big, bad, business metrics

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Key performance indicators (KPIs) are like gremlins. When you tend to your business metrics - shine daylight on them, so to speak—they’re your best friends and allies. When you ignore them, when they don’t evolve with your business, well … you saw what happened in the movie. In this eBook, we share with you how to keep your business metrics friendly, so that they can be big and bad in the most endearing sense of the word. Once you know how to tame and harness your business metrics to your advantage, you’ll have the kinds of strategic and predictive insights that your bosses will love.

TRANSCRIPT

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