTITY EXTRACTION
BENEFITS
AUTHORITATIVE RESULTS
CUSTOMER 360° VIEW MONETIZE DATA STREAMLINE DATA REFINERY
Contact Data Accuracy
increase contact data
completeness
Customer Analytics effectiveness can
be improved based on the addition of
enriched data
Appending location data to
add value to data sets
Merge-purge of duplicates
Blended reference data for enhanced
analytics
Data Quality is critical to
sustainable Analytics Strategy
66%
60%
50% More than 50% of IT Leaders doubt the validity of their data making it unusable.
66% of IT leaders claim their data is stored in disparate systems and would like to see the data be actionable and consolidated.
60% of IT leaders say their organizations lack accountability for data quality of any kind.
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>> DOWNLOAD A FREE TRIAL: www.MelissaData.com/bigdata
Melissa Data delivers total data quality to support the entire big data lifecycle – fully integrated with Pentaho®, SQL Server® Integration Services (SSIS), and Talend.
About Melissa Data Corp.
Since 1985, Melissa Data has been
a leading provider of data quality
and address management
solutions. Melissa Data’s data
quality software, Cloud services,
and data integration components
verify, standardize, consolidate,
enhance, and update U.S. and
global contact data, including
addresses, phone numbers, and
email addresses for improved
communications and ROI. More
than 10,000 companies worldwide
rely on Melissa Data to gain and
maintain a single, accurate, and
trusted view of critical
information assets.
Melissa Data Corp.
22382 Avenida Empresa
RSM, CA 92688-2112
1-800-MELISSAwww.MelissaData.com
Find us on:Twitter: @melissadata
Facebook.com/melissadata
linkedin.com/company/melissa-data
© 2016 Melissa Data Corp. 092616
Big Data Quality
Pro�ling
• Identify data that fails to comply with business rules & standards
Personator®
• Veri�es a name corresponds to an address, email, & phone number
• Appends missing name/company name, phone number, & email address
• Adds demographic info like marital status, household income, gender, to help you better
understand your customers
Global Contact Verify
• Verify, correct & standardize addresses, phones, & emails for U.S & Canada,
plus over 240 countries (including real-time email mailbox validation)
• Geocode addresses by adding rooftop lat/long coordinates
• Transliterate 8 major alphabets & display in native or Roman characters
• Enrich U.S. data with census information (congressional district, county, time zone & more)
SmartMovers
• U.S., Canadian, Global change-of-address processing to update addresses of people or
businesses
Postal Presort
• Presorts for First-Class™ & Standard Mail® discounts
MatchUp®
• Identi�es duplicate records with domain-speci�c knowledge of contact information
IP Locator
• Identi�es Web visitor's geographic location
• Reduces fraud
BusinessCoder
• Access 25 million business records for detailed info including company name, sales
volume, StockTicker, employee size, & more
• Over 25 return �elds of detailed �rmographic info
• Veri�es if business is a residential address
Data Transforms Available
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