Becoming a Boolean Bandit

Presented by Greg Hawkes

OverviewWhat the Heck is a Boolean String?Common Boolean OperatorsBoolean String BuildingGoogle it!Fun with Syntax (Advanced Boolean)

What the Heck is a Boolean String?Official Definition (with Lots of Words):The term "Boolean," often encountered when doing searches on the Web (and sometimes spelled "boolean"), refers to a system of logical thought developed by the English mathematician and computer pioneer, George Boole (1815-64). In Boolean searching, an "and" operator between two words or other values (for example, "pear AND apple") means one is searching for documents containing both of the words or values, not just one of them. An "or" operator between two words or other values (for example, "pear OR apple") means one is searching for documents containing either of the words.

In Plain English: a “boolean string” is a keyword search using certain operators (AND, OR, NOT) to fine tune a search.

Common Boolean OperatorsANDORNOT ( )“ ”-

It’s all about the KeywordsDon’t think about what’s going to be on a job

descriptionTHINK: “If I were a candidate, what would I put on my resume?”

Ex. A Machinist would put the machines he worked with (mill, press, lathe, CNC, motor, generator, etc)

Cert and Acronyms can be great ways to target skills: (Ex. GxP/GmP, HPLC, NICET)

Now spin your keyword list!

Boolean String BuildingUsing AND, OR, “ ”, ( ), NOT, -Hug it Out, Exactly:

(oncology OR cancer) AND “registered nurse”hug keyword group search exact term

Partner the Operators with your Keywords:(RD OR LD OR CDR OR CSO) AND (dietician OR

dietitian OR nutritionist) NOT “sports medicine”

Jacquie Anderson’s First String:  "clinical nurse leader" OR CNL

Google It!Sometimes Googling a string can yield

interesting results: Use -job -employment –careers modifiers

Fun with Google Syntax (Xray)Be inSITEful:

site: websitename.com boolean string site: linkedin.com (nurse OR nursing) manager houston –job –jobs site: zoominfo.com (finance OR accounting) manager

Advanced Syntax: inurl: (keywords in the url) intitle: (keywords in the document title)

(inurl:com/pub | inurl:com/in) -inurl:pub/dir (oncology OR cancer) nurseboolean string site: Linkedin.com/title

(PE OR “professional engineer”) site: Linkedin.com/title

email: * * companyname.com (.org or .edu)

Advanced SyntaxPlug into Google:Site:slideshare.net (resume OR CV OR vitae)

(Boolean String)Site:slideshare.net (resume OR CV OR vitae)

(“graphic design” OR SEO) Houston“gmail” “linkedin.com” job title

“gmail.com” “linkedin.com” (mechanical OR electrical) engineer Houston

Can use with other membership sites (ZoomInfo):“gmail.com” “zoominfo.com” (“planned giving” OR

major gift) dallas

Simple Strings to pull Contact info "email me at * " cloud.computing "call me at * " cloud.computing "phone me at " cloud.computing "call my mobile" cloud.computing "call my cell phone" cloud.computing "dm me" cloud.computing "find me on * " cloud.computing "network with me on * " cloud.computing "let's connect on * " cloud.computing "skype me at * " cloud.computing "tweet me at * " cloud.computing "join me on on * " cloud.computing "follow me on * " cloud.computing “download my resume” cloud.computing

Combine The Concepts to form a Master String: site:linkedin.com "clinical nurse leader" ("email me at" OR "call me at" OR

"phone me at" OR "text me at") -job –apply

Testing GroundsLets test some of these out:

Site: Anything.com!Advanced Xrays: ZipRecruiter

site:ziprecruiter.com/resume/preview ("case manager" BSN)

Twitter (lists of employees Ex. Apple): site:twitter.com inurl:lists inurl:employees apple

Kaggle site:kaggle.com/users ("machine learning" OR nlp OR  "natural language" OR Bayesian OR "text

mining" OR  "information retrieval" OR "data mining" OR "text analysis")

source bitly links: site:tinyurl.com (“software * engineer” | “software developer”) (he | she) –jobs –apply site:bit.ly (“software * engineer” | “software developer”) (he | she) –jobs -apply site:goo.gl (“software * engineer” | “software developer”) (he | she) –jobs –apply

Even Xray Specific Linkedin Groups: site:linkedin.com/pub -inurl:dir <keywords> "<group name> <group name>" site:linkedin.com/pub -inurl:dir <keywords> "<American Nurses Association> <American Nurses

Association>" CNL