biblio-novedades · técnicas de investigación de mercados publicaciÓn: bogotá: alfaomega, 2015...

Solicite el título de su interés con el número que aparece en el campo TOPOGRÁFICO

AUTOR: Batabyal, Amitrajeet A y Nijkamp,Peter TÍTULO: The region and trade : new analytical directions

PUBLICACIÓN: New Jersey: World Scientific, 2015 TOPOGRÁFICO: 382.104 R336r

AUTOR: Hernández Ortiz, María Jesús TÍTULO: Administración de empresas PUBLICACIÓN: Madrid: Pirámide, 2014 TOPOGRÁFICO: 658 A238

2017

BIBLIO-NOVEDADES

CRAI-Biblioteca

ADMINISTRACIÓN DE EMPRESAS

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AUTOR: Van den Berg, Hendrik

TÍTULO: Economic growth and development PUBLICACIÓN: World Scientific: Hackensack NJ, 2017 TOPOGRÁFICO: 330 V217e

AUTOR: Avinash K, Dixit TÍTULO: El arte de la estrategia : la teoría de juegos, guía del éxito en sus negocios y en su vida diaria

PUBLICACIÓN: Barcelona: Antoni Bosch Editor, 2010 TOPOGRÁFICO: 658.40353 D619a

AUTOR: Tundidor Díaz, Alberto TÍTULO: Cómo innovar en las pymes PUBLICACIÓN: México: Alfaomega; Marge Books, 2017 TOPOGRÁFICO: 658.022 T926c

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AUTOR: Estrella Ramón, Antonia María y Segovia López Cristina. TÍTULO: Comunicación integrada de marketing PUBLICACIÓN: Pozuelo de Alarcón, Madrid : ESIC Editorial, 2016 TOPOGRÁFICO: 658.8 E823c

AUTOR: Serrano Ortega, Manuel TÍTULO: Design thinking : lidera el presente : crea el futuro

PUBLICACIÓN: Madrid: Alfaomega, 2017 TOPOGRÁFICO: 658.4092 S487d

AUTOR: Chavarría, María Ángeles

TÍTULO: La eficacia de la creatividad : Creactívate PUBLICACIÓN: Madrid: ESIC editorial, 2016

TOPOGRÁFICO: 658.4093 C512e

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AUTOR: Hernández, Rosa M TÍTULO: Ejercicios de marketing : herramientas eficaces para la toma de decisiones

PUBLICACIÓN: Madrid: ESIC Editorial, 2016

TOPOGRÁFICO: 658.8 H557e

AUTOR: Giner de la Fuente, Gil Estallo, María de los Ángeles y Pidelaserra, Jordi Martí TÍTULO: Emprender con ideas innovadoras PUBLICACIÓN: Madrid: ESIC Editorial, 2013 TOPOGRÁFICO: 658.409 G492e

AUTOR: Hernández Forte, Virgilio TÍTULO: La gestión del conocimiento en las organizaciones

PUBLICACIÓN: Bogotá: Alfaomega, 2016 TOPOGRÁFICO: 658.4038 H557g

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AUTOR: Báez, Juan y Pérez de Tudela TÍTULO: Investigación cualitativa

PUBLICACIÓN: Madrid: Alfaomega, 2012 TOPOGRÁFICO: 001.42 B142i

AUTOR: Trujillo Navarrete, Jorge y Martínez Herrera Oscar TÍTULO: Matemáticas financieras y decisiones de inversión PUBLICACIÓN: Bogotá: Alfaomega Colombiana, 2016 TOPOGRÁFICO: 658.15 T866m

AUTOR: Santana Viloria, Leonardo TÍTULO: Matemáticas financieras y valoración : bajo estándares internacionales PUBLICACIÓN: Bogotá: Alfaomega, 2016

TOPOGRÁFICO: 657.3 S232m

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AUTOR: Herrera Arauz, Daniel TÍTULO: Matemática financiera PUBLICACIÓN: Bogotá: Alfaomega, 2017 TOPOGRÁFICO: 511.8 H565m

AUTOR: Felicidad Marqués, Asensio TÍTULO: Técnicas de investigación de mercados PUBLICACIÓN: Bogotá: Alfaomega, 2015 TOPOGRÁFICO: 658.83 M357t

AUTOR: Barato, José TÍTULO: El director de proyectos a examen: guía de estudio en español para la capacitación del director de proyectos

PUBLICACIÓN: Madrid: Díaz de Santos, 2015 TOPOGRÁFICO: 658.404 B226d

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AUTOR: Puchol Moreno, Luis

TÍTULO: El libro de las habilidades directivas PUBLICACIÓN: Madrid : Díaz de Santos, 2016 TOPOGRÁFICO: 658.4092 P977l

AUTOR: Bucero, Alfonso

TÍTULO: La dirección de proyectos : una nueva visión

PUBLICACIÓN: Madrid : Díaz de Santos, 2012

TOPOGRÁFICO: 658.404 B918d

AUTOR: Harvard Business Review Press TÍTULO: Guías HBR : gestión de proyectos PUBLICACIÓN: Barcelona, México : Reverté Management, 2017

TOPOGRÁFICO: 658.404 G943

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