MarketingINSIGHTS

emarketer estimates digital ad spend will increase

by 62% over the next 3 years reaching over

$80 million dollars in spend per year

Mathew Sweezey

DigitalMORE

BUDJET

On average, 60% of a marketers'

time is devoted to digital marketing

activities, fuelling demand for

digital marketing skills

source: emarketer

Marketing

Activities

MORETIME

GENERATES LEADS3 times more thantraditional marketing62% LESS COST

source: hubspot

ContentMORELEADS

The majority of marketers

(59%) are using social media

for 6 hours or more each week.

source: hubspot

Social

Media

MOREDEMAND

FACTS

& STATS

Brands tweet 1/6 times per dayBrands tweets are @replies

Brands replied one tweet per day. Brands tweet

source: Heidi Cohen

Future

Demand

CMOwill have the largest

IT budget in organizations by 2017

Gartner Research 2014

source: Harris Interactive, 2005 Survey © Steve Hoffacker, Hoffacker Associates West Palm Beach

Don't

ignore

84% of home buyers

who used the Internet

before purchasing

a property intend

to use it again

Real Estate

Marketing Ideas

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