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    Being Apple:Steve Jobs

    Presented by:Nurhaslinda Karim (GM05153)

    Adila Izyan binti A. Rahman (GM05132)Khairunnisa binti Moidin (GM05134)

    Nik Mohd Fadhil bin Abdul Kadir (GM05141)April 16, 2013

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    Timelin

    1955-2011

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    Born on24 February 1955Biological parents Joanne Schieble(later Joanne Simpson) andAbdulfattah "John" Jandali

    Syrian political science professorand his mother, Joanne, worked asa speech therapistAs an infant, Steven was adopted byClara and Paul Jobs and namedSteven Paul Jobs.Clara - an accountant.Paul -Coast Guard veteran andmachinist.

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    1972Graduates from HomesteadHigh School in Cupertino,Calif., and enrolls at ReedCollege in Portland, Ore., onlyto drop out a semester later.Jobs would go on to sit in onclasses that interested him,such as calligraphy (no classcredit)

    Introduction

    http://stevejobsautobiography.com/wp-content/uploads/2008/02/Steve-Jobs-highschool-photo.jpghttp://stevejobsautobiography.com/wp-content/uploads/2008/02/Steve-Jobs-highschool-photo.jpghttp://stevejobsautobiography.com/wp-content/uploads/2008/02/Steve-Jobs-highschool-photo.jpg
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    Jobs leaves Atari in the summer totravel through India, only to returnto California to live in a commune.Introduction

    1974An engineer at Atari. Workingthe night shift, he employsWozniakOutcome a single-playerversion of Pong, the game thatwould go on to becomeBreakout.

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    1976Founded the AppleComputer Companywith Steve Wozniak

    Introduction

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    1977Success establishedApple II

    Introduction

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    1980Apple Computer wentpublish

    Introduction

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    1983Launched Lisa ComputerHired John Sculley for corporate manager

    Introduction

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    1984Launched the Macintosh and Lisa 2

    Introduction

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    1985 Fell out with Appleboard Founded NeXTComputer Company

    Introduction

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    1986Founded Pixar Animation Studios

    Introduction

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    1990Apple was experiencingsignificant financialproblem

    Introduction

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    1996 Apple boughtNext and Hired Jobs asconsultant

    Introduction

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    1997Apple Installed Steve Jobs as interim CEO

    Introduction

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    1998Launched iMac

    Introduction

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    1999Launched iBook laptop

    Introduction

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    2000Interim is droppedfrom Jobs CEOtitle

    Introduction

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    2001 Apple adopted i prefix Successful iPod musicplayer

    Introduction

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    2003Launched iTunes music store

    Introduction

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    2007Launched iPhone

    Introduction

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    2010Introduced iPad

    Introduction

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    Introduction

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    Steve Jobs: Traits

    Communication Skills

    Fearlessness

    Confidence

    Creative

    CuriosityHot-tempered

    Strong Vision

    Strive for perfection

    Traits

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    Overview the Leadership andManagement

    ManagerAdministers

    Maintains

    Focuses on systems

    Short-range view

    Imitates

    Accepts the status quo

    Does things right

    LeaderInnovates

    DevelopsFocuses on people

    Long-range perspective

    Originates

    Challenges

    Does the right thing

    Traits

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    Leadership & Management

    Must go hand in hand Not the same thing Necessarily linked and complementary Any effort to separate the two is likelyto cause more problems than it solves

    Traits

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    The Difference BetweenManagement and Leadership

    Management: Getting thing done through other people in orderto achieve stated organizational objectivesLeadership: Emphasis on interpersonal behavior Associated with the willing and enthusiasticbehavior of followers Give inspiration and vision to company Strong vision of the change Influence subordinate

    Traits

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    Styles of Leadership

    Energetic Inspire Enthusiasm Believe in

    Themselves Great responsibility

    By Burns model Vision of future High level of motivation &

    commitment Higher ideas & values Justice, loyalty & trust Transform performance

    Transactional

    Transformational Charismatic Task oriented People oriented Laissez-faire Democratic Bureaucratic

    Autocratic

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    Two Industries

    Technology Apple Computer Company

    NeXT Computer Company

    Multimedia

    Pixar Animation Studios Disney

    Leadership Styles

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    Industry - Technology

    Apple Computer Company Computer Hardware

    Company Computer (Apple II)

    Personal Computer (Macintosh)

    NeXT Computer Company Computer Software

    OpenStep

    WebObject

    Leadership Styles

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    Industry - Multimedia

    Pixar Animation Studios Computer Graphics Operation

    Disney Animation Movies (e.g. Toys Story)

    Leadership Styles

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    Characteristics in Twoindustries

    Three main characteristics in Technology and

    Multimedia Industry

    Rapid market change

    Fast technological development

    Considerable turbulence

    Leadership Styles

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    Conditions for survival inthese industries

    Curiosity

    Watch and learn more differ information

    Keep change and improvement

    Clarify the market needs

    Innovation

    Create the new things let the market needs

    Leadership Styles

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    Combine Technology andMultimedia

    Apple Inc. The innovation mobile phone iPhone

    Voice Call (Mobile phone)

    Touch Screen & Entertainment (iPod) User can control the phone by finger

    Music with iTunes

    Web browsing, Email, Search and mapfeatures (PC)

    Apps (Application)

    Leadership Styles

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    To conclude

    Key traits ofsuccessful leader

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    Strong Vision

    To lead, you must have a goal /

    aimGive direction to subordinate

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    Confidence

    Give you power to makechoice

    Make people believe in you

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    High Appeal

    Look for the best and betterHigh performance

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    Great Communication Skills

    Talk is important

    Help leading and impressingpeople

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    Integrity

    You have to pay full attention to

    get things done

    To be in the one to lead

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    In summary 5 traits of successful leader

    Have Strong VisionConfidence in their believeHigh appealing to ideas & values

    Perform great Communication SkillBe Integrity of the company

    Thank you

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    Referenceshttp://voices.yahoo.com/seven-leadership-traits-steve-jobs-9152269.html?cat=15

    http://allaboutstevejobs.com/persona/steveatwork.php

    http://guides.wsj.com/management/developing-a-leadership-style/what-is-the-difference-between-

    management-and-leadership/

    http://webcache.googleusercontent.com/search?q=cache:http://allaboutstevejobs.com/persona/steveatwork.p

    hp

    http://www.forbes.com/sites/augustturak/2011/11/21/steve-jobs-and-the-one-trait-all-innovative-leaders-share/

    http://thechrisvossshow.com/list-of-steve-jobs-traits-that-are-in-every-successful-entrepreneur/

    https://plus.google.com/+VicGundotra/posts/gcSStkKxXTw

    http://edition.cnn.com/2011/LIVING/08/03/good.leader.traits.cb/index.html

    http://www.entrepreneur.com/article/204248

    http://www.managein.net/pdf_Articles/September_2012/66-67=Article_Sept_2012.pdf

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