automotive exclusive package_thailand

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Methas S.

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Page 1: Automotive exclusive package_Thailand

Methas S.

Page 2: Automotive exclusive package_Thailand

BSI (BMW SERVICE INCLUSIVE)

5 years or at 100,000 kilometers free maintenance with real auto parts replacement

Those who already have BSI will be granted 1 more year of services or at 20,000 kilometers

The Service included;

Engine Oil and Top-Ups

Brake fluid, spark plug and air filter

Break lining

Disc Brake

Standard compulsory auto check-up

Methas S.

Page 3: Automotive exclusive package_Thailand

BMW ActiveHybrid 5 Years or 100,000 kilometers

warranty

BMW Accessories and Leisure BMW accessories brand for BMW

customers

BMW Mobility Service • 24 hours Hot line services • Onsite maintenance and check-up, Unlimited call • Dispatch Auto Services in all regions in Thailand • Basic compulsory automotive advice for maintenance and

usage

Methas S.

Page 4: Automotive exclusive package_Thailand

BMW Golf International

2014

3 top winners will be honored to participate in World Final

Methas S.

Page 5: Automotive exclusive package_Thailand

BMW Surprise Weekend at BMW Thailand Training Center (13-15 June 2014)

- Celebrating for 12 winning ‘Car of the Year’ awards from Grand Prix Group and 6 winning design awards from ‘Red Dot Design Awards 2014’

- Winner of the Lucky Draw received 6 years BSI or received Car Model Upgrade

Methas S.

Page 6: Automotive exclusive package_Thailand

BMW App. Annual Magazine

New GM and new GM Dealer Development: Influential people in the auto industries

Methas S.

Page 7: Automotive exclusive package_Thailand

BMW CONNECTED DRIVE SERVICES & APPS.

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Page 8: Automotive exclusive package_Thailand

Warranty For the first 3 years with unlimited mileage

Star Assist: Comprehensive assistance Program that available 24 hours

Methas S.

Page 9: Automotive exclusive package_Thailand

Mercedes-Benz Service Plus Level: 1. Compact – covering expenses for regular Service interval with unlimited mileage.

2. Advance – covering warranty extension in the 4th or 5th year after the end of standard vehicle warranty under the same conditions.

3. Extra – covering both expenses for regular Service interval and warranty extension for the 4th or 5th year after the end of standard vehicle warranty with unlimited mileage.

4. Excellent – covering expense for regular service interval, change of major wear and tear parts to be replaced due to normal usage, and warranty extension for the 4th or 5th year after the end of standard vehicle warranty with unlimited mileage.

New services of 2014

Methas S.

Page 10: Automotive exclusive package_Thailand

Mercedes-Benz special offer on “Payment Holiday” ( BKK, 5 May 14 – 30 June 14) – Pay low monthly installment for only 11 months a year (Applied to some series only)

Mercedes Experience Store (Partnered with Adidas and Siam Center, 13 June 14 – 31 August 14) - Brought German National Soccer history along with

Mercedes history (Long sponsorship) - Activities focused on young BMW fans and soccer

lovers - Have Facebook Activities which the company

promise to give premium prize to winner (Prize was not told)

Methas S.

Page 11: Automotive exclusive package_Thailand

Mercedes Card : Privilege from Mercedes Thailand and Kasikorn Bank.

Mercedes-Benz Benefit: - Priority ticket/seat reservation service and access to VIP lounge area for MercedesCard-Holder at events sponsored or organized by Mercedes-Benz (Thailand) Limited. - Complimentary subscription of MercedesCard Journal and monthly newsletter including unique MercedesCard offers. - One free annual car safety check at authorized Mercedes-Benz dealers.

Kasikorn Bank Benefit: - Total credit line can be established up to THB5,000,000. - Eligible to join marketing promotional activities and other benefits from KASIKORNBANK - No Entrance Fee and No Annual Credit Card fee

Methas S.

Page 12: Automotive exclusive package_Thailand

New GLA- Class Ambassador: Introducing Araya “Chompoo” A. Hargate as the first brand ambassador of the new GLA-Class in Thailand, the company believes that the prominent actress, who is highly influential in the online world, will bring the latest generation compact SUV, the GLA, closer to its target group.

Mercedes-Benz

Annual Magazine

Mercedes-Benz Share The Road

Methas S.

Page 13: Automotive exclusive package_Thailand

Star Dome: Unforgettable Experience

Dates: October 16-20, 2013

Opening hours: 11:00 - 21:00

Venue: CentralPlaza Khonkaen

Exclusive showroom concept and the introduction of new cars; CLA E-Class Coupé.

Methas S.

Page 14: Automotive exclusive package_Thailand

MercedesTrophy 2014

- The 25th anniversary of MercedesTrophy worldwide and the 15th anniversary of MercedesTrophy in Thailand

- The new C-Class will be awarded for the golfer who can do a Hole-in-One in Country Final round - - “Drive to the Major” is a privileged program for selected golfers who entered Asian Final round

- The privileges include an exclusive meeting with world-class golfers or play on the same course where all golf professionals had played the day before.

Methas S.

Page 15: Automotive exclusive package_Thailand

Principle : Go back to the source, serve what you deserve

24 hours RoadSide Assistance Service

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Page 16: Automotive exclusive package_Thailand

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Page 17: Automotive exclusive package_Thailand

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Page 18: Automotive exclusive package_Thailand

Lexus Golf Tournament 2014

- Invited VIP Lexus customers to join the competition

- The VIPs were invited to try Honma products and received instruction from pro golfer

- 4 Lexus drivers were invited to join special round in ‘Lexus Golf Final Round 2014’

Methas S.

Page 19: Automotive exclusive package_Thailand

Services and maintenance covered in the first 4 years regardless of the car’s mileage

4 years unlimited car’s warranty which almost every parts of the car is covered

Roll Royce genuine parts and accessories will be provided by Roll Royce motor itself

4 years after buying car, customers will be covered by comprehensive recovery package

Methas S.

Page 20: Automotive exclusive package_Thailand

Enhanced Ownership Program

Roll-Royce TeleServices Roll-Royce Assist

• Advanced system which enable car to transmit important maintenance information to dealer and get your car fix as soon as it required

• Unparalleled systems that connect car with emergency services call center

Methas S.

Page 21: Automotive exclusive package_Thailand

BMW Mercedes-Benz Lexus Roll-Royce

Clubs BMW Club Mercedes Club Lexus Club -

Service Centers

Across Thailand Across Thailand Across Thailand Bangkok

Year of Operation

98 Years (Since 1916)

88 Years (Since 1926) 26 Years (Since 1989)

110 Years (Since 1904)

Country of Origin

Germany Germany Japan UK

Head Quarter Munich Stuttgart Nagoya, Japan Goodwood, England

Key People Norbert Reithofer (CEO)

Dieter Zetsche (Chairman)

Kiyotaka Ise (MD) Torsten Müller-Ötvös (CEO)