Becoming an AAW Leader

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Where it all began...Having upheld several senior management positions in the motor industry, it was 2004 when Jo left to become an entrepreneur. It was here Jo was exposed to the world of networking. Whilst she found some value from it, it was here she listened to the requirements other friends in business that sought a safe place for established women to meet and energize one another, to share ideas, contacts and to learn. In 2010, Jo decided to put together a community of women that supported her drive to change the way women are represented in the world. Together today they work synonymously as they pave the way for a new woman’s global leadership paradigm.

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The AAW VisionAAW is a dynamic fast-growing enterprise inspired to cultivate leadership development and relationship building amongst professional women across all industries. Created by Jo Cameron, it is a hub for learning and connecting with women a shared outlook, to motivate, cultivate and exhilarate. AAW comprises of specially crafted events all over the UK throughout the year and smaller more intimate meetings every month. Each meeting has a different business led topic and is designed especially for you to take away our rich knowledge, resources and expertise.

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Testimonials“Without AAW I would not have had the courage, confidence and enthusiasm to grow my business, take decisive action about our focus and make bold choices about our future. AAW is a constant source of support, expertise and excellence but on top of all that it’s fun. I have made some very good friends over the last two years. If you are serious about growing your business join this inspirational circle of business women - you will not regret it for a moment.”

Liz Katz, owner of Noisegate Media

“Well, I have just had the most amazing weekend of my working life so far! I did it! I pulled off my first event and it was amazing! Thank you AAW for helping me to get to where I am today and for helping me believe in myself enough to take the steps I have in the last 18 months. I didn’t imagine that this is what my life would be like right now and I love it; thank you!”

Clare Turner-Marshall, Tamworth Member

“It’s great to be part of a forward thinking Women’s business and development group where the members are “Walking their Talk”. I feel inspired every time I attend a Circle meeting. My business has already gained momentum since I joined only a few months ago as I’ve taken advice and practice onboard. I can’t wait for more!”

Rebecca Harvey, Loughborough Member. . . . .

Becoming a Change MakerOur handpicked mentors are trained to become proficient in all aspects of personal and professional development. Monthly meetings are used as a hub to nourish members through connecting, learning and sharing; exhibiting a creative and vibrant atmosphere to pulsate and stimulate every member of AAW. It is our role to supply and support mentors with the correct skills and material to achieve thegreatest possible output of every meeting, always leaving members coming back for more.

Testimonial of a Leader“I’ve just finished 2 days leadership training with Jo Cameron, I was very excited as a I knew how inspirational Jo is. However; I was very nervous too, wondering how much I had taken on, and how much real information I would be given about running a meeting. Well I’ve got it all! I know what the benchmark is for an excellent meeting, I know what qualities are needed for a powerful leader and I know the level of support available from the organisation. I’ve been filled with excitement, courage and my moral is boosted along with everything else you need before going into running your own group for the first time. I am on top of the world!”

Geraldine McCullagh, Leader of the Cheltenham Group

What will you get?Our handpicked mentors are trained to become proficient in all aspects of personal and professional development. Monthly meetings are used as a hub to nourish members through connecting, learning and sharing; exhibiting a creative and vibrant atmosphere to pulsate and stimulate every member of AAW. It is our role to supply and support mentors with the correct skills and material to achieve the greatest possible output of every meeting, always leaving members coming back for more.

+ Two year license to run your group+ The right to use AAW branding in publicity and on-line profiles+ Full profile on the AAW website+ Banner stand for promotional usage+ Group leader pack, including training and meeting directives + Two years full membership+ 15 member packs including all literature and journals+ Marketing literature for one year, including flyers etc

We will also take care of all of your back end admin associated with running your group, leaving you to just focus on being the best you can be.

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What’s available? A fully supported AAW launch with Jo to visit and full

administration support

A full e-launch on LinkedIn, Facebook and Twitter, e-shots via our database and bringing people to your launch

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A full two days Leaders Training Course

Access to on-line private leaders areas, giving you support from the other leaders

Two full Leaders Development Days per year

Jo to attend group and complete a ‘Powerboost‘ session with your circle

AAW to source your venue

Photographer at launch and pictures for press and social media use

Generic postcards for on-going promotion

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Jo to attend as a speaker at a local event to promote your circle

Advert in members’ journal

� Monthly�‘Leader�Briefings‘

Two Day Intensive Training CourseThis optional two day intensive training course is a learning pro-gramme that aims to provide you with the following life changing skills to ensure you gain as much from this as anyone else -• Present you with the correct skills to coach yourself• Educate you to coach others • Group Coaching Methodology• Managing your energy state to get the best from the group• Managing group dynamics to a positive conclusion

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Why?Many of our leaders started out because they sought an instrumen-tal leadership development program, to raise their profile, build their network and get more business. However it soon becomes ev-ident that the core of the business runs far deeper than this, before long, leaders are enriched by seeing their member’s change and flourish. You will thrive off nourishing this new found growth that you created, as you enter a new chapter that supports women just like yourself to adopt the necessary skills and resources to make a change in their professional and personal lives, as well as your own.

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A bit about Jo...AWW first began in 2010 by Jo Cameron, a leadership coach and well-known face in the media. Having worked across multiple channels including the BBC and writing for the Guardian secures her place as a real authority on Women’s Leadership issues. Her Masters Degree on the subject gained a distinction with a special commendation from her second marker at Oxford University.

Having been to multiple networking events throughout her career, oppressed by the forced exchanges of business cards and sixty second pitches, Jo knew she couldn’t have been the only person to find these dull, boring and generally erroneous. Her passion, commitment and enthusiasm to see more women in leadership positions, combined with two decades of coaching and leadership experience stemmed the perfect grounding for a business to grow and flourish.

AAW differentiates itself from the usual networking groups thatcenters on assisting start up’s, by focusing on supporting women with established businesses. AAW coaches leadership development amongst members, and educates women to challenge themselves. With the help and support of your group, anything is possible.

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