basics for contributing to your company's social media presence

18
BASICS FOR CONTRIBUTING TO YOUR COMPANY’S SOCIAL MEDIA PRESENCE STEPHANIE ALLEN / MPAY INC.

Upload: sma5235

Post on 28-Nov-2014

527 views

Category:

Social Media


0 download

DESCRIPTION

Your company would like for the employees to take part in their social media presence. But where should they start and how do they contribute? Begin here.

TRANSCRIPT

Page 1: Basics for contributing to your company's social media presence

BASICS FOR CONTRIBUTING TO

YOUR COMPANY’S SOCIAL

MEDIA PRESENCE

STEPHANIE ALLEN / MPAY INC.

Page 2: Basics for contributing to your company's social media presence

STEP ONE – LIKE

OR FOLLOW EACH

RELEVANT

CHANNEL.

Page 3: Basics for contributing to your company's social media presence

FACEBOOK - BEFORE

STEP ONE – LIKE OR FOLLOW EACH RELEVANT CHANNEL.

Page 4: Basics for contributing to your company's social media presence

FACEBOOK - AFTER

STEP ONE – LIKE OR FOLLOW EACH RELEVANT CHANNEL.

Page 5: Basics for contributing to your company's social media presence

TWITTER - BEFORE

STEP ONE – LIKE OR FOLLOW EACH RELEVANT CHANNEL.

Page 6: Basics for contributing to your company's social media presence

TWITTER - AFTER

STEP ONE – LIKE OR FOLLOW EACH RELEVANT CHANNEL.

Page 7: Basics for contributing to your company's social media presence

LINKEDIN - BEFORE

STEP ONE – LIKE OR FOLLOW EACH RELEVANT CHANNEL.

Page 8: Basics for contributing to your company's social media presence

LINKEDIN - AFTER

STEP ONE – LIKE OR FOLLOW EACH RELEVANT CHANNEL.

Page 9: Basics for contributing to your company's social media presence

STEP TWO – LIKE,

SHARE, OR

RETWEET CONTENT.

Page 10: Basics for contributing to your company's social media presence

F

A

C

E

B

O

O

K

EASIEST WAY TO

CONTRIBUTE IS

TO SIMPLY “LIKE”

THE CONTENT.

LINKEDIN

STEP TWO – LIKE, SHARE, OR RETWEET CONTENT.

Page 11: Basics for contributing to your company's social media presence

F

A

C

E

B

O

O

K

IF YOU “SHARE” A

POST, THE CONTENT

WILL REPOST UNDER

YOUR NAME FOR YOUR

NETWORK TO SEE.

LINKEDIN

STEP TWO – LIKE, SHARE, OR RETWEET CONTENT.

Page 12: Basics for contributing to your company's social media presence

TWITTER

SIMILAR TO SHARING, A

“RETWEET” WILL REPOST

THE CONTENT FOR YOUR

FOLLOWERS. SEE “RT”

EXAMPLE BELOW.

STEP TWO – LIKE, SHARE, OR RETWEET CONTENT.

Page 13: Basics for contributing to your company's social media presence

STEP THREE – TAG

YOUR COMPANY.

Page 14: Basics for contributing to your company's social media presence

F

A

C

E

B

O

O

K

TO “TAG” A COMPANY

IN A POST OR PHOTO,

SIMPLY SEARCH BY

USING @CompanyName

OR @TwitterName AND

SELECT THEM FROM

THE DROP DOWN.

TWITTER

LINKEDIN

STEP THREE – TAG YOUR COMPANY.

Page 15: Basics for contributing to your company's social media presence

STEP FOUR –

CONTRIBUTE TO

GROUPS.

Page 16: Basics for contributing to your company's social media presence

LINKEDIN - GROUPS

FIRST STEP IS TO BECOME A MEMBER

OF THAT GROUP/ASSOCIATION AND

THEN CONTRIBUTE TO DISCUSSIONS

THAT BENEFIT OR ALIGN WITH YOUR

CORPORATE GOALS AND VALUES.

STEP FOUR – CONTRIBUTE TO GROUPS.

Page 17: Basics for contributing to your company's social media presence

LINKEDIN - GROUPS

EXAMPLE OF SHARED CONTENT.

STEP FOUR – CONTRIBUTE TO GROUPS.

Page 18: Basics for contributing to your company's social media presence

THANK YOU!

FOLLOW OUR BLOG FOR

MORE INFORMATION ON

CORPORATE SOCIAL

MEDIA BEST PRACTICES

AND MUCH MORE AT

BLOG.MPAY.COM AND

DON’T FORGET TO CHECK

OUT THE ADDITIONAL

TIPS ON TODAY’S BLOG

STEPHANIE ALLEN

CREATIVE WRITER – MPAY