Best SEO Strategies That Will Still Work in 2015

Hope you are having a great year! But what about your marketing plans? Did you

implement any new search engine optimisation strategies? No! That’s good.

Confused? This is because the strategies that worked in 2014 still have the same

power. Yes, I agree that search engine optimisation in Peterborough keeps

changing but the plans which we’ll discuss here still works.

Mobile Marketing

Do you know mobile traffic will overtake web traffic in 2015 and 75% percent of

consumers have access to smart phones? So make your website mobile friendly and

plan accordingly. Most business ignore mobile marketing thinking it’s a waste of

time without knowing that they’ll help them to climb the corporate ladder.

Social Media Marketing

While we are convinced that SEO is never dead, social media will become more vital

for your online marketing strategy. It’s has the same power to boost your search

engine rankings. And the best part is that search engine algorithms are including

social signals to calculate rankings.

Content Marketing

Content was king in 2014 and will be king in 2015. It only makes sense that content

continues to hold the throne. So start hiring well knowledgeable and expert content

writers to rank your website with unique contents.

Backlinks

Backlinks from external sites are still considered the most important factor in page

ranking. Try to have a well planned SEO strategy to get as much links to your

website but make sure they are relevant. Any links that appear unnatural might

cause your site to be penalised.

As you know, most tactics described here are quite common and simple, but they

are not easy. They all require time and effort, but if handled well they’ll pay off in

the end.