bazza design case study - rear view mirror with integrated lighting for donnelly corp

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Case Studies Case Studies : Interior Rear View Mirror with : Interior Rear View Mirror with Integrated Lighting Integrated Lighting

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Design and Development of a mass produced Interior Rear View Mirror with Integrated Lighting for multiple automotiv use (Ford, Chrysler, GM, etc),

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Page 1: Bazza Design case study - Rear View Mirror with Integrated Lighting for Donnelly Corp

Case StudiesCase Studies: Interior Rear View Mirror with : Interior Rear View Mirror with Integrated LightingIntegrated Lighting

Page 2: Bazza Design case study - Rear View Mirror with Integrated Lighting for Donnelly Corp

Case Study: Interior Rear View Mirror with Integrated Lighting

Project Lead

Program Management

Industrial Design

Ford, Chrysler and

GM Studio Interface

Project Brief:Donnelly Corporation realized in the early 90’s that its current lighted mirror products had some basic flaws and they were also being challenged for cost by the current big three automakers. The response to the challenge was to develop a rear view mirror with map reading lights that offered better lighting output, recognizable on/off switching in the front face, the ability to add other features like microphones and specialized lighting - all for few dollars less than the current Donnelly products in the lighted mirror category. As lead designer, I was instrumental not only for the integration of esthetics and features of the mirror, but assisted Donnelly engineering in reducing the cost of the design for less part count and ease of assembly. It became a multi-patented design that was mass produced yearly in the millions. It helped spark a 75MM lighting and trim business for Donnelly Corporation.

Page 3: Bazza Design case study - Rear View Mirror with Integrated Lighting for Donnelly Corp

Concept Development

Slider Switch Design Sketch

Rocker Switch Design Sketch

Page 4: Bazza Design case study - Rear View Mirror with Integrated Lighting for Donnelly Corp

Concept Refinement

Rocker Switch Refinement Sketch

Page 5: Bazza Design case study - Rear View Mirror with Integrated Lighting for Donnelly Corp

Hand Built Prototype Development

First working prove out prototype

First working appearance prototype

Page 6: Bazza Design case study - Rear View Mirror with Integrated Lighting for Donnelly Corp

Further Refinement

BOM of cost reduced configuration

Page 7: Bazza Design case study - Rear View Mirror with Integrated Lighting for Donnelly Corp

Multi – Patented Design

Page 8: Bazza Design case study - Rear View Mirror with Integrated Lighting for Donnelly Corp

It became a multi-patented design that was mass produced yearly in the millions. It helped spark a 75MM lighting and trim business for Donnelly Corporation.

Final Release to Production

Page 9: Bazza Design case study - Rear View Mirror with Integrated Lighting for Donnelly Corp

Contact Information

Bazza Design LLC

Barry Hutzel - Principal

2058 Breeze Drive Holland MI 49424

[email protected]

bazzadesign.com

616 335 0219

Page 10: Bazza Design case study - Rear View Mirror with Integrated Lighting for Donnelly Corp

Contact Information

Bazza Design LLC

Barry Hutzel - Principal

2058 Breeze Drive Holland MI 49424

[email protected]

bazzadesign.com

616 335 0219