Leukemia is the leading disease-killer of children and young adults under the age of 20. Leukemia and lymphoma are the leading fatal cancers in males under the age of 39. Every five minutes, someone in the United States is diagnosed with a blood cancer. Every ten minutes, another child or adult is expected to die of leukemia, lymphoma or myeloma.

The Leukemia & Lymphoma Society The world’s largest voluntary health organization dedicated to funding

blood cancer research and providing education and patient services. – 68 chapters in the United States and Canada

The LLS mission: Cure leukemia, lymphoma, Hodgkin’s disease and myeloma, and improve the quality of life of patients and their families.

Since its founding in 1949, LLS has invested more than $600 million in research specifically targeting leukemia, lymphoma and myeloma. – Last year alone, LLS made 6.3 million contacts with patients, caregivers and

healthcare professionals. LLS serves an estimated 895,000 Americans who are presently living with leukemia, lymphoma, or myeloma.

Young Professionals Committee“Junior Board” that consists of 15 young professionals

in the metro-NJ/NY area

MissionTo develop and execute annual fundraising events to support the LLS, while also providing a vehicle through which talented and energetic young professionals can make a positive impact in their community and in the lives of blood cancer patients and their families.

Annual fundraising event put on by the YPC– Inaugural event was

held in June 2009

Casino-night benefit in which all proceeds go to fund the LLS and its research and patient services programs

2010 event to be held at the Hyatt in Jersey City on June 10th

Our Reach Email Marketing

– Email to LLS NJ database (approximately 5,000)

Web site – Special Betting on a Cure site developed and promoted on the main LLS site

Strong Grassroots Promotion– Local community store fronts (POP posters and brochures)– Social media (Facebook, Twittter)– Public relations outreach

Target Demographic– Young professionals from the Jersey City, Hoboken and surrounding areas

Partnership OpportunitiesFour levels of partner participation/support:

– Title Sponsor

– Presenting Sponsor

– Event Supporter

– Table Sponsor

Title Sponsor Title sponsorship of event (only one title sponsor)

– The “Company Name” Betting on a Cure Benefit– Company name/logo included within official event logo– All references to the event include your company name

Branding on all event marketing materials and communications– Web site, invitations, posters, POP signage (local communities), emails,

Facebook page/social media, etc.

Option to include marketing materials in event gift bag (for all attendees) Sponsor logo with Web site link on Betting on a Cure website Inclusion in all event Press Releases as Title Sponsor Full-page ad in the event program 10 tickets to the event ($1,000 value)

Presenting Sponsor Logo inclusion on all event marketing materials and communications

– Web site, invitations, posters, POP signage (local communities), emails, direct mailings, Facebook/social media, etc.

Option to include marketing materials in event gift bag (for all attendees)

Sponsor logo on Betting on a Cure website

Limited inclusion in all event Press Releases

Full-page ad in the event program

Five tickets to the event ($500 value)

Event Supporter Company / name listed as Event Supporter on Betting on a Cure website

Half-page ad in the event program

Two tickets to the event ($200 value)

Table Sponsor Customized signage on two gaming tables at the event

Two tickets to the event

Cost: $10,000 Cost: $5,000

Title Sponsorship Title sponsorship of event

Branding on all event marketing materials and communications

Sponsor logo with Web site link on Betting on a Cure website

Inclusion in all event Press Releasesas Title Sponsor

Full-page ad in the event’s program

10 tickets to the event ($1,000 value)

Presenting Sponsorship Logo inclusion on all event marketing

materials and communications

Sponsor logo on Betting on a Cure website

Limited inclusion in all eventPress Releases

Full-page ad in the event’s program

Five tickets to the event ($500 value)

Partnership Costs

Partnership CostsTable Sponsor Signage on two gaming tables

2 tickets to the event ($200 value)

Cost: $500

Event Supporter Company / name listed as Event

Supporter on Betting on a Cure website

½-page ad in the event’s program

2 tickets to the event ($200 value)

Cost: $1,000

What it Means $20 pays for a bottle of nutrients that will nourish 10 million leukemia

cells grown in the laboratory for a week, enabling scientists to test whether a new anti-cancer drug halts their growth.

$100 pays for the cost of an antibody used to determine the precise characteristics of lymphoma cells, allowing doctors to determine the best treatment for a patient.

$250 buys an instrument to measure tiny volumes of liquid, which allows scientists to accurately measure the solutions needed to prepare a patient sample for a diagnostic test.

$500 purchases 10 hours of time on a flow cytometer, a machine that reveals a multitude of characteristics of blood cancer cells that could be developed into effective diagnostic tests

Summary Betting on a Cure is an exciting, fun, local event run by the LLS Young

Professionals Committee. It is a great way to reach young adults in Jersey City, Hoboken and surrounding areas.

All proceeds go directly to the LLS to fund critical research and patient services programs

Your consideration and support are much appreciated

THANK YOU!

Contact If you are interested in supporting the LLS by sponsoring

Betting on a Cure, or would like further information, please contact:

Chris Menschner Justin McDonald908-956-6608 646-335-6843Christopher.menschner@lls.org justinmcdonald15@hotmail.com