avoiding the second tragedy: managing the media during a crisis
DESCRIPTION
Avoiding the Second Tragedy: Managing the Media During a Crisis. Wade Mathews, PIO April 5, 2006. Media Experiences. By show of hands, how many of you have been interviewed by the media, with portions being aired or printed? - PowerPoint PPT PresentationTRANSCRIPT
Avoiding the Second Tragedy Managing the Media During a Crisis
Wade Mathews PIO
April 5 2006
Media ExperiencesBy show of hands how many of you have been interviewed by the media with portions being aired or printedBy show of hands how many of you that just raised your hands thought it was a positive experienceWould someone like to share an experience
Mediarsquos Reputation
How do you perceive the media good or badDoes that affect your willingness to work with them
Media TechnologyThe business of gathering news is evolvingTechnology is allowing reporters to
Gather information quicklyEdit their story in the fieldSend the completed story to their station for broadcastBroadcast live breaking news instantaneously
Other Media TechnologySatellitemicrowave linksLaptop computersAmateur videoSatellite phone camerasWeb casting
Herding CatsGetting the media to cooperate with you can be like herding catsBut it can be done
The Media is a ToolAs public officials and representatives of government agencies you have a duty to communicate with the publicThere are many ways to do this but none as quick and far reaching as the mediaLearn to use the media to your benefit
Hurricane Katrina LessonsPublic had negative perception of government responseMichael Brown testimonyPoor communication gave the impression that they werenrsquot doing their job
Hurricane Katrina Lessons
Crisis Communication PlanHave a written document outlining what should happenDesignate who is allowed to speak for your agencyInclude provisions for regular news briefingsProvide for a physical location to facilitate communications with the media and the public
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Media ExperiencesBy show of hands how many of you have been interviewed by the media with portions being aired or printedBy show of hands how many of you that just raised your hands thought it was a positive experienceWould someone like to share an experience
Mediarsquos Reputation
How do you perceive the media good or badDoes that affect your willingness to work with them
Media TechnologyThe business of gathering news is evolvingTechnology is allowing reporters to
Gather information quicklyEdit their story in the fieldSend the completed story to their station for broadcastBroadcast live breaking news instantaneously
Other Media TechnologySatellitemicrowave linksLaptop computersAmateur videoSatellite phone camerasWeb casting
Herding CatsGetting the media to cooperate with you can be like herding catsBut it can be done
The Media is a ToolAs public officials and representatives of government agencies you have a duty to communicate with the publicThere are many ways to do this but none as quick and far reaching as the mediaLearn to use the media to your benefit
Hurricane Katrina LessonsPublic had negative perception of government responseMichael Brown testimonyPoor communication gave the impression that they werenrsquot doing their job
Hurricane Katrina Lessons
Crisis Communication PlanHave a written document outlining what should happenDesignate who is allowed to speak for your agencyInclude provisions for regular news briefingsProvide for a physical location to facilitate communications with the media and the public
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Mediarsquos Reputation
How do you perceive the media good or badDoes that affect your willingness to work with them
Media TechnologyThe business of gathering news is evolvingTechnology is allowing reporters to
Gather information quicklyEdit their story in the fieldSend the completed story to their station for broadcastBroadcast live breaking news instantaneously
Other Media TechnologySatellitemicrowave linksLaptop computersAmateur videoSatellite phone camerasWeb casting
Herding CatsGetting the media to cooperate with you can be like herding catsBut it can be done
The Media is a ToolAs public officials and representatives of government agencies you have a duty to communicate with the publicThere are many ways to do this but none as quick and far reaching as the mediaLearn to use the media to your benefit
Hurricane Katrina LessonsPublic had negative perception of government responseMichael Brown testimonyPoor communication gave the impression that they werenrsquot doing their job
Hurricane Katrina Lessons
Crisis Communication PlanHave a written document outlining what should happenDesignate who is allowed to speak for your agencyInclude provisions for regular news briefingsProvide for a physical location to facilitate communications with the media and the public
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Media TechnologyThe business of gathering news is evolvingTechnology is allowing reporters to
Gather information quicklyEdit their story in the fieldSend the completed story to their station for broadcastBroadcast live breaking news instantaneously
Other Media TechnologySatellitemicrowave linksLaptop computersAmateur videoSatellite phone camerasWeb casting
Herding CatsGetting the media to cooperate with you can be like herding catsBut it can be done
The Media is a ToolAs public officials and representatives of government agencies you have a duty to communicate with the publicThere are many ways to do this but none as quick and far reaching as the mediaLearn to use the media to your benefit
Hurricane Katrina LessonsPublic had negative perception of government responseMichael Brown testimonyPoor communication gave the impression that they werenrsquot doing their job
Hurricane Katrina Lessons
Crisis Communication PlanHave a written document outlining what should happenDesignate who is allowed to speak for your agencyInclude provisions for regular news briefingsProvide for a physical location to facilitate communications with the media and the public
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Other Media TechnologySatellitemicrowave linksLaptop computersAmateur videoSatellite phone camerasWeb casting
Herding CatsGetting the media to cooperate with you can be like herding catsBut it can be done
The Media is a ToolAs public officials and representatives of government agencies you have a duty to communicate with the publicThere are many ways to do this but none as quick and far reaching as the mediaLearn to use the media to your benefit
Hurricane Katrina LessonsPublic had negative perception of government responseMichael Brown testimonyPoor communication gave the impression that they werenrsquot doing their job
Hurricane Katrina Lessons
Crisis Communication PlanHave a written document outlining what should happenDesignate who is allowed to speak for your agencyInclude provisions for regular news briefingsProvide for a physical location to facilitate communications with the media and the public
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Herding CatsGetting the media to cooperate with you can be like herding catsBut it can be done
The Media is a ToolAs public officials and representatives of government agencies you have a duty to communicate with the publicThere are many ways to do this but none as quick and far reaching as the mediaLearn to use the media to your benefit
Hurricane Katrina LessonsPublic had negative perception of government responseMichael Brown testimonyPoor communication gave the impression that they werenrsquot doing their job
Hurricane Katrina Lessons
Crisis Communication PlanHave a written document outlining what should happenDesignate who is allowed to speak for your agencyInclude provisions for regular news briefingsProvide for a physical location to facilitate communications with the media and the public
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
The Media is a ToolAs public officials and representatives of government agencies you have a duty to communicate with the publicThere are many ways to do this but none as quick and far reaching as the mediaLearn to use the media to your benefit
Hurricane Katrina LessonsPublic had negative perception of government responseMichael Brown testimonyPoor communication gave the impression that they werenrsquot doing their job
Hurricane Katrina Lessons
Crisis Communication PlanHave a written document outlining what should happenDesignate who is allowed to speak for your agencyInclude provisions for regular news briefingsProvide for a physical location to facilitate communications with the media and the public
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Hurricane Katrina LessonsPublic had negative perception of government responseMichael Brown testimonyPoor communication gave the impression that they werenrsquot doing their job
Hurricane Katrina Lessons
Crisis Communication PlanHave a written document outlining what should happenDesignate who is allowed to speak for your agencyInclude provisions for regular news briefingsProvide for a physical location to facilitate communications with the media and the public
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Hurricane Katrina Lessons
Crisis Communication PlanHave a written document outlining what should happenDesignate who is allowed to speak for your agencyInclude provisions for regular news briefingsProvide for a physical location to facilitate communications with the media and the public
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Crisis Communication PlanHave a written document outlining what should happenDesignate who is allowed to speak for your agencyInclude provisions for regular news briefingsProvide for a physical location to facilitate communications with the media and the public
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Public Information DefinedPublic information is used by people to make decisions and take actions to
Save livesReduce injury and harmProtect property
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Emergency Public InformationWhat does the public need or want to know during an emergency
Protective actionsScope of emergencyResponse activitiesCommunity status
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
How much informationThe more information the betterIf they donrsquot get it from you theyrsquoll get it somewhere elseYou should minimize barriers to information releaseBear analogyBottom Line Information should be timely coordinated accurate
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
German Coast Guard
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
What To SayKnow what you want to sayKnow what you donrsquot want to sayThree key messagesBridgingExpress empathyItrsquos okay to say ldquoI donrsquot knowrdquoNever lie
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
A Bad Example of a Good Idea
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
The PIOMust be trusted to do the jobMust have access to informationActs as a gatekeeper between you and the media allowing you to do your jobDoesnrsquot dictate what media will doShould be trained (Basic PIO Course Advanced PIO Course)Coordinates with other PIOsFits in a strategic location in ICS
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
JIS What is itJoint Information System (JIS) The JIS is simply a network of PIOs from multiple agencies sharing and coordinating public information whether formally or informally to ensure delivery of accurate and timely information the public needs and wants
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
How is JIS doneTwo PIOs talking in person (IPT mtgs)A PIO at the EOC talking to a PIO on scene via cell phoneDozens of PIOs responding to a disaster
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
A JIS ExampleReporter plans story on sensitive issue DPS PIO contacted DES PIO contacted DCD PAO and TCEM PIOProactive PIOs jointly contacted reporterReporter chooses responsibility over sensationalism
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Benefits of Working in a Joint Information System
Sharing information to ensure that what is released is accurateKeeps messages consistentAvoids releasing conflicting informationSharing resourcesTwo heads (or more) are better than oneHaving multiple trained PIOs is helpful
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Federal SuggestionNational Incident Management System (NIMS) says ldquoOne way to ensure the coordination of public information is by establishing a Joint Information Center (JIC)rdquo
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
ICSNIMS Org Chart
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
ICSNIMS Org Chart
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
JIC What is itJoint Information Center (JIC)
A physical location where PIOs from multiple agencies participate in JIS
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Benefits of the JICA central working facility where PIOs can gatherTools to enhance the flow of public informationAvoid being overwhelmed by mediaProvides for extended operationsCan provide ldquoone-stop shoppingrdquo for the media
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
The JIC Org Chart
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
JIC Uses in Recent Utah HistoryHurricane Katrina Evacuees Camp WilliamsSouth Salt Lake hazmat spill in rail yard UDOT Traffic Ops CtrElizabeth Smart kidnapping SLPDDCD Intruder Incident2002 Olympic Winter Games Capital Bldg
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
What does this mean to youGet a JIC a real physical location complete with equipmentJIC can be one or two roomsRecruit amp train volunteers to staff JICMobile JIC (take your show on the road)Virtual JIC (sign up trained PIOs to assist you in an emergency)
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
State PIO AssociationNetworking opportunities for your PIOBuild relationships with other PIOsTraining opportunitiesGet experience helping other PIOsContact
Rita AdamsSalt Lake City Police Dept801-799-3440ritaadamsslcgovcom
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
State JICState PIO Association commissioned committee to establish a state JICAvailable to anyone who needs to use itLocated at Salt Lake County EOCActivated through State PIO Association
Derek Jensen 801-538-3738Dwayne Baird 801-538-4410
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Promote Your OrganizationNo matter how good your agency is at responding to a disaster or emergency if you donrsquot convey that through the media the public wonrsquot know that wonrsquot recognize that and wonrsquot accept thatIt is important that the public hear from or see the elected official during a disasterIt promotes calm and demonstrates command and control
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Remember
In a disaster you donrsquot rise to the occasion you sink to your lowest level of
preparedness
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-
Questions
- Avoiding the Second Tragedy Managing the Media During a Crisis
- Media Experiences
- Mediarsquos Reputation
- Media Technology
- Other Media Technology
- Herding Cats
- The Media is a Tool
- Hurricane Katrina Lessons
- Slide 9
- Crisis Communication Plan
- Slide 11
- Emergency Public Information
- How much information
- German Coast Guard
- What To Say
- A Bad Example of a Good Idea
- The PIO
- JIS What is it
- How is JIS done
- A JIS Example
- Benefits of Working in a Joint Information System
- Federal Suggestion
- ICSNIMS Org Chart
- ICSNIMS Org Chart
- JIC What is it
- Benefits of the JIC
- The JIC Org Chart
- JIC Uses in Recent Utah History
- What does this mean to you
- State PIO Association
- State JIC
- Promote Your Organization
- Remember
- Questions
-