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Digital Gateway @ Center Point Siam Square
Present : Coke
Innovative Media Company
Photography Rental StudioCamera & Lighting Equipment RentalArt Gallery
Art Consulting ServicesBranding with Aesthetic ValueArchitectural and Design Service
Content ProviderSoftware CreatorVideo & Television Production
Photography Production StudioPhotographer Representative Agency
Creative Technology Systems
Digital Gateway @ Center Point Siam Square
Digital Gateway @ Center Point Siam Square
Digital Gateway @ Center Point Siam Square
100,000 people walk through future digital world which full of
Concept Development
Digital Gateway
Center of Siam Square Direct to BTS
• Gen ‘X’ (Freedom & Enjoy Lifestyle)• Male & Female, Age of 16-40 yrs• Middle to Upper Middle Income
• Anyone who can access BTS
Catchments Concept Destination ConceptGen ‘X’ Behavior IT Core Business
• Public Domain - Easy Access & Comfortable
• Meeting & Hang Out Place - Modern & Trendy- Chilled Out
• Activities Area - New Product & Event Marketing- Educational Initiative- Star Meet & Greet
• Digital Equipment - Top of the Line Gadget- New Product Launch
• Digital Media - Variety, Exiting, Initiative
• Digital Communication - Hot Spot of Content Download
Contents
Project Positioning
• Meeting, Hang-Out, and Activities Area for Siam People
• Center of Full Line of Top of the Line Brand Name Digital Gadget including New Product Launching
• Hottest Digital Media & Content Download
• Under Clean Comfortable Modern & Future Digital World Atmosphere
• Target for Gen ‘X’ People Around Siam and All Digital Gadget Lover
Merchandising Mix
Digital Shop - Notebook- PDA & MP3- Mobile & Service- Camera & Handy
Cam - Game Box- Super Brand - Accessories &
Parts - Software
F&B - Net & Cyber Café- Trendy Fast Food- Future Dining Rest.
Activities - Public Outdoor- Event Marketing- Concert- Education
Communication - Fastest Wireless Com. - Most Updated Contents Download
Building Atmosphere
Signage Digital Graphic“Matrix”
Sound Spaceship Announcing“Welcome to Digital
Gateway, Your Future Digital World….”
Gimmick “Media Interaction”“RFID Member Management”
Landmark 3D Media
Projector Escalator Wrap
Digital Park
Digital Entrance
Digital Info Digital Tree
Hanging LCD.
1st Floor Plan
Movable LCD.
Digital HallLCD. Wall
Digital Entrance
Digital Entrance
2nd Floor Plan
Balcony Ad
WC. Magic mirror
Escalator Wrap
Hanging LCD.
Light box
Floor Wrap
VDO. Wall
3rd Floor Plan
Balcony Ad
Elevator Wrap
LCD. Monitor
Hanging LCD.
Light box LED. Connecting Zone
Gateway Monitor
4th Floor Plan
Balcony Ad
WC. Magic mirror
Elevator Wrap
Hanging LCD.
Light box
Arena Zone
Food Loft
LED. Connecting Zone
VDO. Wall
Mezzanine Floor Plan
Balcony Ad
Public Area
Hanging LCD.
Zone 1 : Digital Park
Zone 2 : Hall
Zone 3 : Digital Arena Zone
Zone 4 : Digital Entrance
Zone 5 : Connecting Zone
Zone 6 : Food Loft
Zone 7 : Gateway Monitor
Alternative Media
Thank You