big data and labour market - europa

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Big Data and Labour Market www.ceps.eu Making use of big data to enrich labour market intelligence Miroslav Beblavý, Senior Research Fellow, Head of Jobs & Skills Unit

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Page 1: Big Data and Labour Market - Europa

Big Data and Labour Market

www.ceps.eu

Making use of big data to enrich labour market intelligence

Miroslav Beblavý, Senior Research Fellow, Head of Jobs & Skills Unit

Page 2: Big Data and Labour Market - Europa

CEPS and its Jobs & Skills Unit - CEPS: a major European think tank covering a whole range

of topics relevant to Europe and European integration

- Based in Brussels

- Our work covers a range of topics:

• Labour market policies and institutions

• Labour mobility and migration

• Education, skills and vocational training

• Impact of technological and demographic change

• Inequality

- EU-funded research projects – NEUJOBS, INGRID – kick started our work on Big Data and labour market

Page 3: Big Data and Labour Market - Europa

Outline 3

Methodological overview How to get the data?

Data analysis

Representativeness and biases

Our applications Previous 2011-2013 work covered use of EURES data (CZ, DK, IE) and

European portals (SK) to analyze non-cognitive skills – not covered here

New work – 2014 – 2016: General skills demand in the US

Demand for IT skills

Demand for language skills

Page 4: Big Data and Labour Market - Europa

How to collect the vacancy data 4

Access an existing database

High N

Clean, coded data

Good coverage of the market if high number of sources are covered

Crawl your own data

Necessary in some countries

Possibility to include more variables/metadata

Relatively low barrier to entry

Page 5: Big Data and Labour Market - Europa

Data analysis 5

Particularly with your own scrapped data, data management is a substantial task

Computer resources are an important bottleneck – a query can easily take hours (migrate away from Access if possible)

Many ways how to get meaning from unstructured text – word count, word density, machine learning, text mining

Do not underestimate the importance of metadata

Page 6: Big Data and Labour Market - Europa

Representativeness and limitations 6

No way to know what is the share of vacancies captured (many are never advertised in the first place). Furthermore, scrapping increasingly prevented (robots.txt)

Maybe better question – how representative is our sample for the vacancies that ARE posted online?

Another issue – languages and local context (proficiency in English might mean different thing in Sweden and in Spain)

Page 7: Big Data and Labour Market - Europa

Our work: vacancies and tags 7

We rely on vacancy data and data extracted from job portals (‘tags’)

Exploit advantages these data bring w.r.t traditional data sources

Aim: better understand labour demand

Vacancies: assemble and process job advertisements and then perform a text analysis

pros: highly detailed, real-time information

cons: data- and time-intensive

Tags: used to structure information on portal, keep track of tags and number of matching vacancies

pros: easy and fast, less data- and time-intensive

cons: less details, not possible on every portal

Page 8: Big Data and Labour Market - Europa

Demand for language skills in Visegrad 8

Working Paper: “The Importance of Foreign Language Skills in the Labour Markets of Central and Eastern Europe: An assessment based on data from online job portals”

Aim: to identify demand for foreign language skills in Czechia, Hungary, Poland, and Slovakia

knowledge of languages in Europe

language as part of human capital

ET2020 report: globalisation

multicultural / multilingual context

demand for foreign language and communication skills ↑

Methodology & Data: analyse tags on four job boards(linked to 74,000 vacancies), then focus on a subset of occupations available in all four countries

Main results:

Foreign languages are demanded in 1/3 to 3/4 of the job advertisements

English is most demanded (52%)

German comes in second place (12%)

Other languages hardly appear

Page 9: Big Data and Labour Market - Europa

Demand for language skills in Visegrad 9

Why the Visegrad region?

Common roots, close collaboration

Open to international trade and FDI

EU Members since 2004, SK in EMU

Recent migration flows

Demand side:

English as international business language

Strong economic and historical ties with Germany and Austria: German

Shared border with Soviet Union: Russian

Other languages: French, Spanish, Italian

Languages of neighbouring countries

Supply side:

Main national languages not commonly spoken in Europe, no bilingual countries

2012 Eurobarometer: English German

EU27 38% 11%

Czech Republic 27% 15%

Hungary 20% 18%

Poland 33% 19%

Slovakia 26% 22%

Page 10: Big Data and Labour Market - Europa

Demand for language skills in Visegrad 10

Results across all occupations (74,000 vacancies):

English > German

Much variation

Results for a subset of 59 occupations available in all four countries (66,000 vacancies):

35 high-skilled, 22 medium-skilled and 2 low-skilled occupations

English: Positive relationship between demand and complexity of occupation High-skilled: 67% Czechia, 65% Hungary, 62% Poland and 69% Slovakia (on average)

Medium- and low-skilled: 33% Czechia, 27% Hungary, 33% Poland and 32% Slovakia (on average)

Also positive correlation with median hourly wages

No such relationships for German

Czechia Hungary Poland Slovakia Total

English 28.19% 38.92% 63.99% 49.26% 51.89%

German 10.15% 10.86% 12.45% 14.59% 12.36%

French 0.65% 1.25% 3.56% 1.50% 2.33%

Italian 0.19% 0.67% 1.65% 0.55% 1.05%

Spanish 0.15% 0.52% 2.13% 0.48% 1.23%

Russian 0.54% 0.21% 1.6% 0.48% 0.96%

Page 11: Big Data and Labour Market - Europa

Demand for language skills in Visegrad 11

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Page 12: Big Data and Labour Market - Europa

Skills requirements in the US 12

Working Paper: “Skills Requirements for the 30 Most-Frequently Advertised Occupations in the United States: An analysis based on online vacancy data”

Aim: to map requirements of US employers for occupations of different complexities

formal education and specialised training

cognitive skills: specific, generic

non-cognitive skills: personal, social

experience

other

Methodology & Data: analyse about 2 million vacancies published on Burning Glass for the 30 most-frequently advertised occupations

→ keywords in vacancies

Main results:

Employers are demanding in their job advertisements

Formal education (67% of vacancies)

Service skills (49%, non-cognitive skill)

Experience (38%)

Page 13: Big Data and Labour Market - Europa

Skills requirements in the US 13

Sum of % of ads listing education and skills

Sum of % of ads listing all requirements

Employers are demanding in their job advertisements:

Positive relation with complexity

Also for low-skilled and medium-skilled occpations

But, there is a lot of variation

Top 5: security guards, tellers, event planners, managers and first-line office supervisors

ISCO Average sum

of skills

Average sum of

all requirements

1 4.3 (431%) 4.9 (488%)

2 3.9 (390%) 4.6 (464%)

3 3.8 (380%) 4.7 (466%)

4 3.8 (384%) 4.5 (446%)

5 3.8 (380%) 4.5 (447%)

7 3.4 (337%) 4.3 (426%)

8 3.3 (333%) 4.2 (420%)

9 2.4 (240%) 3.1 (310%)

Page 14: Big Data and Labour Market - Europa

Skills requirements in the US 14

Education: 67% of vacancies requires at least a high-school degree (45% - 83%)

For 28 occupations: >50% of vacancies - For 19 occupations: > 65% of vacancies

But, only 16% of job advertisements mentions specialised training and licenses

Experience: 38% of vacancies (21% - 51%)

For 28 occupations: > 25% of vacancies

Never ranked higher than formal education

Non-cognitive skills: both social and personal skills matter

Service skills 49%, flexibility 33%, team work 31%, timeliness 27%, communication skills 23%

Much variation

Cognitive skills: specific skills are more relevant than generic skills

25% of vacancies refer to computer skills, 16% to language skills, 12% to analytical skills

Much variation

Page 15: Big Data and Labour Market - Europa

IT skills in the US 15

Working Paper: “The IT Skill Pyramid: A Study on the Demand for Computer Skills on the US Labour Market ” (in progress)

Aim: to investigate importance of digital skills on US labour markets:

High unemployment yet many vacancies

Skill gaps and mismatches

Technological change

Methodology & Data: analyse about 2 million vacancies published on Burning Glass for the 30 most-frequently advertised occupations

→ keywords in vacancies

Main results:

IT skills are demanded in many vacancies, for occupations of various complexities

Hierarchical structure: basic > intermediate > advanced

Page 16: Big Data and Labour Market - Europa

IT skills in the US 16

Hierarchy of digital skills – Basic / Intermediate / Advanced

Recent study by Burning Glass identified productivity software skills, advanced digital skills and occupation-specific digital skills (focus on middle-skill jobs)

Our study considers low-, medium- and high-skilled occupations:

Basic and general digital skills

Intermediate digital skills (productivity software)

Advanced digital skills

Why the US?

Widespread use of computers and web (at home, work)

Supply of digital skills is falling behind: Broad overall digital competences

Advances skills in computer sciences and engineering

Page 17: Big Data and Labour Market - Europa

IT skills in the US 17

Basic and general digital skills: prevalence across all occupations • Computer: 35%

• Software: 9%

• Hardware: 3%

• Internet / Web: 19%

• E-mail / Outlook: 22%

Page 18: Big Data and Labour Market - Europa

IT skills in the US 18

Intermediate digital skills: prevalence across all occupations • Word / text processing / MS Word: 13%

• Spreadsheet / MS Excel: 14%

• MS PowerPoint: 3%

• Office Packages: 9%

• SAP: 1%

Page 19: Big Data and Labour Market - Europa

IT skills in the US 19

Advanced digital skills: Start from an extensive list of keywords:

CRM, databases and data management, data analysis and statistics, programming and programming languages, digital media and web design, desktop publishing, CMS, social media and blogging, SEO, …

Only very few vacancies refer to any of these skills (< 3% of job advertisements)

Databases and data management: 12%

Higher prevalence for medium- to high-skilled office jobs: secretaries, office clerks, accountants, …

Page 20: Big Data and Labour Market - Europa

Upcoming: New” occupations observatory

20

To identify new occupations on the basis of an innovative methodology, which relies on meta-data of job boards instead of vacancies

based on changes in the occupational classification of 11 job portals, with the aim to discover whether this approach could be adopted on a larger scale to identify new occupations and to further our understanding of the skills, education and other requirements that new occupations bring.

Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Poland, Slovakia, Spain and the United Kingdom as 2016 pilot -represent about 75% of the EU population

Page 21: Big Data and Labour Market - Europa

www.ceps.eu

Thank you for your attention!

[email protected]