beyond connecting on linkedin
DESCRIPTION
Ever wonder what you're supposed to do after connecting in LinkedIn? Happy reading.TRANSCRIPT
Beyond Connecting
Yuhannes Watts – LinkedIn Sales Strategist
www.learn2link.com
At some point you will reach the coveted 500+ connections mark in LinkedIn. Confetti will come from the sky, an applause sign will appear on the wall and a roar of cheers will magically fill the room!
YOU DID IT – CONGRATULATIONS!!
…A few minutes pass, the confetti stops falling and you slowly start to realize that all you’ve done is
COLLECT 500+ names in a database… You have few REAL relationships, NEVER been referred, CAN’T find
opportunities and gained NO new sales from LinkedIn
Your goal must go BEYOND CONNECTING…
3 Keys To Success With LinkedIn
1. Engagement
Are you creating opportunities to engage prospects?
2. Information
Finding key information that puts you in “the know”
3. Target Market
Finding them
#1 Engagement - Following Up
•Simple follow up message to all new connections
•Personalize
•Think about how many connections have actually followed up with you…
•Stand out in a good way… become memorable
•Develop a follow up strategy
•Tip – Set up a separate email folder and filter for new connection messages from LinkedIn
Key Points
Proof
#2 - Information
•What you do isn’t as important
•What your prospects and clients do is important
•Instantly tap into information
•Be in “the know”
•Get into your “prospects world”
•Tip – How well do you know your prospects?
Key Points
Proof
Goal #3 – Target Market
•Industry•Decision maker•Company•Key words•Geo target•Auto updating prospecting list
•Tip – There are a few simples “tweaks” you can do to the advanced search to make it 10x more powerful!
Key Points
Proof
Final Notes
Have a goal beyond connectingWork the relationshipLeverage your connectionsConnect the dotsDevelop simple strategiesBe consistentEntrepreneurial approachLearn to create opportunitiesIntegrate LinkedIn as a part of your Touch StrategyLinkedIn connection -> phone call -> face to faceFOLLOW UP AND ALWAYS KEEP IN TOUCH!
Learn2Link has worked with:
LinkedIn Strategy Training One 2 One sessionsSmall Sales TeamLarge Sales TeamExecutive TeamVirtual Training via GoTo MeetingConsulting - Wingman Program
Price depends on how much I like you…
Thank You
+
Live Long
& Prosper
Beyond Connecting