aw media kit - advertising week media kit.pdf · extend your brand’s reach to every delegate....

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Page 1: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 2: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 3: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 4: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 5: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Present a seminar at an Official AW venue to position your business as a thought leader. Share insights, dialogue and debate with the audience on a topic relevant to your organization priorities, goals and aspirations.

Present a workshop on a topic of your choosing at Advertising Week’s intimate, interactive Workshop Stage. Workshops are a great opportunity to release research, discuss a case study, demo a product or go deep in an area core to your business goals.

Enable your leadership team to showcase their expertise by joining panels curated by Advertising Week closely aligned with their priorities.

Page 6: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Present a full-day content track, featuring seven (7) to ten (10) seminars on a given topic to position your business as the leader in that topic area.

Present a Summit or Multi-Part Seminar Series at an Official AW venueLogo inclusions in promotions of Summit or Series, on website and app calendar, and on stage

• Opportunity to hand out marketing materials during Summit or Series• Opportunity to integrate a networking event pre or post a Summit• AW to provide scanned attendee data from the Summit or Seminars post-

event• AW to provide an allocation of complimentary tickets to invite guests• All content curated in partnership with Advertising Week

Create a week-long footprint for your brand with ownership of an AW Stage. Make your mark throughout the event through this opportunity that includes stage name, physical and visual branding.

Page 7: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Stand apart the Host of a VIP space. Be at the center of the most important conversations with panelists engaging in the thought leadership seminars. Make your business the inclusive center of those leading!

Put your stamp on the center for delegate activity throughout the week. Host a space where conversation moves beyond the stage. Create a custom space that allows for networking and relaxation between sessions.

Enhance the delegate experience by sponsoring The Week’s Fast Tracks. Your brand will allow attendees to avoid the hassles of lines, while ensuring they are able to attend critical thought leadership seminars.

Page 8: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Capture the attention of digital delegates with sponsorship of the AW 360 Live Stage. Make your mark on this branded platform featuring live interviews with The Week’s most compelling speakers.

•AW360 sees 1mm unique visitors, and top content is syndicated on Huffington Post and Apple News

Be the brand that delivers when cravings strike throughout the week. Sponsor a food or coffee truck to provide a morning or afternoon pick—me-up for all delegates.

Bring your brand to life through customized physical spaces at Advertising Week venues. Interact directly with delegates through the vehicle of your choice- all spaces are custom-we work with you!

Page 9: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most important events.

Keep your brand top of mind, even after the official close of The Week. Provide a unique gift for VIP Delegates to remember their experience.

Place your brand at the center of career enhancing opportunities for delegates by sponsoring speed networking. Following their seminars, distinguished speakers will lead an intimate Q&A with delegates.

Page 10: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Be the physical connection that allows delegates to make the most of The Week. Feature your branding on a launch page each time an attendee connects to the network.

Sponsor the AW App and position your brand as the guiding source for The Week. With the help of your brand, delegates will stay on top of relevant sessions and connect with fellow attendees.

Showcase the groundbreaking technology your brand has to offer with integration on the AW Platforms. This opportunity is custom and will be reviewed by the Advertising Week team.

Promote your brand message to attendees across Advertising Week’s network of screens in all official daytime venues.

Page 11: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 12: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 13: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 14: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Host an evening of stand up comedy for invited guests at the most iconic Comedy Clubs your region has to offer.

Past comedians include: Trevor Noah, Amy Schumer, Jim Bruer, Hannibal Buress, Jeff Ross and more.

Keep attendees laughing as the host of an evening of improv comedy for invited guests at the Upright Citizens Brigade Theater.

Host the nightly cocktail event open to all Delegates. An incredible networking opportunity with your brand as the driving force!

Page 15: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Host the kick-off VIP event of the Week for Platinum Delegates, Featured Speakers and invited guests.

Past venues have included: Gracie Mansion, United Nations, Bryant Park, Central Park, Rock Center Skating Rink, New York Public Library, Grand Central Terminal, Oculus at World Trade Center and more.

Open The Week as the host of an A-list musical performance for Platinum & Super Delegates and invited guests. Entertain your most important clients in a dedicated VIP section with table service/open bar.

Past performances include: Outkast, Pharrell Williams, Wyclef Jean, Snoop Dogg, Demi Lovato, Bruno Mars, John Legend, AVICII, The Roots, Gym Class Heroes, Gnarls Barkley, Panic! At The Disco, DNCE, Janelle Monae, A-Trak, T.I. and more

Celebrate The Week as the host A-list musical performance for Platinum & Super Delegates and invited guests. Entertain your most important clients in a dedicated VIP section with table service/open bar.

Pastperformancesinclude:Outkast,PharrellWilliams,WyclefJean,SnoopDogg,DemiLovato,BrunoMars,JohnLegend,AVICII,TheRoots,GymClassHeroes,GnarlsBarkley,Panic!AtTheDisco,DNCE,JanelleMonae,A-Trak,T.I.andmore

Page 16: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Speak to a curated audience as the host of a seated luncheon. Present a program in a branded space that brings invited delegates together for food & thought.

Be the “wow-factor” for The Week’s VIP delegates. Host a seated dinner with entertainment for a guest list curated in partnership with Advertising Week.

Past entertainment has included: Larry David in conversation, Dave Grohl in conversation, Kate Hudson in conversation, Richard Curtis in conversation, and more.

Host the VIP kick-off to the day with breakfast, networking and a leadership discussion for Platinum & Super Delegates and invited guests.

Join us in hosting a AW Luminary Dinner customized to the intent of your brand! Curate a thought leadership discussion with pop culture or industry talent, promote a brand innovation or further client relations in an intimate setting.

Past entertainment has included: Larry David in conversation, Dave Grohl in conversation, Kate Hudson in conversation, Richard Curtis in conversation, and more.

Page 17: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 18: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 19: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 20: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most
Page 21: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Place a full-page, four-color ad in the Advertising Week Official Guide; 100k print distribution + 100k digital.

Share your brand message through a variety of Advertising Week platforms.Submit editorial work for a featured article or have your business leader interviewed for a featured piece written by the AW Team to be included in the Official Guide.

- 100k print distribution + 100k digital. Articles to be promoted across AW channels including AW360; 1M monthly unique visitors.

Expand your partnership beyond the scheduled programming. Submit editorial content to continue the dialogue from stage to screen. Keep your brand relevant with year-round presence on AW’s platforms.

Page 22: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Promote your brand message to attendees on their mobile devices via banner ads on the Official AW App.

Share your brand message through banner ad placement on Advertising Week’s Official Website.• 100k digital. Articles to be promoted across AW channels including AW360; 1M

monthly unique visitors.

Connect with our extended audience and spread your brand message via banners included in the Advertising Week Official Email Newsletter;• 100k subscribers

Page 23: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most

Utilize our 100k followers by hosting a Twitter Chat on a selected topic from our @advertisingweek handle.

Promote your brand message to the AW global audience via digital banners on AW content site, AW360:• 100k digital. Articles to be promoted across AW channels including AW360; 1M

monthly unique visitors.

ExtendyourconversationbeyondanofficialAWvenue.HostanevergreenconversationwithyourtopexecutivesfromtheAW360platformonatopicofyourchoice;Allowviewerstoengagewithyourbrandinrealtimeorviathereplayfeature.• 100k digital. Articles to be promoted across AW channels including AW360;

1M monthly unique visitors.

Page 24: AW Media Kit - Advertising Week Media Kit.pdf · Extend your brand’s reach to every delegate. Feature your logo on the badge lanyards that grant access to all of The Week’s most