automated vehicle occupancy detection · 2015 pilot program in san francisco, ca: ... • cost...
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Automated Vehicle Occupancy Detection
Paul Steinberg Captain Carpool™
Carma, Chief Business [email protected]
Occupancy EnforcementA Changing Landscape
Traditional Approach
Ticket Enforcement
"Catch me if you can!"
Periodic spot checks
Unsafe: roadside enforcement
Unreliable: human error
Degrades network performance
Hasn't changed in 30 years
Traditional Approach Mobile VerificationMobile Verification
Verified Rewards
Opt-in for HOV Reward
24/7/365 Coverage
Safe: No roadside enforcement
Reliable: no human error
No network degredation
Users latest in consumer tech
Carma TollingPatent-pending (US US 20110059693)
Occupant1
Occupant2
CARMA TOLLING
OCCUPANCY: 2
Automated Occupancy Verification - Car with a "Car Beacon" (Bluetooth Low
Energy device in) the glove box.- Occupant(s) with the Carma Tolling app- Monitoring of Continuous Coordinated
Proximity - Occupancy Report per Car Beacon /
Transponder (one-to-one relationship)- Occupant Beacon available for
occupants without a smartphone.
Carma TollingHOT Lane Occupancy Reporting
DNT.12345678 Occupancy: 2
DNT.12345678 Occupancy: 2
BenefitsBenefits over roadside occupancy enforcement
Benefits of Carma Tolling include: • No additional road capital or capacity needed• No user interaction required beyond initial setup• 24/7/365 coverage• 100% road network coverage• Invulnerable to variance in weather, traffic or vehicles• Works with existing toll tag systems• Improved reliability (no visual inspection required)• Improved privacy
- Opt-in by users- No invasive peering inside vehicles, or imaging- No sharing of Personally Identifiable Information
• Increased network safety and speed• Occupant Beacon for those without smartphones• Performance measures and planning data• Simple integration (Carma Occupancy API)• Improved violation reporting
Violation ReportingBased on continuous usage pattern analysis
Visual Inspection
Continuous Pattern Analysis • Violation candidates identified after
repeated "unlikely" usage • Violation reporting with detailed
evidence package• Much higher reliability than periodic
roadside visual inspection
Pilots and Deployments
2014 Pilot Program in Austin, TX: • CTRMA, TxDOT and Texas A&M Transportation
Institute (TTI) stakeholders• TTI report “… offers a potential for significant
cost savings through digital verification, and potentially for creating a system of virtual HOV lanes in an expressway system.”
2015 Pilot Program in San Francisco, CA: • In partnership with Metropolitan Transportation
Commission 511.org• HOV2 50% & HOV3+ 100% toll rebates across all
six (6) Bay Area bridges2017 NCTCOG in Dallas/Ft.Worth, TX: • First commercial roll-out with the North Central
Texas Council of Governments (NCTCOG)• Eight (8) DFW managed lanes, turnkey
deployment and support across two operator networks
• State-wide master purchasing agreement
Carma Tolling in
OpportunitiesPotential applications of Carma Tolling
HOT Lane Discounts
✓Rebates for verified HOVs
✓ Interoperable with any tolling or billing system
✓Hands-off app with notifications for verification
Toll Collection
✓Free flow tolling on any lanes > 4’ from GP lanes
✓Camera required for non-App users / priced at SOV rates
✓Solves interoperability today with operator back-off integration
HOV Lane Access
✓Retrospective warnings or violations for SOV access of HOV lanes
✓Lane detection solution (camera/tags) required in some applications
✓Hands-off App with notifications for potential violations
HOV Travel Times
✓SOV and HOV travel time alerts and incentives
✓Slugging & casual carpool support for nearby riders
✓ Interoperable with any ITS or traffic system
Business Case
Carma: • Annual SaaS (Software as a Service) license, based
upon miles of road network• Costs fully inclusive of customer support• Pilot costs applied to deployment purchase
Deployment: • One time violation policy configuration• Deployments within weeks with no infrastructure• API integration and mobilization
Marketing: • Promotion and communications to road user base
via web, email, signage and PR• Carma beacons by Carma or any retail distribution
Law Enforcement: • Needed for incident cleanup
ROIEngaging with Carma
Key ConsiderationsRecap of key takeaways
Improved Safety • No roadside safety hazard• No ticketing• No network flow degradation
Improved Privacy • No invasive peering inside cars• No digital imaging • Users opt-in• No sharing of PII data
Valuable Data • Calculate HOV rebates• Travel pattern analysis• SOV v HOV performance• Data-driven network planning
Improved Reliability • 24/7/365 coverage• 100% road network coverage• Technology proven over 10 years• No vulnerability to weather or traffic
Popular • iOS / Android App• Beacon for non-smartphone users• No ticketing / legal proceedings• No additional capital or capacity• Cost effective vs enforcement
Dynamic • Interoperable with any toll
network or toll tag systems• Simple, secure Occupancy API• SDK for third party apps• Direct communications with
road users
Austin Toll RebatesVideo
To reserve your Carma Webinar & ROI Business Case White Paper
Email [email protected]
Paul Steinberg Captain Carpool™
Carma, Chief Business [email protected]