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AVID MEDIA VENTURES MEDIA KITWe’ve Got You Covered From Tee to Green
Avid Media Ventures has grown in its 20 years from a golf-themed newspaper insert into a media “club champion” with an array of properties that reach men daily. Whether you tee off with AVIDGOLFER Magazine, hit a sweet fairway shot with our yearly golf discount passbook, knock your approach shot stiff on “The Teebox” Radio Show, drop a birdie putt in one of our events, or have a cold one on us at the 19th hole in myavidgolfer.com, you can have confidence that you are playing with the premier men’s lifestyle and golf media name in Dallas/Fort Worth.
AVIDGOLFER MagazineOur flagship product, AVIDGOLFER Magazine, begins its 19th year with a distribution of 45,000 comprised of subscribers, country clubs, daily fee courses, retail stores and doctor’s offices, events and trade shows.
Our editorial is the leader in the clubhouse. Men’s lifestyle editorial features auto, fine dining, travel, golf real estate and health. Golf editorial spotlights golf equipment, golf courses and golf instruction.
Our Cart Girl of the Month monthly feature and our Cart Girl of the Year voting is a perfect combination of men’s lifestyle and golf. It’s like a hot, juicy cheeseburger at the turn.
Men are crazy about golf and Dallas/Fort Worth area golfers are crazy about AVIDGOLFER Magazine (and our cart girls!)
AVIDGOLFER Collector’s EditionEvery year in March, we produce a Collector’s Edition, a 100-page coffee-table publication that showcases our top features from the past 12 months. The Collector’s Edition is distributed to numerous tournament directors and event coordinators so they can place them in their goody bags.
More than 50,000 Collector’s Editions are printed and fully distributed before the end of the year. The publication features the best we had to offer, including our Best of Private and Public write-ups, celebrity profiles, our top cover stories and that year’s Cart Girl of the Months and Cart Girl of the Year.
Your inclusion in the Collector’s Edition is a certain ace.
The TeeboxOne the air since 1994 and currently hosted by Rick Arnett and Craig Rosengarden, the show airs every Saturday morn-ing from 8-10 a.m. Rather than delivering your typical mind-numbing country club blather, “The Teebox” brings a “com-mon man’s” perspective to the popular pastime. Sure, it cov-ers the golf leaderboards, the latest equipment news, course reviews and interviews from the game’s top names. But it also delivers unique views on what the game sorely needs to be – more player and fan friendly.
Sponsorship opportunities include recorded and live reads and on-site remotes.
iDealGolfer.comThe deal is on! If you’re a golf course operator, you can reach 44,000 potential customers by partnering with us to offer a deal on iDealGolfer.com. Remember, these purchas-ers often bring three full green fee paying buddies with them when they redeem their coupons. And, we aren’t even including your repeat business because redeemers will love your course so much. Finally, you as the operator, get pur-chaser email addresses for future marketing as well as your split within two weeks. Partnering with idealgolfer.com is like holing out from the fairway.
Sponsorships, Tournaments & EventsIncrease exposure for your business by sponsoring spe-cial AVIDGOLFER events throughout the year, including AG golf tournaments, Best of Private Clubs and Public Course parties, spirit pouring outings and other events. We can also put our heads together with you to design the ultimate event showcasing your business. Be the leader in the club-house with an AVIDGOLFER sponsorship or event.
Rick ArnettCraig Rosengarden
M E D I A K I T 2 0 1 8
Departments, Features & More“Best of Golf” • Auto Review • Celebrities • Course Review • Equipment Review • Golf Instruction Humor • Travel • News and Notes • Golf Course Home of the Month • Fine Dining and Spirits
Facts,Figures&Features
DistributionSubscribers* 12,000Country Clubs 10,000Daily-Fee Courses 10,000Retail Locations 4,500Doctor’s Offices 4,500Offices, Events & Trade Shows 4,000
Total Distribution: 45,000*Number of subscribers changes monthly and does not include digital downloads.
Our Readers88% spend over $2,500 a year on golf clothing
79% play two or more rounds of golf per month
77% take three or more golf vacations a year
72% earn over $100,000 annually
92% earn over $50,000 annually
89% of our readers are male
44.4 :Average Age
$114,200 :Median Income Source: Reader Survey
AVIDGOLFER
The Teebox Saturdays 8-10 a.m. on 1310 KTCK “The Ticket”. Hosted by Craig Rosengarden and Rick Arnett
• On air for 23 years with loyal following • Highest rated weekend show on The Ticket• Average 25,000 listeners weekly • Highest rated single-sport program in Dallas/Fort Worth
A recent study of 600 Core Golfers indicated that among all media
sources, GOLF MAGAZINES WERE FIRST PREFERENCE for news and information regarding EQUIPMENT
AND GOLF TRAVEL. Golf magazines were a CLOSE SECOND for information
regarding GOLF INSTRUCTION.Source: National Golf Foundation Study – January 2013
JANUARYCover Story • PGA Tour Youth MovementFeature • Noah GoodwinTravel • Puerto VallartaRestaurant Review • OpenCourse Review • OpenEssentials • Winter items
FEBRUARYCover Story • Tournament Planning GuideSpecial Feature • Golf Special OlympicsTravel • OpenRestaurant Review • OpenCourse Review • OpenEssentials • Best of the PGA Merchandise Show
MARCHCover Story • Best of Private ClubsFeature • OpenTravel • OpenExecutive Spotlight • OpenRestaurant Review • OpenEssentials • Best of Travel Items
APRILCover Story • Lexi ThompsonFeature • LPGA North Texas ShootoutFeature • Spring Fashion GuideTravel • OpenExecutive Spotlight • OpenRestaurant Review • OpenCourse Review • OpenEssentials • Best Golf Accessories
MAYCover Story • Byron Nelson/Colonial PreviewFeature • Hello Trinity ForestTravel • OpenTour Spotlights • Previos Nelson/Colonial WinnersRestaurant Review • OpenCourse Review • OpenEssentials • Father’s Day Items
JUNECover Story • One of our Famous IllustrationsFeature • Summer Dangers for Area GolfersTravel • OpenExecutive Spotlight • OpenRestaurant Review • OpenCourse Review • OpenEssentials • Summer Fashion Guide
AVIDGOLFER2018 DALLAS/FORT WORTH EDITORIAL CALENDAREditorial calendar subject to change
JULYCover Story • Game Improvement IssueFeature • Summer Fashion GuideTravel • OpenExecutive Spotlight • OpenRestaurant Review • OpenCourse Review • OpenEssentials • Essential Grilling Items
AUGUSTCover Story • Special Luxury IssueTravel • OpenExecutive Spotlight • OpenRestaurant Review • OpenEssentials • Most Expensive Golf Items
SEPTEMBERCover Story • Celebrity Issue (Q&A with legendary athletes, actors, politicians, etc.)Feature • OpenTravel • OpenExecutive Spotlight • OpenRestaurant Review • OpenCourse Review • OpenEssentials • Home Entertainment Items
OCTOBERCover Story • The Business IssueFeature • Fall Fashion GuideTravel • OpenExecutive Spotlight • OpenRestaurant Review • OpenCourse Review • OpenEssentials • Fall Wear
NOVEMBERCover Story • Best of PublicFeature • OpenTravel • OpenExecutive Spotlight • OpenRestaurant Review • OpenEssentials • Holiday Gift Guide
DECEMBERCover Story • OpenFeature • Year in ReviewFeature • Predictions for 2018Travel • OpenExecutive Spotlight • OpenRestaurant Review • OpenCourse Review • OpenEssentials • Last Minute Holiday Gift Guide
00:60 Recorded Spot $150
00:60 Live Read $250
Remote Broadcast $2000
ADVERTISING RATES ▶
PREMIUM PAGE AND COVER RATES:Inquire about pricing and availability. Premium positions available at 15% upcharge. All rates are gross.
REPRINTSReprints of all articles or advertisements are available on request.
INSERTSRates for insert pages, booklets, cards and gatefolds are available on request. Frequency discounts do not apply.
Ads designed by AVIDGOLFER Magazine are the sole property of the magazine. Ads may not be used in other publications without the consent of the publisher.
Call 972.550.9000 for more information.
Frequency rates based on total insertions in combined markets
FREQUENCY 1x 3x 6x 12x
FULL PAGE $6,200 $5,704 $5,248 $4,828
2/3 PAGE $4,500 $4,140 $3,809 $3,504
1/2 PAGE $3,300 $3,036 $2,793 $2,570
1/3 PAGE $2,300 $2,116 $1,947 $1,791
The Teebox Rate Card
AVIDGOLFER Magazine Rate Card
2018
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1/3 SQUARE
The magazine trim size is 8 x 10.875 inches with a live area of 7.5 x 10.375 inches. All text should be at least .25 inches from the trim.
Include .125 inch bleed on each side of all ads except for the 1/3 square which is an island ad.
Submit a high resolution PDF, Photoshop or Illustrator file with all layers flattened.
All images and artwork must be CMYK (no spot colors) in TIF or EPS format, at least 300 DPI. Do not use LZW compression or any of the encapsulated transfer functions.
Do not use Microsoft True Type fonts unless they are outlined.
DIGITAL AD SPECS
SEND MATERIALS TO:AVIDGOLFER Magazine1825 W. Walnut Hill Lane, #106Irving, TX 75038or e-mail [email protected]
SPREAD 16 X 10.875 INCHES
FULL PAGE 8 X 10.875 INCHES
2/3 VERTICAL 5.125 X 10.875 INCHES
1/2 VERTICAL 3.875 X 10.875 INCHES
1/3 VERTICAL 2.75 X 10.875 INCHES
1/3 SQUARE 4.625 X 4.625 INCHES
1/2 HORIZONTAL 8 X 5.25 INCHES
Include .125 inch bleed on all ads except for the 1/3 square.