BATHROOM FIXTURES BUSINESS IN MYANMAR-MAJOR PLAYERS

1.SUNLOT FROM CHINA-Sep, 29, 2012, SUNLOT opened its first showroom in Yangon, Myanmar. SUNLOT flagship store was officially settled in Kabar Aye Pagoda Road where are one of the three main roads in Yangon City Myanmar. (www. sunlot.cn )

2. MYANMAR PRIDE INTERNATIONAL LTD.-Importers & Distributors of all kinds of Building Materials,Sanitary Wares & Electrical Home Appliances

3.COTTO (THAILAND) http://cotto.co.th

4.GROHE/MYANMAR from GROHE/MALAYSIA-www.grohe.com( start January 2011 open in Yangon,Myanmar

www.facebook.com/grohemyanmar from MALAYSIA

5. TMW Enterprise Limited introduced SASH, DOORS, TITLE & BATHROOM ACCESSORIES,• TSOTEM• INAX,• T-Home Tiles-

6. "TECHPLAS MYANMAR-Benhur Trading Co Ltd -http://www.techplas.com/ourProducts.php from Malaysia-

In Myanmar over 50 Distributors Company (List available)

Myanmar Market Entry AdviceLet's be blunt. Entering Myanmar will be an expensive proposition. For this reason Solidiance recommends that executives go on a 2-3 trip to Myanmar to have a look and meet a few people before building grand plans. The statistics about Myanmar’s development can be a bit overwhelming and misleading, but spending a couple days in town will tell you much more about the on-the-ground state of market development than you will ever learn from reading whitepapers alone. For some executives, this is not possible, but sending someone senior on your team will do nearly as well. We have very extensive experience helping senior executives understanding the Myanmar market and supporting your initial Myanmar market discovery. We do not sell "our amazing Myanmar connections" (something you will hear everywhere in town), our Multinational clients come to us for our ability to extract detailed Myanmar market facts and to build realistic and implementable Myanmar go-to-market strategy.Our project experience is focused on what an emerging market needs the most: infrastructure. Our Myanmar team covers the energy, transportation, chemicals, construction, industrial equipment and healthcare sectors. We provide clients with the market facts, insights, and strategy roadmap necessary to enter Myanmar and successfully grow their business.

In Today's reality Bath Room Fixtures Sales Success depend on the ability to quickly and effectively capture the consumers imagination and belief that you are the designer for their dreams! Like any good sports team, athelete or professional organization training and fine tuning your skill set puts you ahead of the competition.With experience in Sales, Sales Management, Customer Service Techniques and Business Common Sense that can help organization perform at their maximum

No nonsense, Straight up sales philosophy that Quickly & Effectively assess a potential dealer prospect and turns them into a Customer! drive sales and exceed profit targets by implementing a strategic business plan and driving sales strategies to increase both product penetration and business volume. You will develop a national customer base by building strong relationships in the market and offering strong technical solutions to solve customer needs. You must be able to hunt out new opportunities in the market and drive your brand awareness to generate growth.•Dealer training using video & audio conferencing on an ongoing basis! customers into their showroom with monthly.•Email blast to all existing customers to fill in any gaps of manufacturers technical and sales communications! •I will have a proven track record retail channel or the commercial building channel. Ideally I worked in a manufacturing environment previously and have sold products through a variety of channels. •I will have previously managed a sales team. I must have the ability to write and deliver a strategic business plan and hunt out new .opportunities in the market. I must be resilient, proactive and very results orientated to achieve the growth expectation requiredThe latest in Social Media & Blog Strategies to assi st dealers keep up with the latest marketing strategies and cross generational marketing tools.

Entry of Competitors: Companies within this industry will have to compete fiercely for the market share.

Threat of substitutes: There are competitors in the market such as INAX and GROHE,COTTO, but the brand loyalty overpowers the competition. LIXIL is also constantly seeking to improve customer satisfaction which strengthens our brand loyalty.. Grohe-Grohe's major products are faucets and showers, but not bathroom furniture, tubs and toilets, it hence has narrower market compared to LIXIL.

Marketing Strategies. -Product -LIXIL pride themselves in designing not only the most luxurious and stylish products but highly functional and comfortable as well. Another priority of LIXIL product line is leading the industry in conservation standards.

Price-LIXIL products are considered high end and luxurious and are therefore expensive relative to competitors.It is believed the relatively steep upfront cost will more than pay for itself throughout its life because of its reliability, efficiency, and overall customer satisfaction.

Place-LIXIL offers a number of ways for its customers to experience or purchase its products. In any countries , LIXIL has aggressively set up exhibition showrooms to allow its customers to physically feel the products and inquire its representatives should they have any questions. For customers who are not able to attend the exhibitions, LIXIL has both direct and indirect distribution channels to sell their products to customers. Through direct channel, its own stores to get directly in contact with customers. On the other hand, its indirect channels are through a number of retailers and wholesale supermarkets. For the convenience of its customers, LIXIL has taken the advantage of technology to cater to the customer's needs. On its official website it operates in, customers are able to find the information about the location of procurement. Customers will need to input some required data such as location, zip code, country and product, then they will be directed to the stores within the vicinity.

Promotion-As is the way with many high end, luxury goods, LIXIL relies heavily on word of mouth and reputation to market itself. Once at the website more information could be found out on how to have a better and cleaner toilet at home.

Upcoming Large Construction Projects in Myanmar.Landmark Development Project •HK & Shanghai Hotels•Yoma Strategic Holdings-400 million Hotel –.Pyihtaungsu Yeikthar Aureum Complex Devlopment Project •Siam Steel International•Htoo Group-300 million Hotel-Lotte Hotels & Resorts •Daewoo International-•POSCO Engineering & Construction

•Lotte Hotels & Resorts- 200 million Hotel-Former Open-Air Bogyoke Market Site Shwe Taung Development Group 200 million Retail -Somerset Kabar Aye Yangon •CapitaLand

•United GP Group- 140 million Hotel + Retail-Kantharyar Consortium Tower Asia Myanmar Consortium 125 million Office Space Traders Square Traders Square Company (owned by Kuok Family) 100 million Office Space + Retail Palace de Royal Lake Asia Myanmar Consortium 100 million Hotel

Shwe Gon Office & Apartment Towers •Kawa Oil Co•December Construction Company- 100 million Office Space + Residential Crystal Tower & Crystal Residences

Shwe Taung Group 100 million Retail + Residential Shwe Gone Daing Road Hotel Development •Scipio Services•Myanmar Deals Leasing- 90 million Hotel AMC Office Tower •China Steel Structure Company

•Asian Metal Company- 90 million Office Space D.E.G Towers Mandalay Golden Wing 90 million Office Space Yankin Condominium Mandalay Golden Wing 85 million Residential Inya Lake View Tower Shine Construction 80 million Office Space Grand Shwe Bon Thar Condominium Shine Construction 80 million Residential