beginner's guide to surviving with social media crazed teens
DESCRIPTION
Adam Kruszynski draws on his wealth of experience as a digital marketer, teacher, sociologist, and parent as he speaks on social media, how teenagers use these new tools to communicate, and how parents can utilize social media to its full potential. He will also explore how this new technology is shaping our future, changing the way we communicate, and reinventing the way teenagers interact with each other. Adam speaks from the heart, and knows first hand how involved teenage children are in using social media sites.TRANSCRIPT
Beginner's guide to surviving with social media crazed teens
Adam Kruszynski, Director of Digital @ RevolveSpeak Up Nova Scotia @ MSVU HalifaxAugust 17, 2013
www.adamoutsidethebox.com
A bit about me
Digital Marketer @ Revolve
Writer, Teacher, & Speaker
Research & Sociology @ U Toronto
Proud parent of two teenagers
A bit about me
Social Media, not just a phase
Erik Qualman / Socialnomics @ http://www.youtube.com/watch?v=fpMZbT1tx2o
What would happen?
Imagine I travelled back in time to your teen years & gave each of you a Magical Wand
Take your family & friends with you… anywhere you go… any time… at moment’s notice
Ask it any question & it would give you an answer
Tell your personal story and send it to everyone
Capture memories as pictures & videos
Watch movies & play games
We are evolving…
What is happening in this world?Strip all the technology
Strip all the stats
Strip all the marketing hype
Strip all the fear
How we communicate…
How are we evolving?It’s so easy to tell and share stories
Instantly accessible anywhere we go
Volume of info it totally overwhelming
Blurring lines of what’s real, true, private, appropriate, & even moral
How will that make them different from you?
How teens use Social Media to define their identity?
Learning: Finding things that interest you.
Self-Expression: Writing blogs, taking picture, providing recos / POV, personalization, etc.
Following: Showing loyalty and support for specific ideals, causes, groups, & idols.
Exercise: Good & Bad of SM
Easier to Connect & Reconnect
Lack of PrivacyQuantity vs Quality of Intimacy
Reliance on Technology
Language Use
Changes to the Brain
Access to Information
Freedom of Speech DistractionHonesty
How We Form Identity
Is social media the main cause or rather the place where these occur / manifest?
Looking for guideposts…
Toshiba @ http://www.youtube.com/watch?v=hqezbib5qpQ
Education & Empowerment VS Unattainable Control
We have to guide our teensUse it responsibly (for good / not evil)… Social Media has no moral compass.
Achieve balance in life (be the master / not the slave)… it is designed for mature adults.
Understand it is simply a tool… it has no personality, intent, preference, or soul.
Decide boundaries on privacy & content… default settings don’t serve our interest.
Be the positive force in their social media experience
Use it with your teens as a toolCommunicate with them.
Encourage & engage them.
Learn about who they are.
Share your life with them. Recognize and appreciate they already do this with you.
Demonstrate how you want them to behave.
Did my micro-motivators keep you interested today?
How can I use it for teaching?Content: Use comments & blog posts in class to provide rich variety of topic POV.
Engagement: Use it to keep their attention.
Platform: Use it to deliver curriculum (as your institution permits) & team collaboration.
Encouragement: Use micro-motivators (like badges) to help with interest & distractions.
Impact / Pilot Program
http://www.bestmastersineducation.com/social-media/http://www.centerdigitaled.com/classtech/Portland-Project.html
A few resources to get you startedhttp://www.eun.org/teaching/smile
http://www.socialnomics.net/2013/03/11/how-can-social-media-be-used-in-education/
https://www.facebook.com/education
http://www.guardian.co.uk/teacher-network/2012/jul/26/social-media-teacher-guide
https://flipboard.com/section/edu-nation-beQp3C
http://www.teachersandsocialmedia.co.nz/
http://www.equals6.com/
https://www.schoology.com/
Where is this all going?
Where is this all going?
Tan Le @ Ted.comBrain Waves Reading Headset
Perhaps that’s what truly scares us as parents & teachers
We don’t really know… exceptIt’s so easy to tell and share storiesInstantly accessible anywhere we goVolume of info it totally overwhelmingBlurring lines of what’s real, true, private, appropriate, & even moralDominant way to communicate, relate with others, and to from personal identity
Exercise: Most important future skills
Dealing with Multiple Deadlines
EntrepreneurshipEffective Communication
Technology Proficiency
Collaboration
Project Management
Independent Work
Other Languages NetworkingMultitasking
Self-Motivation
“65 percent of grade school students will work in jobs that don’t exist today.”
Adam Renfro @ http://gettingsmart.com/2012/12/meet-generation-z/
Keep trying to communicate and don’t give up on them!
For the parents and as a parent…Most of us cannot comprehend how difficult it is to be a kid or teenager now… choices are so confusing.
Accept it will take both of you working together to figure out how to manage this… the noise will grow.
Find ways to truly inspire your children. Give them something to believe in that’s greater than all the overwhelming noise in their life right now.
Thank You & Questions
Adam KruszynskiDirector of Digital @ RevolveCo-Chair @ AIM ConferenceParent of 2 awesome teenagers
Blog: www.adamoutsidethebox.com (copy of this presentation)LinkedIn: ca.linkedin.com/in/kruszynskiadam/Twitter: @adamoutsidedbox
Want to know more?Download my free book on iTunes or PDF:http://adamoutsidethebox.com/writing/book-beginners-guide-to-understanding-social-media-crazed-teens/Do you parent or teach social media crazed teens? Are you confused how their cell phone becomes the dominant way they experience the world around them? We all fear this technology already makes us more disconnected from our kids. We fear how it will impact their personal and professional future. We fear we cannot effectively help them in their journey. We even fear for ourselves becoming more irrelevant and obsolete as the entire world is going digital. Let's face it. We have been very negligent. Our lack of understanding about mobile and social media does not excuse us from any responsibility for our teen kids. How can we as parents and educators help our kids with something we often barely understand ourselves?
We as a human species are evolving how we communicate. What do you need when going through a tremendous period of change? I believe you need an open mind, a positive vision for the future and the courage to pursue it. Let us embrace this topic together and find out how to use this change to became something greater than what we are right now. At the end of the day, the most wonderful way you can help your teenager is to give them a vision of the future so inspiring, it eclipses this noisy world.