best practice bootcamp, session 4: strengthen your story

8
Session 4: Strengthe n Your Story

Upload: leonardo

Post on 09-May-2015

278 views

Category:

Documents


0 download

DESCRIPTION

Part of our Best Practice Bootcamp which provides hotel marketers with weekly online merchandising advice and recommended best practices.

TRANSCRIPT

Page 1: Best Practice Bootcamp, Session 4: Strengthen Your Story

Session 4:Strengthen Your Story

Page 2: Best Practice Bootcamp, Session 4: Strengthen Your Story

Source: slideshare.net, 40 Storyquotes that will shake your mind

Page 3: Best Practice Bootcamp, Session 4: Strengthen Your Story

Free Breakfast

24-Hour Business Center

24-HourFitness Center

Promotions & Discounts

in guestrooms

Are you business focused?

Page 4: Best Practice Bootcamp, Session 4: Strengthen Your Story

Or leisure

oriented?

Page 5: Best Practice Bootcamp, Session 4: Strengthen Your Story

Make the most of Timeline and share

your hotel’s history

Be authentic…

Page 6: Best Practice Bootcamp, Session 4: Strengthen Your Story

Use visuals…

Page 7: Best Practice Bootcamp, Session 4: Strengthen Your Story

7

Page 8: Best Practice Bootcamp, Session 4: Strengthen Your Story

Determine what your hotel’s story is Decide how you want to connect with consumers

and convey that sentiment

Challenge:

Next Session: Enhance Your Story Sharing

Subscribe at blog.vfmleonardo.com