2010 spriNg

freshthe 5 minute face

freshpage 5

page 12

issue No. 1

the 5 minute face

Nature Beauty’s Natural Nurients

by following the steps of my 5-minute face, you can create a complete, pol-

ished makeup look without a hassle. It’s FRESH’s favourite, as well as guys’.

A group of chemicals called Parabens are widely used as preservatives in the cosmetic and personal care industry and some women prefer to avoid products that utilize Parabens.

Judging from our survey, boys can't stand makeup. In fact, it seems they can't complain about it enough. Sure, they all like pretty girls, but they also have a problem with a face that looks full-on painted. And what looks painted to a guy is far less than what you might think.

"Why do girls think they need to have so much crap on their faces?" asks Billy.

“Girls at my school wear all this black crap on their eyes, and their lips are, like, thick with brown goop. It’s ugly. Do they really think that will get them a guy?”

Don’t think we didn’t set Billy straight about one thing: Not all girls apply makeup to “get them a guy.” Still, it’s true that lots of girls get all dolled up so they’ll be attractive to the opposite sex. But the makeup thing... It’s more fun than anything. Right, girls?

Knowledge is power The hated for cosmetics is no joke. One dude even tided his survey “Rodeo Clowns.” Could natural-looking makeup be the best date makeup? If being hot to guys is your goal, remember that. Oth-erwise, it’s your choice if you want to apply enough purple mascara to impair your vision. Go for it.

Most women are intimidated by makeup. They don’t have the time or the desire to take on a multistep routine, or they get scared by pushy makeup-counter salespeople who have their own commissions in mind, not a customer’s best beauty interests. Women tell me all the time that they feel left out by beauty magazines whose focus has become celebrity beauty ideals and red carpet looks that don’t relate to everyday life. But by follow-ing the steps of my 5-minute face, you can create a complete, polished makeup look without a hassle. It’s SPRING’s favourite, as well as guys’.

Most women are intimidated by makeup. They don’t have the time or the desire to take on a multistep routine , or they get scared by pushy makeup-counter salespeople who have their own commissions in mind, not a customer’s best beauty interests. Women tell me al l the time that they feel left out by beauty magazines whose focus has become celebrity beauty ideals and red carpet looks that don’t relate to everyday l i fe . But by following the steps of my 5-minute

face , you can create a complete , polished makeup look without a hassle . It ’s FRESH’s favourite , as well as guys’. s

MINUTEFACE

the

5so

you wish to look naturally pretty despite the use of makeup? If you feel you always end up looking made-up every time you try your hand at those gorgeous eye shadows and blushers, then hold on a sec! You don’t actually have a problem on hand. Having a ‘painted face’ is something most women dread after the use of various products that claim to ‘enhance’ the looks. Sporting too much makeup can also be uncomfortable especially on a hot sunny day. Natural, beautiful skin needs loads of skin care and healthy eating habits. Well, if you have a hot date this weekend and certainly don’t have time to embark upon a new beauty routine, here are some makeup tricks that can give you a natural glow without the made-up look! If you wish to have an innocent, peachy and a barely-there look, you need to go in for the nude makeup look. Nude makeup is especially suitable for the fresh springs and warm summers. Read on to know more about nude makeup and ways to get the perfect pout!

STEP 1: foundaTion STEP2:undEr-EyE concEalEr

STEP3: SPoT concEaling

faST fiXIf you’re bothered by your dark circles, shift the focus by playing up another feature, like your mouth. Wear bright gloss to draw attention from your under eyes.

STEP 4: PowdEr

Tinted moisturizer and foundation go on the same way: I prefer using a makeup sponge for blending –– it makes the job go faster. Dip the sponge into a bit of foundation and blend over the face including eyelids and under the eyes. Lightly buff down the neck for a semaless finish. If some areas need more coverage, stipple on a second layer by using the neck for a light patting motion to push the foundation into the skin. This is a great technique to hide redness from rosacea without resorting to thick cover-up. Expect to use about a nickel-size amount for the entire face.

Since you’ve already applied your tinted moisturizer or foundation under your eyes, you’ll need less concealer and will have a more natural finish. The most important thing to remember about concealer is less is more. If you load concealer on to obliterate a problem area, it takes on a dry, cakey look as the day goes on, and it will actually draw attention to what you’re trying to hide! For under eyes, sweep

concealer next to your eyes’ inner corners (where dark color is most concentrated) and bland downward with a ring finger. Make sure to target only the dark areas of your skin; if you start spreading it up and down and all around you end up with that “I never took my sunglasses off on vacation” look.

For redness and blemishes, spot apply concealer with a thin concealer brush. The bristles will be compact and tapered, and the thin tip allows you to “paint” concealer precisely where you need it. Afterward, use a

finger to gently pat any edges, blending them seamlessly into skin.

STEP3: SPoT concEaling

Apply face powder with a clean blush brush. Yes, a blush brush: the smaller size make it easier for you to target the few places where you need powder. In contrast, a classic

With an eyeshadow brush (or Q-tip), sweep on a little powder highlighter in there places: under your eyebrows, on

the inside corners of your eyes by your tear ducts, and on top of your cheek-

bones (see box below on cheekbones). And for cream or liquid highlighter,

use before powder and tap on a small amount, blending it into your skin with your ring finger. The combination sur-

rounds your eyes with radiance and makes them shimmer––no eye shadow

needed! It also draws light to the upper part of your face for an instant lift.

puffy powder brush dusts powder all over, leaving skin looking overly matted. Less powder is modern and leaves skin dewier; dust it down your nose, across your chin, and over your cheeks and eyelids. That’s all you need. A little can be applied under the eyes, but use only enough to set the makeup without causing it to cake together. I like to leave the tops of the cheekbones powder-free. Even if you have oily skin, having a bit of shine in this area gives you a youthful dewy look. If your skin is too matted down, you’ll look dry and tired.

STEP 4: PowdEr STEP 5: HigHligHEr

find your cHEEKBonES!

The top of your cheekbones are a key place to apply highlighter be-cause it draws the eyes upward. Highlights your bone structrue, and gives the face more radiance. To find the top of your cheekbones. Place two fingers side by side under the outer corner of your eye. That’s

the top of your cheekbone.

Highlighters are my secret weapon and the key to the 5-minute face. These pearly shimmers come in fine powders, sheer creams, luminizing liquids, or light-reflecting crayons and bring light to the face, blending into the skin to become almost unnoticeable––except for and ethereal gleam. Powders go on faster, so use one here to save time. After you apply it, tilt your face, you can see the tones of the color prisms, giving your face and eyes that luminous glow.

STEP 7: EyElinEr

Apply blush (one that mimics a natural flush) to the apples of your cheeks, which are the rounded areas that stand out when you smile very wide. For powder blush, apply using a brush made for face powder. Its large size will hug your apply and apply the color with a natural, seamless finish. Cream blush should be applied before the facepowder. It should be dotted on with clean fingers then smoothed in tiny circles until it looks like part of your skin. Add more dabs until you build up to the color intensity you want. No matter whether you use powder or cream, remember that you should look like you’re blushing, not like you’ve been slapped in the face.

Aim to apply eyeliner along your upper lash line as close to the roots, then smudge with a Q-tip to soften the line. This will give

the illusion of a thicker lash line, but your eyes won’t scream “Eyeliner!” You can use

whatever liner is left on the Q-tip to slightly smudge under your lower lashline for just a hint of color. Chocolate brown pencil liner is a universally flattering no-brainer shade.

Cheap or pricey doesn’t matter as long as it glides across skin without skipping, pulling,

or crumbling.

STEP 6: BluSH

faST fiXBLUSH OVERLOAD! Applied too much blush? this will help: if you’re dealing with a cream blush, take a makeup sponge, place a drop of foundation on it, and with tiny upward strokes, buff over your blush to soften the color. If you used powder blush, do the same with a dry sponge.

STEP 8: MaScara

STEP 9: liP color

faST fiXI like black mascara on almost everyone. It makes more of a statement and gives you that extra wow! Keep an eye out for formulas with smaller brushes; they offer control for faster ap-plication and fewer clumps.

Tilt your head back slightly and look down to expose your lash root. Target the root as the first the first place to brush hits (it will deposit the most color there, which is where you want it), then glide the brush through to the tips. Apply one coat to your top lashes only. The bottoms are where smudges happen most and keeping them bare will save you potential cleanup time.

The quicker way to add color to the lips is to use a tinted lip balm. This is a fast and

natural way to add color, moisture, and protection in one easy swipe. Of course

you can use your favorite lipstick or gloss. Cover your lips in color, then run a pinky finger over them to help “push” moisture

and color into your lips.

Nature Beauty’s Natural Nutrients

Avocado Oil infuses dry skin with deep, nourishing botanical moisture to help restore lost moisture, in-crease softness and return skin to a glowing, healthy-looking vibrance.

Bamboo Powder is a finely milled powder, known to be rich in nourishing minerals, that gently exfoliates skin's delicate surface and helps reveal fresh radiance. Bamboo powder's oil-absorbing properties help keep skin looking fresh and shineless.

Gingko Biloba Leaf Extract, an exotic and powerful anti-oxidant botanical, is known for its revitalizing qualities. Gingko Biloba helps increase healthy blood flow to skin, creating a healthy, rosy, younger-looking radiance.

Grapefruit Extract, rich in natural anti-oxidants, is known to deliver multiple cosmetic benefits, smoothing out fluc-tuations in skin tone, and help-ing to reduce the appearance of fine lines for a fresh, youthful look.

Papaya Extract is known to contain papain, a nourishing natural enzyme with gentle yet effective exfoliating properties. Papain helps eliminate dead surface cells and dry skin so the smoother, more supple and radiant skin beneath is revealed. Papain may also help diminish visible blotches and bal-ance skin tones for a more perfect complexion.

Pomegranate, an anti-oxidant rich "power fruit," is known to help stimulate collagen production so that skin maintains its smooth, toned texture. Collagen is the es-sential building block of the skin's underlying structure and provides support and youthful suppleness.

Sunflower Seed Oil, har-vested from the beautiful sunflower, is known to be a moisturizer that helps skin retain essential moisture as it delivers intensive smooth-ing benefits.

Aloe, a healing botani-cal used for centuries, is known to be an excellent skin moisturizer that im-proves skin's flexibility and hydration. Aloe extract absorbs easily into skin to help smooth skin's tone and texture while healing dryness.

More than ever, women are increasingly conscious of the ingredients in the cosmetics and personal care products used by their families. Many women are open to product alternatives that utilize natural ingredients, especially if they do not compro-mise product benefits. A group of chemicals called Parabens are widely used as preservatives in the cosmetic and personal care industry and some women prefer to avoid products that utilize Parabens.

Nature Beauty’s Natural Nutrients

Vitamin A is known to have nourishing anti-oxidant properties. Widely used in skin care to help diminish visible signs of aging, it helps return skin to a smoother texture and radiance. Vitamin E is known as an essential nutrient that contains potent anti-oxidants, substances known to fight harmful free radicals that may cause tissue damage on the cellular level. Applying Vitamin E to the skin provides deeply moistur-izing, skin smoothing benefits and helps reduce the visible signs of aging.

Cork Oak Extract is known to make skin look and feel silky smooth and comfort-able. Whisper-light, cork oak functions as an invisible, hydro-barrier that helps skin maintain its healthy moisture balance.

Grapefruit Extract, rich in natural anti-oxidants, is known to deliver multiple cosmetic benefits, smoothing out fluc-tuations in skin tone, and help-ing to reduce the appearance of fine lines for a fresh, youthful look.

Olive Leaf Extract is known to be rich in healthy anti-oxidants and delivers nourishing, hydrat-ing benefits to even the most parched skin. When applied to the skin, it seals in healthy hydra-tion and helps defend against potentially drying environmental stressors.

Papaya Extract is known to contain papain, a nourishing natural enzyme with gentle yet effective exfoliating properties. Papain helps eliminate dead surface cells and dry skin so the smoother, more supple and radiant skin beneath is revealed. Papain may also help diminish visible blotches and bal-ance skin tones for a more perfect complexion.

Sweet Almond Oil is a nourish-ing botanical oil that is known to be easily absorbed into skin for non-greasy, non-tacky moistur-izing benefits. Ideal for disturbed, dry skin, it helps restore healthy moisture while soothing and healing dryness.

Mango Butter is a skin-softening emollient and is known to be used by rain-forest and tropical cultures to soothe, smooth and moisturize. It helps restore flexibility and visibly mini-mizes the appearance of wrinkles.

issue No. 1

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