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AXIONAL Mobile POS“Smart” Mobile Point of Sale

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Contents

Axional Mobile POS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3SCOPE OF APPLICATION . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4FEATURES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

User management . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4Sales Terminal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4Promotions handling . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5Handling of returns . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5Handling of sizes and colors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6Charging. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6Cash withdrawals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6Accounting . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6Customers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7Diary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7Store stock repositioning . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7‘Back office’ operations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8Special functions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8Interaction with existing devices . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9Prepared to run in “El Corte Inglés” stores . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9

DATA ANLYSIS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9Sales objectives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

ARCHITECTURE. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10The Synchronization policy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10Exceptions to synchronization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11Interruption-free operation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11Scalability. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12

BENEFITS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12Costs Savings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12Process Improvements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12Improvements to Information Quality . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12Improvements to customer service levels . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

TECHNICAL SPECIFICATIONS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

Axional Mobile POS“Smart” Mobile Point of Sale

Axional POS is a new generation point of sale terminal designed specifically to be used with latest generation smartphones equipped with high resolution screens and high performance computing capabilities that breaks the classical mould of big and heavy cash registers.

Incorporating functions only available in centralized computer systems allowing at the same time a rich user system interface while preserving operational capabilities offline to guarantee uninterrupted sales’ operations.

1. Supply organizations with the possibility to extend sales points just by giving a mobile terminal to a new vendor drastically reducing roll-out and main-tenance costs.

2. Offer an intuitive interface with near-zero cost learning makes the sales process easier than any earlier system.

3. Give sales teams a new experience in the relation with their customers allowing for a “side-by-side” interaction.

4. Allow customers to reduce buying time while increasing their satisfaction.

5. Give organizations the environment to build powerful business rules to optimize the sales cycle, for example: to instantly calculate special discounts

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or offer a promotion to a certain client based on characteristics stored in the central datawarehouse.

6. Empower organizations to dynamically fine tune the sales conditions at any time.

7. Sales transactions are automatically sent up by unattended asynchronous processes without inter-fering with the vendor’s processes and allowing the company to take the pulse of the business in real time.

Axional POS gives a real advantage in the sales model compared with competition.

Faced by traditional retail systems and the impersonal points of sale, not only can a simple smart phone perform fast offline transactions but also allows the processing of complex operations synchronized with central systems.

The sophisticated sales interface includes:

1. Performing traditional sales operations using bar-code scanners1 and ticket printing on web-linked printers.

2. Select articles using family trees, product searches or character filters.

1. Bluetooth

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3. Provide customers with catalogue-type functions with galleries of high definition images, video and even visualization of articles rotated through 360 degrees.

4. Consult the central inventory, reserves or check delivery status.

5. Process payments, accept on-screen signatures send receipts by e-mail or generate PDF 417 codes of the transaction for the later collection of materi-als or the making of payments to central collec-tions.

SCOPE OF APPLICATION

Axional POS is thought of as much as for organizations with its own stores as for franchise holders, allowing for the management of each franchise individually or sharing data so as to have a consolidated global view in real time.

The use of a mobile device or a tablet as a sales point makes it especially useful in areas where the relationship with the customer requires more interaction (fashion stores, jewelers, opticians, perfume houses, workshops, electricians, pharmacies, etc).

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FEATURES

User management Allow multiple vendors per terminal with their lan-

guage adapted to their profile.

Organization of the employee shifts.

Presence monitoring, exits, etc.

Management of employee profiles with special authorization to accept price modifications, etc.

Sales Terminal A tactile and intuitive interface with near zero cost

learning.

Speed and simplicity in the process of localizing articles:• By categories in multiple levels.• Using the product code.• Through name or description.• Via a filter by characteristics.• By use of a camera scanner or Bluetooth.

The system automatically keeps the list of most sold articles to be used in just one “click”.

A catalogue of articles with the possibility of visu-alizing the associated information, gallery of

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images, videos, images in 360 degrees, PDF docu-ments, etc.

The possibility of retaining and recuperating one or more receipts.

Print-formatting of adaptable receipts.

Reprinting of receipts when needed.

The possibility of cancelling tickets with associated auditing.

Promotions handling Centralized management of promotions with the

capacity for change logic in real time2.

The possibility of following in real time the effec-tiveness of promotions and their evolution.

The option of instantly fine tuning promotional rules when need.

Promotions can be applied during transaction or delayed to next customer shop.

Handling of promotional vouchers.

Promotions can be configured to apply to:• A group of stores

2. Receipt is transferred to central system before payment to take into consideration any especial discounts or promo-tions.

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• A group of articles• Some week days• Certain hours of a day

Promotions modality can be:• Gift of X units per each Y units of a product,

family of manufacturer.• Percent of discount, value of discount or gift

promotional units.• Variable depending a sliding scale of units and

price.

Handling of returns Online validity check of returns to ensure quantities

match.

Refunds of sales price instead of the current price, taking into account any possible discounts and/or applicable promotions applied to the receipt.

Validity of return according type of sale.

Check if returns must be accepted only in the origi-nal sales store.

Partial returns permitted.

Admits refunding of a monetary value or to emit a voucher to be used in the next sale with an expiry date.

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Handling of sizes and colors

A product code3 can define a set of available ranges of sizes and colors.

Prices can be defined a model level, allowing spe-cific customizing for a determined size and color pair.

Stock level is tracked taking into account sizes and colors by model.

Allows unique EAN code generation for each size and color pair to allow for individual tracking.

Photos can be associated to the model or for each color variant.

Charging Managing credit sales:

• Against risk allocated to companies or recurringcustomers.

• Month-end billing or at end of the period whenthe credit sales have taken place.

Cashing-up function at the end of each shift or end of each day.

Cash reconciliations by means of charging.

3. model

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The generation of sales invoices (and latter dispatch of records for purchases superior to applicable country tax regulations).

The issue of coupons to be exchanged in future sales.

Cash withdrawals Allows small payments on a store.

• With a ticket receipt for each payment. • With accounting.

Effective money retirement• If there is more cash than expected it can be

retired.• During the cash close, only the remaining cash s

considered. The system takes into considerationany previous withdrawals during the activityperiod.

Accounting

The accounting process generates the entries reflecting all operations processed on sales terminals generating an entry by store and by day allowing for a custom design of their structure.

Register of VAT of cashier income.

Bookkeeping register of the operations of each store by day.

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Individual VAT accounting for the tickets generating an invoice.

Receipts itemized by charge type with receivable account generation, when required.

Account generation of differences between the the-oretical and the declared amount.

Register of the receipts issued.

Register of promotions and accounting control of credit amounts on gift cards.

Register of treasury operations of charge types that require conciliation such as credit cards.

Customers New client entry.

Consult purchases made, available credit, balances of refunds.

The complaint register.

Diary Each user has a diary programmable at headquar-

ters which allows defining which activities need to be done.

The activities can be simple notifications (calling a customer) or needing data entry procedures (inven-tory).

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An activity can contain templates specifically adjusted to the needs of the organization.

The templates can contain alpha-numeric data or even the taking of photos or video (taking the pho-tograph of an outline or of a defect of a product received).

An activity can order, for example, an operation to inventory stock.

The employees can activate activities before tack-ling special events.

The central system has a tracking system of the execution of activities immediately completed.

The user has a reminder service of pending tasks on their connection screen.

Store stock repositioning

The system allows for generating requests for automatic restocking of the store via customer-defined rules

Managing stock breakages: done in real time (based on the sales generated by the terminal) once the breakage of stock in relation to a specific article has been detected

Handling the supply to the store based on:• The items sold by the end of the day, are

restocked by the same number of items.

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• Articles that are below safety stock levels. Inthis case the safety level is configurable on thelevel of groups of stores and families, being ableto get to the level of detail by shop and article.

‘Back office’ operations The receipt of merchandise following a purchase

order.

The reception of goods following an order from another store or the central warehouse.

Returns to providers or the central warehouse.

Dispatches to other offices.

Rolling inventory.

Deletions for breakage.

Use of own products by employees.

Special functions Centrally-controlled management of refunds of

articles and quantities.

Organization of the article exchanges.

Product reservation.• Accounting of amounts delivered on account.• The reservation of articles.• Effective sales made in earlier days.• Control of reserved stock.

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Adjustments or compositions to articles (jewelry, fashion).• Receipt of the product to be adjusted.• Organization of the dispatch to the headquar-

ters or workshop.• Control of the receipts from external workshops

or warehouses.• Notification of the price for the adjustment.• Dispatch from the warehouse or workshop to

the store.• Receipt of the article in store.• Automatic notification by e-mail or SMS to the

customer.• Delivery and payment collection.

Operations not connected with sales.• Opening of the till for income, payment of

expenses and other special operations.• Withdrawal of excess change in the till.

Introducing and managing loyalty customers.• Generating named or generic cards.

Supervision of home deliveries, cash on delivery and the control of the process flow.

Payment management in the billing terminal of invoices sent by the central system (monthly divi-sion of sales made to industrials or credit clients).

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Interaction with existing devices

Axional POS allows for the natural operation of Bluetooth scanners and WIFI printers under the LPD4 protocol.

For operations to the cash till, a printer series or the display, Axional POS can dialog with a module hosted in the computer which manages the hardware and which serves as gateway for the orders sent by telephone.

By way of this system, a simple telephone or tablet can carry out the sales operations and arrange the cash till opening and closing using only the wireless connection and protecting the pre-existing hardware.

Prepared to run in “El Corte Inglés” stores

Axional POS includes functions to be used in corner shops in large sales center like “El Corte Inglés”. This functions include bidimensional5 receipt printing to automatically transfer purchases to central cash systems.

4. RFC 1179 - Line printer daemon protocol5. PDF 417

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It also includes functions for EDI6 data interchange with central systems of “El Corte Inglés” stores.

DATA ANLYSIS

Sales integration allows the datawarehouse to update automatically and makes available to the users multiple management reports such as:

Sales by store, section, family, article, etc.

Sales margins by family, sections, type of operation, etc

Comparative analysis in respect of other time peri-ods.

Sales statistics by time slot.

Productivity figures by user.

Tracking of cash operations.

Tracking of payments in account.

etc.

6. Electronic Data Interchange SLSRPT Protocol

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Sales objectives Define a sales objective for each store enabling a

real time analysis of performance.

Objectives can be set as: sales value, value of bene-fit, objective commercial margin, units, number of transactions, etc.

Objectives can be defined for a year while the sys-tem can make proposals for lower levels: monthly, weekly, daily using seasonal statistics of previous years.

Objectives can be set at different levels including: Country, area, store, customer, brand, manufacturer, family, article, model, etc.

ARCHITECTURE

The system’s design allows for connection with any pre-existing ERP system using a synchronization model of data specifically designed for distributed environments.

The Synchronization policy

The synchronization policy is defined as the combination of data structures that need to be

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replicated in a terminal. The policy defines:

1. The tables necessary in the terminals for its internal use.

2. Download tables such as articles, prices, discounts, clients.

3. Upload tables (receipts, payments).

4. Processing tables (upload, process and download of the data processed).

And for each one of the download tables.

1. Synchronization intervals defined through a system equivalent to a cron7 (each Monday at 03:00, every day at 09:00 and 20:00, the first Sundays of the month, every 5 minutes between 09:00 and 13:30 and 16:30 and 20:00).

2. The filters that indicate operations of deletion of data (download of articles).

3. The filters that indicate the subgroup of data to download (articles, price zones, customers).

Therefore, different terminals can have different combinations of data that are synced with the central

7. cron is the regular processing administration tool under Unix systems

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systems automatically.

The sync faces the problem of surges when all the terminals need synchronizing at certain times (end of day, campaign launches). The sync policy allows levels of performance to be defined to for example offer the terminals a staggered start-up time. If the interval is one hour, all the operations programmed for 20:00 will start up between 20:00 and at the latest 21:00 so that the central servers will have the charge spread across 60 minutes

Exceptions to synchronization

The sync policies, once adjusted, maintain the daily data flows. But how to resolve the necessity of responding to an unexpected change in prices or an unforeseen promotion?

The system keeps a SMS message monitoring service of authorized telephones which lets the central servers operate on the telephone without the intervention of the user.

Via this system the device can receive instructions such as:

Instant price synchronization.

Change prices at a certain hour.

Instant upload of sales.

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Deletion of determined data from some articles.

The SMS message is received using the operator’s transport independently as if the mobile had internet coverage, and this will reply in three phases:

Sending a receipt confirmation message of the task.

Emitting a message indicating the completion of the task.

Uploading the results of the operation if it has been involved in the local data system.

Interruption-free operation

The need for the sales point to operate without interruption concerns organizations used to high roll-out and maintenance costs.

Each mobile device works autonomously and intelli-gently with a replica of the “vital” data on the SD memory.

This “vital” data means that the terminal will always able to process a sale or open up a new cli-ent account despite being out of range.

No in-store central computer is needed so adminis-tration is centralized.

When the Net goes live again, data processed and the new data ready for download will be synced again.

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The mobile device can operate with WIFI networks such as 3G or even GPRS increasing the resistance to failure of the store’s internet provider. This com-bined with that it is a battery-powered device assures unprecedented availability.

Scalability

The system can easy build up from just a few terminals to hundreds or thousands. By nature the terminals work autonomously except for the operations which require real time consultations.

BENEFITS

AX POS allows organizations monitor in real time the evolution of sales and even fine tune management rules to adapt to the necessities of the moment.

Costs Savings Deploy a new terminal in a smartphone without

hardware or maintenance costs.

Take advantage of the wide availability of the types of Android terminals of multiple manufacturers.

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Drastically reduce the learning time of the vendors on using a popular and universally accepted inter-face.

Allow for having alternative terminals for peaks in demand, using the same telephones as for calls.

Take advantage of existing hardware (display, cash till and serial printer).

Process Improvements Minute-by-minute tracking of sales and the effec-

tiveness of promotions allowing for dynamic adjustment.

Reduction of errors in the application of discounts.

Multiple devices can offer distinct sales models. Fixed terminal, mobile terminal for guided attention and even a client’s terminal.

A reduction of time dedicated to the management of inventories and “back office” tasks.

Reduction of the costs of inventory misaligned to needs.

Improvements to Information Quality

The centralized information system allows for:

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Improving the customer’s knowledge through loy-alty schemes and consequently allowing the orga-nization to focus objectives.

Enhance the supply chain and the flow with provid-ers thanks to the possibility of having access to centralized and reliable information.

Improvements to customer service levels Raise the level of interaction with the client with

the possibility of being by their side.

Optimization of the sales cycle and reduction of the waiting times.

The mobility of the sales point throughout the store and including outside it (transferring the sale to the customer’s door).

Secure information regarding stocks of the product at the central store or other outlets.

Record of the interactions with the customer which always allows for a reliable reply regarding the situ-ation of a process (adjustments, reservations, refunds).

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TECHNICAL SPECIFICATIONS

Available in Android 2.28 mobile devices and upwards (Smartphone, tablets, etc.)

Can be used as well, via Android SDK, in PC systems under Windows, MAC OS and Linux.0

Local database SQLite9 with storage on the SDCARD.

Each unit is autonomous without the need of a server in each store.

Automatic and intelligent synchronization with central systems through the SOAP protocol and using http or https.

Support of corporate databases IBM Informix, IBM DB2, Oracle, Postgres o SQLServer.

Maintenance of transactions to the Google cloud with storage in “fusion tables”.

Simple installation through an “apk”10 via e-mail or via download from the Android market11.

8. Android is an operating system for smart phones and tab-lets designed by Google.

9. SQLite is a standard database for mobile devices. Compact and efficient gives excellent performance without licens-ing costs.

10. Android applications package

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Android devices by manufacturer and type

Manufacturer Phone Tablet

Samsung Galaxy SII, Nexus S, Epic4G, Infuse, Captivate, Conquer, Dart

Glaxy tab, Glaxy Note,

Sony XperiaArc TabletS, TabletP

HTC Vivid, Amaze, Sensation, Inspire, Desire, Thun-derbolt, Legend, Aria

Flyer, EVOView

Motorola DroidX, DroidX2, Atrix4G, Photon, Admiral, Defy

Xoom, Triumph

LG Black, S, 2X G-Slate, Pad

ACER Touch E 140 Iconiaa100, 500

Huawei Impulse, IdeosX5 IdeosS7slim

Dell Aero, Venue, Streak Streak6

Kyocera Milano

Sanyo Zio

Toshiba Thrive, AT200

Archos Archos5, 10, 28, 32, 43, 70

Amazon KindleFire

ASUS EeePad, Prime

Lenovo Idea

Blackberry Playbook

The connection to the central network can be via WIFI, 3G or including GPRS12.

Passive monitoring of SMS messages for activation of special operations:• Forcing a sync of a master table outside the pre-

defined automatic interval.• Request from the terminal a data-check or the

performance of a batch of commands.• Send an instruction to auto destruct in situa-

tions of theft or loss13.

11. Installation requires a few seconds and after giving user and password data mobile is synchronized with central database and gets ready to operate.

12.Gives a backup system in front of network failure and event power failure.

13. SMS commands will only be accepted from restricted (safe) numbers.

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