become a visitor attraction - spielwarenmesse nürnberg · 2017-10-19 · at your stand. we would...

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Become a visitor attraction Spielwarenmesse ® 2018 Nuremberg 31 Jan – 4 Feb 2018

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Page 1: Become a visitor attraction - Spielwarenmesse Nürnberg · 2017-10-19 · at your stand. We would be happy to support you with your advertising and promotional needs. Stand out with

Become a visitor attraction

Spielwarenmesse® 2018

Nuremberg 31 Jan – 4 Feb 2018

Page 2: Become a visitor attraction - Spielwarenmesse Nürnberg · 2017-10-19 · at your stand. We would be happy to support you with your advertising and promotional needs. Stand out with

During the Spielwarenmesse®, you’ll be wanting to welcome customers to your stand that are right for your business. We can make it easy for you! Invite your customers to the trade fair using our invitation vouchers. Over the next few days, we will be emailing you 10 free voucher codes. Order additional vouchers at: www.spielwarenmesse.de/en/service.

You can also target your customers by taking advantage of our additional marketing features. Available from our Online Service Center, our offering includes everything from permits, visitor information flyers and promotional stickers to banners for your online communication and advertising in our Visitor Newsletter.

Your personal contact:

Bianca Stefan Tel. +49 911 99813 59 [email protected]

Tips for targeted

visitor marketing

... before the trade fair

Page 3: Become a visitor attraction - Spielwarenmesse Nürnberg · 2017-10-19 · at your stand. We would be happy to support you with your advertising and promotional needs. Stand out with

Make use of our social media channels, add your events to our Trade Fair Calendar and offer your trade-fair goodies in our brand-new Voucher Book completely free of charge! Become a visitor attraction and think up some fun competitions, product demonstrations and hands-on promotions at your stand. We would be happy to support you with your advertising and promotional needs.

Stand out with targeted and unconventional advertising around the exhibition centre and book billboards, staircase advertising, walking acts and much, much more. These are great ways to grab the interest of more than 70,000 trade visitors.

Your personal contact:

Heiko Röschlein Tel. +49 911 99813 38 [email protected]

Benefit from intense media interest on the eve of the trade fair and shine a light on your new products at the PressPreview!

Spark the curiosity of the press by presenting relevant information about your company and products within our Media Services, including the Press Boxes, electronic Press Boxes and rooms for staging press conferences and events.

Your personal contact:

Stefanie Paschke Tel. +49 911/ 9 98 13-55 [email protected]

... during the trade fair

... through media coverage

Page 4: Become a visitor attraction - Spielwarenmesse Nürnberg · 2017-10-19 · at your stand. We would be happy to support you with your advertising and promotional needs. Stand out with

To noticeably boost the effectiveness of your trade fair marketing, you should turn to Die roten Reiter. Created in-house by Spielwarenmesse eG, this advertising agency really understands the market and the trade fair business.

This is the place to go for individual solutions for print, promotions, media events, film and stand construction/signage. Take full advantage of the unique on-site opportunities resulting from its close collaboration with the trade fair organiser.

Contact us at

www.dierotenreiter.com or [email protected]

… through the agency specialising

in toys and the trade fair

As you prepare your appearance at the fair, take advantage of our free series of Tutorials for maximum results. Don’t miss the new Tutorials covering topics such as trade-fair planning, visitor marketing and follow-up business after the fair!

Benefit from the knowledge of our experts at

www.spielwarenmesse.de/en/tutorials

… and an insider tip to finish:

Gain an overview of our full range of services at our Online Service Center:

www.spielwarenmesse.de/en/service