behavior design ams 3 - boris surya
DESCRIPTION
Presentation of Boris Surya of Monolith. Presented at the 3rd Behavior Design AMS meetup, February 6, 2014 at Info.nl AmsterdamTRANSCRIPT
Context and Behaviours!SURYA’S STATUS-STATUS QUO BEHAVIOURAL MODEL!BORIS SURYA, BORISSURYA.COM vp product, MNLTH.CO
Churches Museums Exhibitions Stores Hospitals
CITIES
Sensors Software
Sciences
Churches Museums Exhibitions Stores Cities
STATUS
STATUS QUO
STATUSSTATUS QUO
STATUS QUO STATUS
STATUS QUO STATUS
to everest or
not to everest?
STATUSSTATUS QUO
to find a link or
not to find a link?
STATUS QUO STATUSfrictions
STATUS QUO
physical!+
emotional +
cognitive
STATUSfrictions
STATUS QUO
physical!+
emotional +
cognitive
STATUSattentionsfrictions
STATUS QUO
physical!+
emotional +
cognitive
STATUS
mass +
positive +
relevant
attentionsfrictions
BEHAVIOUR = STATUS > STATUS QUO
BEHAVIOUR = STATUS > STATUS QUO
