Berlin, 28-29th of March, 2011

Marcin KapustkaSMSCentral.pl

Efficient SMS communication for Government Organisations in face of natural threats

SMSCentral – the beginning

SMSCentral has been established in 2009 as an IT project focused on SMS communication, co-financed by EU funds

After 9 months of sale we have positive net results.

Project net value: EUR 109k

Co-financed in: 85%

No. Of Employees: 4

Time of the project: 21 months

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SMSCentral – services

- SMS Information services for Government Organisations

- SMS server solution for GO’s in-house installations

(compliant with EU regulations on personal data protection)

- Innovative Poll SMS and Mystery Shopper SMS services for GO’s and commercial market (real dialog with citizens, customers)

- Country-wide registration desk via SMS

- personalized SMS campaigns

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SMSCentral – possible markets

Government & Non-profit Organisations• ALERTS on crisis, fire, flood and other threats situations• information mission: culture, news, investment opportunities, tenders• reminder of payments (soft debt recovery), meetings• notifications on completion of official tasks (e.g. new passport, new driving licence)• information mission assigned to GO’s, fighting against digital exclusion in the information society

Education • information mission: culture, news, exams,

• research on SMS communication Commercial entities• notification of new products, offers, sale-off, updates, meetings• payment reminder (soft debt recovery)• notifications, offers for loyalty programme participants

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SMSCentral – in figures

We believe in DIALOG with citizens and customers, and it requires two-way-communication

Implementations in Local Government Organisations (includes SMS-Informator and services for GO’s web)

Participants number of loyalty programs serviced by SMSCentral

Patients number of National Healthcare Fund (NFZ) serviced by SMSCentral

Q2 forecast

2

160+

50 000+

150 000+

(500 000+)

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SMSCentral – the biggest integrations

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- Polish Government Organisations and Local Authorities

- LOTOS NAVIGATOR loyalty program for one of the biggest Polish petrol company

- Polish National Healthcare Fund (NFZ)

- Warsaw Stock-Exchange: financial companies

- Healthcare sector: ZIAJA pharmacy

SMSCentral – support from Authorities

Since the very beginning we have been receiving valuable support from the Regional Development Agency (Zielona Góra) and the Ministry of Regional Development, which applies to following main areas:

• Law, procedures and bookkeeping consulting for EU projects

• financial support (available loans)

• commercials (TVN tv, official web services)

• invitations to present SMSCentral project during official commune meetings

• keeping in touch in case of possible project development (e.g. JOSEFIN)

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SMSCentral – our needs and directions…

- cooperation with GO’s in integration of SMSCentral SMS server solutions – to prevent and support in case of crisis situations

- cooperation with Organisations, which can further utilize SMSCentral’s resources: know-how, software solutions, experienced team in case of IT and projects co-financed by EU

- distributors, suppliers abroad

- financial support to develop SMS services focused at the needs of particular country (in case od personal data protection rules, law, etc.)

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SMSCentral – we truly believe

YOU

have some important news to be delivered to your partners…

…we are proud to deliver them and would like to thank you for the trust you put in our services!

SMSCentral team

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SMSCentral – contact

Marcin Kapustka (owner)

m: +48 601 466 265

@: m.kapustka@SMSCentral.pl

Dawid Kosc (coordinator)

m: +48 506 129 823

@: d.kosc@SMSCentral.eu

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SMSCentral

ul. Morelowa 57/17

65-434 Zielona Góra

POLAND

www.SMSCentral.pl

info@SMSCentral.pl

Picture No. 1

Technical Features –

webAPI connections

webAPI is a set of

ready functions to

integrate the SMSCentral’s functionality

with your computer application or web service -

in the matter of hours!

Result?

Fast deploy of SMS functionality within the customer’s product.

Picture No. 2

Technical Features –

credits transfer

Credits transfer

makes the cost

control more efficient. In this way the Marshall’s office (or company headquarter ) can buy SMS credits for the whole organisation and distribute them according to the branches needs.

Result?Cost control, 1 purchase department, bigger SMS volume, better pricing.

Picture No. 3

Technical Features –

Your own SMS signature

SMS Server allows to define the signature

of each SMS Sender.

Such message is more „reliable” in receiver’s

mind and most probably will not be treated

as spam.

From: JOSEFIN

Dear Sirs, please be informed we meet tomorrow 11am at the Conference Call. More info:

Mr. Schmidt +49 XXXXXXXXX

Regards,

JOSEFIN-ORG.EU

Result? Better recognition of the Sender