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Striiv Channel Partner Program – Powering Our Partners to Succeed!

A WORD FROM OUR CEO

Dear future partner,

Striiv is based in Redwood City, we are focused on creating powerful platforms that inspire users to be more active, and make meaningful changes in their daily habits. Our goal is to develop hardware and software products that work seamlessly together for a delightful user experience. Striiv technology has powered many large health and wellness partners, including Walgreens, Sonic Boom Wellness, and Qualcomm Life.

Over the years, I have had the pleasure of working very successfully with business partners from all corners of the world.

At Striiv, we believe that a partner network is the most successful way for us to grow our business. This requires us to not compete with our partners and potential partners, but to empower them with tools, training, education, and information that allows our partners to proactively sell the Striiv products and services into their existing customer base and help develop new customers for our partners, and Striiv.

We are excited to build a new partner network in the connected wellness arena and look forward to working with highly engaged and professional entrepreneurs and business owners helping grow theses industries.

Focusing and working together with our partners we will be able to reach new heights.

I look forward to working with each of you.

Dave Wang – CEO, Striiv


Powering you to Succeed

At Striiv, we believe that opportunities increase when you help your partners win. That’s why we actively work alongside and empower our distributors, system integrators, value-added resellers (VARs), installers, retail and e-tailer partners to accelerate the Striiv product & solutions into sales.

By joining the Striiv Channel Partner Program, you can benefit from enhanced margin opportunities, the industry’s most complete and reliable products, world-class training and support, and innovative tools & services. All backed by the Striiv reputation as a leader in connected fitness and wellness.

Start increasing your business today!

Register now at www.striivpartners.com


http://www.striivpartners.com/

Striiv – Partner Advantages

Channel Integrity –• Never competing with our partners

• We are committed to driving business through distributors who are carefully selected for long-term sustainable business growth

• Never selling under price directly to end customers

Vertical Market Leadership –• Striiv is the first company in the world to cost-effectively offer connected fitness and wellness devices and programs

• Providing the industry’s most complete and reliable product portfolio

• Offering a partner program with the most extensive tools, support, and service in the market today

A Sea of Opportunities for Our Partners –• We jointly innovate and share knowledge with our partners

• Together, we create unlimited opportunities to deliver the most innovative and complete solution in the market today for connected wellness and fitness


Striiv – Partner Advantages (continued)

Training & Certification –• Striiv University focuses on knowledge sharing with our partners (part of the partner program)

• Also, we offer certification to be qualified to install, setup, and consult in regards to Striiv product & solutions in regards to our wellness programs

• All Striiv Channel Partner Program members must be certified prior to selling Striiv (initial training online)

Competent & Caring Team –• Striiv supports all partners through the partner program

• Striiv also utilizes our sales and marketing partner, B2 Group, to make sure all partners are taken care of and responded to quickly

• Our global team of account managers, business developers, marketers, sales engineers, and technical support pros support you all the way

Recognition for Excellence –• When you partner with Striiv, you are partnering with an organization with a strong reputation for innovation, excellence and reliability

• You will also experience the Striiv reputation for our commitment to our partners and the channel


Striiv Partner Program Structure

Striiv

Distributor

VARS Integrators

Retailer/e-tail SMB User Consumer

Distrib

utin

g

Dire

ct sellin

g

Qualification, Authorization, Management, Support

Commerce, Supply, Post-service

Customer Relationship Maintenance

Sub Distributor


Wellness Program

Striiv Partner Classification

DistributionDriving High VolumesRequirement – 1200 + Units Sold Per Year

Silver PartnersRegistered AgentNew to ProgramRequirement – 150+ Units Sold Per Year

300 units

1200 units

500 units

Introduction to Program

150 units

Strategic AccountsDistribution : Vendor Led，Partner Fulfilled

Platinum : Vendor Led. Partner Led & Heavy Support

Medium MarketGold : Partner Led, Vendor Hands-on Limited Support

SMB

Consumer

New Partner : Vendor Incentive Program drive

High

Touch

Sales

Team

Silver : Partner Led, Vendor Incentive Program

Platinum PartnersRequirement – 500 + Units Sold Per Year

Gold PartnersRequirement – 300 + Units Sold Per Year

Required Units Sold & Activated Per Year


Partner Levels

The Striiv Channel Partner Program is open to companies currently doing or wanting to do business with an authorized Striiv distributor. Three levels of partnership are offered with clear benefits & requirements for each level. Designed to reward & foster success with our partners.

Platinum Partners – Highest

Partners who qualify for Platinum status have demonstrated exceptional business performance, measured by revenue, support, training, and the willingness to commit to 500+ units of Striiv sold each year. They have a demonstrated expertise in the connected fitness & wellness market and multiple members of their teams have been certified with Striiv. Additionally, they have proven their ability to integrate Striiv into their customer base.

Gold Partners – Mid Range

Solution Integrators, VARS, & Resellers offering complete solutions and support of demo programs can qualify for this status in the Striiv Channel Partner Program. Gold level partners have at least one staff member who has successfully completed the Striiv training/certification requirements, and are actively growing their business through the sale of Striiv products and wellness solutions.

Silver Partners – Entry Level

This level of the program is open to any company offering full support of wellness programs & first line support that is ready to sell Striiv products and solutions. At this level the requirements are minimal and Striiv offers a number of basic benefits to open an engagement with your group and get you off to a successful start selling Striiv.

Partner Level OverviewStriiv Channel Partner Program is designed to help solution integrators, VARS, & Resellers capitalize on Striiv’s market leadership. As a channel oriented company, we view our partners as an extension of our team, playing a key role in how our products go to market and overall success of the company.


Partner Level Requirements

Distributor

• 1200+ Units Per Year Activated

• Team to Support Reseller Partners

• Training Facilities

• Ability to Extend Credit Lines to Downstream Partners

Silver


• Full Cost Demos

• Team to Support Business

• (1) Staff Member Trained and Certified with Striiv within one year

• Willing to Gain Expertise & Knowledge Base in Aging-in-Place Market

Platinum


• Up to 10 Free Demo Units a Year• (Discounts on Hardware Only)


• Multiple Staff Trained and Certified with Striiv

• Expertise & Knowledge Base in Aging-in-Place Market

Gold


• 50% Cost Demos – Demo form will stipulate terms • (Discounts on Hardware Only)


• B2 (Striiv Sales & Marketing Partner) will track, monitor, & fulfill

• Multiple Staff Trained and Certified with Striiv

• Expertise & Knowledge Base in Aging-in-Place Market


Striiv & Partners Responsibilities

Striiv Distribution SI’s/VARS/Retail/E-Tail

Policy and strategy

Agreement evaluation

Monitoring and managing working flow

High-level interface with Global Partner

Developing Regional Distributor and System Integrators

Establishing specific team for this business model

Providing level-2/-3 (post sales) support for Customers

Technical communication with customers and offeringtraining, participating in marketing promotion activities

Processing purchase order and organizing Special PricingQuote applications from distribution & VARS & SystemIntegrators

Providing the pre-sales technical support including RFPanalysis, bidding process, and clarification process for ourpartners

Managing our partners from end to end, evaluating theirquarterly and annual report, and executing incentive policy

Working together with Distribution, System Integrators,VARS, Retail, e-tail to maintain customer relationship

Planning and organizing marketpromotion for Striiv distributed products

Developing qualified System Integrators,VARS, Resellers, E-Tail, & Retail Partnersand providing level-2 support (pre-andafter sales)

Building up regional stock to distributeStriiv products, and processing PO fromSI’s, VARS, Resellers, Retail & E-Tail.

Periodically providing sales reporting,coordination with their inside and outsidesales teams

Providing RFP analysis and supportthrough the Striiv Partner Program toolsto their customers and Partners

Apply for special pricing from Striiv on allbid or competitive priced projects

Helping to execute on Striiv overallmarket and channel strategy

Developing and maintaining the relationship withend user clients in the value chain

Collecting market and project information,organizing related communication andpromotion

Pre-bidding issues and organizing bidding process,getting support from regional distributor or Striiv

Apply for special pricing from distribution ordirectly from Striiv

Providing engineering and service, level-1support, and simple on-site training for end users


Striiv Channel Partner Program – Online Sales Toolbox

Enable Partner Success

Product Demos

Technical SupportTechnical ResourcesTechnical LibrariesDownloads & DriversSupportOnline & Team Support (B2 Group Our Sales & Marketing Partner)

Training & EducationTraining & Certification ResourcesOnline Training ManualsOnline TrainingsQuarterly & Yearly CertificationBusiness Partner Dashboard

SalesContractsAgreements & ExhibitsFormsCase StudiesSales CollateralUse CasesSales Process DocumentsPricingFinancingChannel DocumentsSales ToolboxDemo Request FormsWarranty Information

MarketingPress ReleasesNewsAnnouncement LettersMarketing CollateralCo-MarketingSelling AssetsPromotions & DealsFrequently Asked QuestionsMSRP Price ListBusiness Enablement ToolsWhite PapersUse Cases

www.striivpartners.com


http://www.striivpartners.com/

Partner RequirementsRequirements Silver Gold Platinum

Buying from an authorized Striiv distributor x x x

Offers on-site & first line support Not Required x x

Offers support of demonstrations or offers demo room Full Price Demos ½ Price Demos Up to 10 Free Demos/Year

Unit and revenue commitment 150+ Units/YR 300+ Units/YR 500+ Units/YR

Non – disclosure agreement in place with Striiv x x x

Training and certified Within One Year x x

Must submit annual sales & marketing plan to Striiv Not Required x x

At least a year in business Not Required Not Required x

Industry experience Not Required Not Required x

Company Capital of at Least $200K Per D&B Report/Credit Check Not Required x x

Technical support and service Not Required x x

Financial situation able to fund level of stocking order x x x

Office environment or dedicated office x x x

Dedicated Sales team Not Required x x


Partner Benefits Summary

Partner Benefits Silver Gold Platinum

Sales and Marketing Support

Enhanced Margin Opportunities N/A N/A x

Discounted Demo Units Full Price 50% Cost Up to 10 Free/YR

Lead Forwarding N/A N/A x

Special Pricing List Access & Special Project Pricing N/A x x

Dedicated Account Team/Manager (B2 Group Support) Web Support Limited Full Support

Co-Marketing Opportunities N/A x x

Secure Access to Striiv Channel Partner Program Online Sales Toolbox x x x

Monthly e-Newsletter x x x

Welcome Kit & Recognition with Striiv Certified Reseller Plaque x x x

Listing on Striiv Website “Where to Buy” N/A N/A x

Participation at Striiv Partner Events & End Customer Events N/A N/A x

Technical Support

Pre & Post Sale Technical Support (B2 Group Support) Web Support Yes Limited Full Support

Education

Technical & Sales Training – Striiv University Paid Free Free

Certification Program Required Required Required


Process to Partner with Striiv

Download Reseller Agreement & NDA at Striivpartners.com

Return executed reseller agreement & NDA to partners@Striivpartners

B2 will follow up to confirm application

approved

Reseller assigned to distribution partner

Reseller

Orders Placed Through Designated

Distributor

Distributor

Resellers assigned to distribution partner

1) Request Striiv reseller agreement & NDA at www.striivpartners.com

2) Execute Striiv reseller & NDA

3) Return to: [email protected]

4) B2 Group – (Striiv’s sales & marketing firm) will contact you to discuss program, finalize documents

5) Your group will then be referred for setup with one of Striiv’s certified distributors

6) If a partner chooses to commit to 200+ units they will be considered a distributor and will enter the program with this level of benefits

7) Partner is provided user name and access code to the partner online sales tool box and Striiv Partner Support online


Become a Striiv Partner Today

Find Out More At:www.striiv.com

Or the Partner Sitewww.striivpartners.com

Or [email protected]
