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August 2013 $99
Report ID: R7240813
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2013 SDN Survey: Growing PainsWhile vendors map software-defined networking strategies and
roll products out the door, IT is wary; 33% have no plans to
test SDN technologies, and 47% cite product immaturity as
a barrier to adoption.
By Ethan Banks
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3 Author’s Bio
4 Executive Summary
5 Research Synopsis
6 IT to SDN: We’ll Wait and See
10 Software-Defined FUD
11 Focus on Benefits
12 A Lack of Certifications
14 OpenDaylight and OpenFlow
17 Startup Opportunities
18 Cisco and SDN
22 Recommendations for Potential Customers
24 Appendix
37 Related Reports
Figures
6 Figure 1: Timeline for Testing SDN
7 Figure 2: Familiarity With Software-Defined
Networking
8 Figure 3: Familiarity With OpenFlow
10 Figure 4: Percentage of IT Budget Allocated Toward
SDN Implementation
12 Figure 5: LAN Challenges Mitigated by SDN
13 Figure 6: SDN Selling Points
14 Figure 7: Barriers to SDN Adoption
15 Figure 8: Perception of OpenDaylight
17 Figure 9: Predicted Network Format
18 Figure 10: Willingness to Purchase SDN
Technology From a Startup
19 Figure 11: Familiarity With Vendors’ SDN
Strategies
20 Figure 12: ‘Dumbing Down’ of Switches
and Routers?
21 Figure 13: Reasons for Buying ‘White-Box’
Switches
22 Figure 14: Expected Impact of SDN on
the Switch and Router Market
24 Figure 15: SDN Production Timeline
25 Figure 16: Willingness to Make
Architectural Changes for SDN
26 Figure 17: Impact of SDN on Network
Security
27 Figure 18: SDN Security Benefits
28 Figure 19: SDN Security Problems
29 Figure 20: Attitude Toward OpenFlow
30 Figure 21: Use of OpenFlow to Build
an SDN
31 Figure 22: Percentage of Future IT Budget
Allocated Toward Revamping the
Network for SDN
32 Figure 23: Best SDN Strategy
33 Figure 24: Job Title
34 Figure 25: Industry
35 Figure 26: Revenue
36 Figure 27: Company Size
CONT
ENTS
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© 2013 InformationWeek, Reproduction Prohibited
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Ethan Banks is CCIE No. 20655 and a 16-plus-year IT veteran. He has designed,implemented and supported networks for government, banking institutions,higher education and various corporations. He is a host of the “Packet Pushers”podcast and an independent blogger covering the data networking industry.Ethan Banks
InformationWeek Reports
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August 2013 4
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Software-defined networking is a work in progress, as vendors map out their strategiesand slowly bring products to market. Enterprise buyers, at present, have decided to sit onthe sidelines and wait to see how SDN plays out. That’s according to the results of Infor-mationWeek’s 2013 Software-Defined Networking Survey, which collected responsesfrom 267 IT pros across North America. In this report, we’ll look at the state of SDN in the marketplace and examine the survey
results. We’ll also outline what a typical SDN infrastructure looks like in 2013, including acontroller, programmable infrastructure, applications and network multitenancy. We’ll diginto both OpenDaylight and OpenFlow, two open source initiatives that are shaping SDNfrom outside. We’ll also discuss Cisco’s SDN strategy, and where it aligns and divergesfrom other efforts. Finally, We’ll offer guidance for network professionals on how to ap-proach bringing SDN into their own environments.
EXECUTIVE
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RESEARCH
Survey Name InformationWeek 2013 Software-Defined Networking Survey
Survey Date July 2013
Region North America
Number of Respondents 267
Purpose To determine attitudes toward and awareness and adoption of software- defined networking in the enterprise
Methodology InformationWeek surveyed business technology decision-makers atNorth American companies. The survey was conducted online, and respondents were recruited via an email invitation containing an embedded link to the survey. The email invitation was sent to qualified InformationWeek subscribers.
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SYNO
PSIS
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best practices gleaned from
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To hear some tell the tale, software-definednetworking is going to change all of IT. Ven-dors are sending starry-eyed engineers andhype-mongering marketers into the network-ing fray with a passionate message aboutSDN’s transformative powers. Despite this fer-vor, few companies have bought into SDN, aseither a concept or a set of technologies. Arethey interested? A little bit. Are they findinguse cases? Some are, and with good reason.But as InformationWeek’s 2013 Software-Defined Networking Survey demonstrates,many IT professionals are taking a wait-and-see approach. In my discussions with the network engi-
neering community, I see two SDN campsemerging. A few networkers are enthusiastic;they see SDN as an enabling technology thatallows them to virtualize their networks inflexible ways. But as evidenced by our survey,most networkers are standoffish when itcomes to SDN. Case in point, 33% of respon-dents have no plans to even test SDN tech-
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2013 2012
What is your expected timeline to test SDN?
Timeline for Testing SDN
We're done testing; SDN is in production now
We are testing
Less than six months
Six to 12 months
More than 12 but less than 24 months
More than 24 months
No plans to test SDN
Don't know
Base: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
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4%4%
12%5%
8%7%
13%14%
13%17%
10%10%
33%30%
7%13%
R
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IT to SDN: We’ll Wait and See
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Figure 1
August 2013 6
August 2013 7
nologies, while another 23% say it will be atleast 12 months before they start (Figure 1). Respondents had to have some level of fa-
miliarity with SDN in order to participate inthe survey: 45% say they understand the ba-sics and 15% consider themselves very famil-iar (Figure 2). That’s not bad, considering hownew SDN is, as both a concept and a set ofemerging products.However, it’s one thing to be aware of a
technology and another to be ready to em-brace it. One challenge to SDN acceptance ishow quickly the technology develops. Estab-lished vendors have different approaches thatare shaped by existing product lines, whilestartups take a clean-slate approach that mayappear to IT to be a radical departure fromhardware and software in which they’ve de-veloped their expertise.In addition, vendor SDN implementations
often don’t interoperate. A buyer is in theprecarious position of having to choose SDNproducts that are both compatible with theirexisting network infrastructure and comple-mentary with other SDN building blocks
they might be considering.However, despite the disparity of SDN prod-
ucts and components, a framework has coa-lesced. No matter what vendor’s SDN productset you consider, the major components willlikely include a controller, programmable infrastructure, applications and support fornetwork virtualization (multitenancy). Let’stake some time to examine each of thesecomponents and explain how they form anSDN framework. This foundation will help
frame the analysis of the survey data.Let’s start with the controller. An SDN con-
troller has one major function: It’s the arbiterbetween applications that require the networkto behave in a particular way and the underly-ing network devices themselves. The idea of anetwork application is that it allows an organi-zation to describe specific business require-ments that the network will then fulfill via apolicy. The application translates what the busi-ness needs into technical directives that the
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FAST FACT
33%of our survey respondents
have no plans to test SDN
technologies, while
another 13% say it will be
at least 12 months before
they start.
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2013 2012
How familiar are you with software-defined networking, or SDN?
Familiarity With Software-Defined Networking
Very familiar; I understand the details
Familiar; I understand the basics
Somewhat familiar; I have a general idea of what it's about
Base: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
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15%17%
45%35%
40%48%
R
Figure 2
August 2013 8
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The Virtual Network:TRILL, SDN and More
Virtualization forces data centernetworks to become more flexible and efficient. Networkengineers have a bewilderingnumber of options to supporthighly virtualized environments,from fabrics or meshes built onprotocols such as TRILL and SPBto Layer 2 extensions that sup-port VM mobility between datacenters to software-defined networking. This report breaksdown standards-based and proprietary options for buildingnext-generation, virtualization-centric networks.
DownloadDownload
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controller understands. The controller thentranslates those directives into programmaticnetwork commands the network infrastructureunderstands. Thus, the network is configured.To perform the role of arbiter, a controller
will have knowledge of the network topology,network devices (including soft switches em-bedded in hypervisors) and network capabil-ities. With that knowledge, the controller pro-grams forwarding tables, connects networkendpoints via an overlay, or adds networkservices such as firewalling or load-balancingto an infrastructure. In other words, the con-troller performs whatever tasks that are ap-propriate in the context of the application.The second component of SDN is the notion
of programmable infrastructure. In otherwords, switches, firewalls, load-balancers andso on need to provide an interface that a con-troller can access to program them. Tradition-ally, humans configure network devices by is-suing commands via a command-lineinterface or a graphical user interface. Au-tomation systems have had some successconfiguring devices with SNMP or via auto-
mated CLI interaction, but both SNMP and CLIhave a significant drawback. Every SNMP andCLI interface varies by vendor; even within avendor, the SNMP management interfacebases and CLI commands required to accom-plish a given task can differ.Part of SDN’s promise is that the controller
abstracts the network hardware from the ap-plications. The applications don’t need to knowthe particulars of the underlying network infra-structure — the controller takes care of that. Allthe application needs to be concerned with iscommunication with the controller.To accomplish this layer of abstraction and
2013 2012
How familiar are you with OpenFlow?
Familiarity With OpenFlow
Very familiar; I understand the details
Familiar; I understand the basics
Somewhat familiar; I have a general idea of what it's about
Not familiar
Base: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
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10%10%
33%23%
36%38%
21%29%
R
Figure 3
August 2013 9
achieve a programmable infrastructure, theindustry has used two major tactics. The mostsignificant is that of application program-ming interfaces. An API provides a meanswhereby instructions can be sent to a deviceto program it. Programmers can read API doc-umentation to understand what a device iscapable of, then code the appropriate com-mands into their applications. In SDN, APIsshow up in two important places. North-
bound APIs reside on acontroller and are used byapplications to send thecontroller instructions;ergo, the communicationhappens “north” of thecontroller. Southbound
APIs reside on network devices such asswitches and are used by an SDN controllerto provision the network; ergo, the commu-nication happens “south” of the controller.The second major tactic is OpenFlow. Open-
Flow is a standard managed by the Open Net-working Foundation with the goal of creatinga common “language” to program network
switches. OpenFlow commands allow a net-work programmer to match a network flowagainst a set of criteria, and then perform var-ious operations on that flow such as forward,copy or drop. OpenFlow is a southbound pro-tocol and has received mixed levels of sup-port by networking vendors. According to oursurvey, 43% of respondents say they under-stand the basics of OpenFlow. Another 36%say they are somewhat familiar (Figure 3). Applications are the third major component
of an SDN infrastructure. An application is soft-ware that a business uses to describe what itwants the network to do. SDN ap plications canbe broad, handling all aspects of a cloudprovider’s infrastructure-as-a-service network,for example. SDN applications can also bequite narrow, performing a function only of in-terest to a specific portion of an IT team.Along with full-featured, multitenant-
focused provisioning systems, vendors havereleased a small number of SDN applicationsto demonstrate how a software-defined infra-structure extends the capabilities of the net-work beyond traditional norms. The network-
ing industry is also discussing building anecosystem around SDN applications, wherecoders could release SDN apps to the publicin a controlled way. At this writing, there is noconsensus about how such a communityshould be built, but the concept is interestingand illustrative of what SDN could bring tonetworking in general.The final component is multitenancy. A
major use case for SDN has been to meet thecomplex provisioning needs of cloud pro -viders, specifically in the context of multite-nancy. Multitenancy is the idea that many cus-tomers share the same physical infrastructure,while being securely separated from one an-other. The technical challenges of multite-nancy include provisioning (creating a ten-ant’s environment across a complex anddiverse physical infrastructure), resource man-agement (making sure there’s enough physi-cal network capacity to handle requests fornew ser vices) and self-service (automatingthe provisioning of new se rvice requests asclients ask for them through a portal).SDN has stepped in with solutions to these
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Part of SDN’s promise is that the
controller abstracts the network
hardware from the applications.
August 2013 10
challenges, where an integrated offering ofa controller, application and variety of south-bound programming approaches lets an op-erator leave the details of tenant provision-ing to the software. Tenantcontainers are created withOpenFlow, a network overlaysuch as VXLAN or a combinationof the two. Most importantly,these SDN platforms claim to ab-stract away the network com-plexity to such a degree that pro-visioning errors are greatlyreduced and the time required isnegligible to on-board new ten-ants and spin up services.While many service providers are
genuinely interested in SDN be-cause of the efficiencies it can de-liver, their enterprise counterpartsseem unconvinced. This is an im-portant point, because whileproviders often run huge networksand therefore spend lots of money,enterprises make up a far larger
number of networks on the whole.That’s not to say enterprises have dismissed
SDN altogether — they haven’t. Larger enter-prises that recognize that their networks can
be similar to a ser vice provider network arestarting to see how SDN coupled with multi-tenancy could benefit them. But most enter-prises are not large ones. It’s with the tide of
engineers managing the “nothuge” networks that vendorsmust fight for SDN mindshare.
Software-Defined FUD“Software-defined” has become
a buzzword term across the IT in-dustry. I’ve seen discussions aboutsoftware-defined security, software-defined data centersand software- defined storage,along with software-defined net-working. As a term, “software-de-fined” is becoming as overused as“as-a-service,” to the point ofthem comically competing witheach other in the form of Internetmemes. Doughnuts-as-a-service,you say? Well, I give you software-defined doughnuts instead!With SDN being its own mes-
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What percentage of next year's IT budget will go toward implementing SDN? Include testing, training, premium paid for SDN-capable gear, etc.
Percentage of IT Budget Allocated to SDN Implementation
Base: 116 respondents in July 2013 and 116 in July 2012 at organizations with, or planning to have, SDN in productionData: InformationWeek Software-Defined Networking Survey of business technology professionals
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2013 2012
None
1% to
5%
5% to
9%
10%
to 1
9%
20%
to 2
9%
30%
to 3
9%
40%
to 4
9%
50%
or m
ore
Don'
t kno
w
11%
15%
26%
18%
16%
10% 12
%20
%
5%10
%
1% 1%
4%1%2%
3%
23%
22%
Figure 4
August 2013 11
sage to some degree, it’s little wonder thatmuch of the network engineering commu-nity doesn’t seem to grasp why SDN mightbe needed. For most, that’s a response basedon simple observation. IT organizations seethat they have a network that’s working. Per-haps their networking team is a bit stressed,but generally speaking the work is gettingdone. And sure, SDN is nifty, but what’s thepoint, really?That sound logic is behind the low budget
allocations organizations are putting towardSDN; 26% of respondents that have or plan tohave SDN in production say just 1% to 5% oftheir budget for 2014 will go to SDN (Figure4). It’s easier for an organization to buy bigger,newer versions of whatever has been workingfor it right along. If a switch lacks forwardingcapacity, buy a bigger one. If a storage array isrunning out of disk, buy a bigger one. Certainly the “buy a bigger one” philosophy
isn’t all that’s taking up organizational bud -gets. Interesting new technologies do maketheir way into companies, but new productsare often driven by pain points that the tech-
nology solves. If a company doesn’t perceivethat SDN fixes a problem it has, that companyis unlikely to devote resources to it.Not only are budgets light on SDN spending,
plans to even evaluate SDN are distant for mostsurvey respondents. This is an even moretelling statistic than the lack of budgetary com-mitment. It’s understandable that IT teamswouldn’t spend money on SDN-enabling theirnetwork at this early point in the technology’slife. However, to not even be evaluating SDNimplies that the technology is not compellingenough in the minds of overworked IT teamsto make the time necessary to explore it.A number of interesting quotes came into
the survey that help explain this:“I don’t believe in SDN.”“I see no compelling business case for a
move to SDN.”“Changes will happen, but there are more
pressing issues such as IPv4 exhaustion thatneed to be dealt with.”“There needs to be a problem to solve, with
defined inputs and desired effects. Just buy-ing SDN seems like a waste.”
“One challenge for us is devoting time to getaway from the production network to work inthe lab getting exposure to the SDN project.”The point is this: Many technical staffs don’t
care that a networking product is or isn’t soft-ware definable as much as they care about theservice that’s actually being delivered. Thatdoesn’t diminish the importance of SDN as atechnology, but it does diminish the long-termmarketability of SDN as a feature unto itself.
Focus on BenefitsWhen SDN is discussed as a major, exciting
technology, and the use cases for it are dis-cussed as a boring afterthought, engineersand IT staffs seem to be apathetic. SDN “go-ing to 11” isn’t good enough. If vendors shifttheir focus to marketing innovative network-ing applications, they’ll get more tractionwith the networking consumer.Put another way, a networking vendor
doesn’t walk into a customer opportunity andsell OSPF. It sells a device that routes trafficand has other interesting benefits to a busi-ness. The fact that OSPF might be part of the
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overall solution is an incidental detail. WhileSDN is a catalyst, it’s not the endgame. The re-sult is the important part.And it’s clear that respondents are open to
SDN’s benefits. For example, when we asked re-spondents that have or plan to have SDN inproduction what LAN challenges they believeSDN could help them with, the top response
was “automate more provisioning and man-agement” (Figure 5). Other top responses in-cluded “implement network-wide policies” and“improve network utilization and efficiency.” Also, when asked how IT would try to sell
SDN benefits to their business counterparts,the top response by far was “a more efficientand flexible network that speeds service delivery” (Figure 6).
A Lack of CertificationsBeyond the perceived lack of applications
and use cases for many networks, the surveyreveals a number of reasons why a significantnumber of those who know a bit about thetechnology are ignoring SDN.When we asked about the top barriers to
adopting SDN, the No. 1 response was the im-maturity of current products (Figure 7). Inother words, the potential benefits of SDNaren’t worth the risks that come with bringingin technologies that aren’t fully baked.But there are other reasons as well. One is a
lack of available training in SDN skills. For wellover a decade, network engineers have had a
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Which of the following data center LAN challenges do you believe SDN can be most helpful in overcoming?
LAN Challenges Mitigated by SDN
Note: Three responses allowedBase: 116 respondents in July 2013 and 116 in July 2012 at organizations with, or planning to have, SDN in productionData: InformationWeek Software-Defined Networking Survey of business technology professionals
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2013 2012
Auto
mat
e m
ore
prov
ision
ing
and
man
agem
ent
Impl
emen
t net
wor
k-w
ide
polic
ies
Impr
ove
netw
ork
utili
zatio
n an
d ef
ficie
ncy
Impr
ove
secu
rity
Redu
ce co
mpl
exity
Redu
ce co
st
Get m
ore
visib
ility
into
app
licat
ions
that
are
usin
g th
e ne
twor
k
Incr
ease
scal
abili
ty
Supp
ort c
reat
ion
and
dyna
mic
mov
emen
t of v
irtua
l mac
hine
s
Supp
ort c
reat
ion
of a
priv
ate
or h
ybrid
clou
d
Redu
ce re
lianc
e on
vend
ors'
prod
uct l
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Redu
ce re
lianc
e on
pro
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pro
toco
ls or
pro
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ext
ensio
ns
of st
anda
rds-
base
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otoc
ols
Supp
ort m
ore
east
-wes
t tra
ffic
Othe
r
None
53%
35%
41%
31%
39% 42
%
28%
32%
24%
23%
22%
29%
21%
25%
15%
14%
13%
8%
20%
8%
10%
4%
7%12
%
3%1%
0%1% 1%
0%
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Figure 5
August 2013 13
number of certification ladders that theycould climb to increase their competency.Network engineering is a demanding careerthat can be stressful for the practitioners, asnetwork outages have a severe impact on thebusiness. To reduce this stress, network engi-neers train, many going as far as taking ex-ams to achieve professional certifications. Butwhere is a network engineer to go to achieveSDN skills? Major vendors like Cisco and Juniper aren’t offering SDN certificationtracks as yet.The SDN education situation is even more
complex than the dearth of official vendortraining. The fact is, SDN asks network engi-neers to add a new skill set to the complexbox of tools they already carry. For networkengineers to be competent professionals in a software-defined environment, they’ll neednot only an understanding of switching, rout-ing, tunneling, capacity management, resiliency and so on, but also programmingskills that allow them to communicate withthe network through APIs.In my role as co-host of the “Packet Pushers”
podcast, the SDN question that comes upmore than any other is, “Do I have to becomea programmer now?” That’s a great question;
and the only fair answer I have is that havingprogramming skills will doubtless be helpfulin the software-defined future.
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2013 2012
What benefits did, or will, you use to "sell" SDN to the business?
SDN Selling Points
A more efficient and flexible network that speeds service delivery
Cost savings on hardware
Ability to apply QoS via traffic awareness
Ability to test new routing protocols
Other
We won't even try; benefits are on the networking side
Note: Multiple responses allowedBase: 116 respondents in July 2013 and 116 in July 2012 at organizations with, or planning to have, SDN in productionData: InformationWeek Software-Defined Networking Survey of business technology professionals
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76%66%
42%50%
35%36%
19%17%
4%3%
10%4%
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As one survey respondent put it: “Thebiggest hurdle I see for SDN to get off theground in the enterprise is bringing engi-neers’ skill levels up. I think the day a vendor
brings out a training book or course is the daywe will see SDN really take off.”Indeed. It’s hard to support what you don’t
understand.
OpenDaylight and OpenFlowThe lack of standardization in SDN is another
significant barrier to adoption. For many yearsnow, networking has enjoyed protocol stan-dards; compliance with these standards pro-motes interoperability. While there are plentyof exceptions, in general, if a vendor supportsSpanning Tree, OSPF, BGP or MPLS, that ven-dor’s product will work with a competitor’sproduct running those same protocols. WithSDN, there are no official standards at this time.While the look and feel of SDN (an applica-
tion speaking to a controller that programsnetwork infrastructure) is becoming familiar,the details of each implementation vary dra-matically among vendor offerings. Vendor interoperability isn’t a conversation the industry is having for the most part, althoughthere are a few bright spots.The first is OpenDaylight. This is an open
source project of the Linux Foundation, andit accepts software contributions from ven-dors and individuals alike. ODL is creating anopen source SDN stack that defines a con-troller as well as northbound and south-
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Which of the following are the top inhibitors to your company adopting SDN in the next two years?
Barriers to SDN Adoption
Note: Three responses allowedBase: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
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2013 2012
Imm
atur
ity o
f cur
rent
pro
duct
s
Othe
r tec
hnol
ogy o
r bus
ines
s prio
ritie
s
Lack
of r
esou
rces
to e
valu
ate
SDN
Conf
usio
n an
d la
ck o
f def
initi
on in
term
s of v
endo
rs' s
trat
egie
s
Imm
atur
ity o
f ena
blin
g te
chno
logi
es
Conc
ern
that
the
tech
nolo
gy w
ill n
ot sc
ale
to su
ppor
t en
terp
rise-
class
net
wor
ks
We
don'
t see
a co
mpe
lling
valu
e pr
opos
ition
Lack
of a
criti
cal m
ass o
f org
aniza
tions
that
hav
e de
ploy
ed SD
N
Conc
ern
that
maj
or n
etw
orki
ng ve
ndor
s will
der
ail S
DN b
y ad
ding
pro
prie
tary
feat
ures
Wor
ry th
at co
st to
impl
emen
t will
exc
eed
ROI
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ched
uled
to h
ave
a ne
twor
k te
chno
logy
refre
sh in
that
tim
efra
me
Othe
r
No in
hibi
tors
to im
plem
entin
g SD
N
We'
ve a
lread
y im
plem
ente
d SD
N
47%
41%
29%
24%
28%
23%
28% 32
%
23% 25
%
19%
18%19
% 22%
15%
14%
14%
13%
3% 4%
13%
11%
14% 18
%
2% 4%
2% 2%
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Figure 7
August 2013 15
bound APIs. While there are lots of opensource projects in the world, ODL is signifi-cant in that several prominent networkingvendors came together to form the project,including Arista, Brocade, Cisco, Hewlett-Packard, IBM, Juniper, Microsoft, NEC, Red Hatand VMware. A number of SDN startups arealso involved with ODL, including Cyan, Nu-age, Plexxi and PLUMgrid.The ODL project is structured such that ven-
dors or individuals can contribute software. Asa vendor-driven open source project, this ledto an early conflict. Initially, Big Switch Net-works, an SDN startup whose flagship productis a controller, was a key part of ODL. As ven-dors came together to look at what they hadbrought to the project, overlap was identifiedbetween Big Switch’s controller and the con-troller code that Cisco submitted.While there was a proposal to integrate the
two controller codebases, ODL’s voting bodyopted to use the Cisco controller code. Shortlyafter that, Big Switch pulled out of ODL,choosing to forge ahead with the ecosystemit had already built around Floodlight, the
open source version of Big Switch’s commer-cial controller offering.Even without Big Switch, OpenDaylight has
moved on quickly, seeing a number of usefulcontributions being accepted into the project.As an open source project with features up anddown the SDN stack, ODL is positioned to be-come a point of commonality for all vendor
SDN offerings. Conceptually, vendors would beable to sell a product that is ODL-compliantwhile also offering enhanced functionality thatthe vendor provides as a value-add.There’s a chance that ODL could become a
de facto standard. ODL’s open source con-troller architecture and service abstractionlayer could form a baseline that all vendors
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What's your opinion of the OpenDaylight project?
44%
5%
12%
39%
Perception of OpenDaylight
Data: InformationWeek 2013 Software-Defined Networking Survey of 267 business technology professionals, July 2013 R7240813/14
1It's vital and will become a baseline architecture that all SDN products will refer back to
It's worthwhile and will move SDN forward
What's the OpenDaylight project?
It's going nowhere, too much vendor infighting
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Figure 8
August 2013 16
support. While it follows that vendors wouldextend their SDN offering beyond the theo-retical ODL baseline, that’s not much differentfrom what happens in the industry today withnetworking standards. As a standard is deployed, some vendors extend the stan-dard’s capabilities. If the extension is popularenough, there’s potential for it to be added toindustry standards over time.However, ODL still has a ways to go in terms
of awareness among IT. Forty-four percent ofrespondents don’t know what it is, accordingto our survey (Figure 8). However, that number is counterbalanced by 44% whoagreed that the project is “vital and will be-come a baseline architecture that all SDNproducts will refer back to” or “worthwhileand will move SDN forward.”The second standardization effort is Open-
Flow, which is overseen by the Open Network-ing Foundation (ONF). While not an SDN offer-ing by itself, OpenFlow is gathering broadindustry support, although the level of supportvaries dramatically by vendor and product. For a time, OpenFlow enjoyed rapid stan-
dards development in the ONF. The initialOF1.0 release was followed by 1.1, 1.2 and 1.3specifications. Switch vendors that have chosen to support OpenFlow usually support1.0, with eyes toward 1.3 as the next target. Al-most no implementations of OF1.1 or 1.2 exist. The changes between OF1.0 and OF1.3 are
significant. Most switch vendors found that itwas impossible to map all OF1.0 operationsinto their silicon, meaning that some opera-tions would be punted to the switch CPU;punted operations are performed much moreslowly by the network switch, which presentsOpenFlow with a scaling challenge.OF1.3’s more complex list of capabilities has
only exacerbated this situation, as vendors arefaced with an even greater challenge for theirexisting silicon. If this seems like a peculiar sit-uation, it’s helpful to understand that networkswitch silicon takes years to develop and havelong production runs. Today’s silicon was conceived years ago, long before OpenFlowbecame important.The ONF is keen to push OpenFlow ahead
and is actively working on the OF1.4 specifi-
cation. To assist with implementing OpenFlowin hardware, a Chipmaker’s Advisory Boardwas created to allow silicon manufacturers toconverse with the ONF. The conversation willhelp the ONF construct OpenFlow standardsthat are chip-friendly, as well as give the ONFa way to express the functionality it is lookingfor in new silicon.That said, both of these bright spots are spec-
ulative. Time will tell what becomes of ODL, aswell as OpenFlow. In the meantime, survey re-spondents aren’t feeling comfortable. Wroteone respondent: “SDN and OpenFlow are a sig-nificant deviation from the standard, relativelyconsistent way that data networking has beendone over the last decade. In addition, Open-Flow is still very green and was, in the opinionof some, commercialized too quickly.”While SDN has the potential to completely
replace not only how a network forwardstraffic, but also how a network is constructedand maintained, most survey respondentsdon’t foresee that happening in their envi-ronments, even over the next five years. Fiftypercent of respondents believe their net-
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August 2013 17
works will be about evenly split betweenSDN and traditional, while an additional 35%say their networks will remain largely tradi-tional (Figure 9). If this hybrid networking approach be-
comes mainstream, it puts vendors in an in-teresting position. Long-term, vendors aregoing to want customers to have their entirenetwork infrastructure managed by a con-troller. Why? A software-defined network infrastructure will facilitate new and interest-ing applications that couldn’t be imple-mented in a traditional network. This willpresent vendors with sales opportunities ofgreater variety than “a bigger box.”
Startup OpportunitiesSoftware-defined networking is proving
hard to sell on its own merits. Many customersare unclear on what SDN is or why they mightwant it. In that context, SDN is not yet a mar-ket comparable to, say, Ethernet switching.Changing that will take SDN applications.The most successful SDN demonstrations
that I’ve witnessed over the past year have
been of working applications that solve a spe-cific problem. These have happened to belargely in the cloud space, but there’s no reasonthat applications can’t be brought to the en-terprise. While the focus is perhaps a bit differ-ent for the enterprise, it still has challenges with
provisioning efficiency, resource management,troubleshooting, human error, multitenancy,regulatory compliance … the list goes on.Hammering away at individual device CLIs
doesn’t make managing these challenges easy.SDN coupled with the right applications might.
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2013 2012
In five years, I believe my organization's networks will be:
Predicted Network Format
Exclusively based on SDN
Mostly SDN
Hybrid, with SDN and traditional coexisting about equally
Mostly traditional
Exclusively traditional
Base: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
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3%2%
7%13%
50%54%
35%27%
5%4%
FAST FACT
35%of respondents say their
networks will remain
largely traditional.
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Figure 9
August 2013 18
Vendors that create applications to make net-work implementations work in lockstep withother IT processes will make a compelling caseto enterprises and pique their interest.While established vendors have been
formulating and explaining their SDN strate-gies to customers, the survey revealed thatstartups have a fairly open door. Well over halfof survey respondents stated they were atleast somewhat willing to buy from a startupif the situation was right (Figure 10). That’s good news for startups, who tend to
have the most complete SDN offerings, asthey’ve devoted their entire business life tocreating their products. On the flip side,large vendors have also been acquiringsome SDN startups to help reduce their SDNtime to market. So it seems to be a goodtime to be an SDN startup. Potential cus-tomers are willing to talk to you, and estab-lished vendors might want to buy you.
Cisco and SDNStill the 800-pound networking gorilla even
in this emerging market, Cisco Systems’ SDN
vendor strategy ranks as the one that survey re-spondents are far and away the most familiarwith (Figure 11). This speaks volumes, as Ciscohas not been in a technical leadership positionregarding SDN until very recently. And eventhen, “technical leadership” is only a role it playsif you believe that ODL will become a referencemodel for SDN going forward. In a certain sense,
Cisco was the anti-SDN vendor for quite a while,waiting for its customers to make the first move.Now that Cisco’s SDN strategy is becomingmore clear, the model it represents is distinctfrom many of the values that SDN was rootedin — in particular, that SDN would herald anage of low-cost, commodity network gear.The idea is this: Rather than invest in expen-
Previous Next
How willing are you to purchase SDN technology from a startup?
43%
6%
51%
Willingness to Purchase SDN Technology From a Startup
Data: InformationWeek 2013 Software-Defined Networking Survey of 267 business technology professionals, July 2013 R7240813/20
1Very willing; startups are where innovation's happening
Somewhat willing; depends on the situation
Not at all willing; SDN is already risky enough
I
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Figure 10
August 2013 19
sive networking hardware with custom sili-con, an organization could buy generic“white-box” switches that run a generic oper-
ating system and are programmed using astandard language.The logic goes that a network switch only
needs to do a few things: path computation,link aggregation, communication with amanagement station and high-speed for-
warding. Anything morecomplex that the switchneeds to do could be pro-grammed via OpenFlow.Richer functionality such as overlay encapsulationcould be pushed to thevery edge of the network,inside a soft switch thatlives in a hypervisor.In this SDN-flavored re -
imagining of networking,the Ethernet switch thatlives at the heart of a datacenter becomes somewhatunimportant — a cheapway to uplink hosts andmove traffic, and little more.It’s a potentially compellingimage, but our survey showsthat most respondentsdon’t think it will become
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How familiar are you with each of the following vendors' SDN strategies? Please use a scale of 1 to 5, where 1 is "not at all familiar" and 5 is "extremely familiar."
Familiarity With Vendors' SDN Strategies
Note: Mean average ratingsBase: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
R7240813/22
R
2013 2012
Cisc
o
Juni
per
HP Dell
Broc
ade
IBM
Big
Switc
h
Nicir
a
Arist
a
NEC
Alca
tel-L
ucen
t/Nu
age
Avay
a
Plex
xi
Huaw
ei
Pica
8
Extr
eme
Mid
okur
a
Embr
ane
Tail-
f Sys
tem
s
Vello
3.1
2.9
2.2
2.2
2.2
2.2
2.0
2.2
2.0
1.9 1.9 2.
1
1.9
1.7 1.
8
1.8
1.7
1.6
1.6
1.6 1.
8
1.6
1.6 1.
8
1.5
NA
1.5
1.5
1.4
NA
1.4 1.
5
1.4
NA
1.3
1.5
1.3
NA
1.2 1.
4
1 No
t at a
ll fa
mili
arEx
trem
ely f
amili
ar 5
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Figure 11
August 2013 20
reality : When we asked if they thoughtswitches and routers would essentially be-come “dumb” forwarding engines, 46% saidno (Figure 12). That’s 9 percentage pointshigher than 2012. In addition, 57% of respon-dents said they have no plans to buy white-box switches (Figure 13). Thus far, OpenFlow has been the enabler for
this white-box approach. Organizations inter-ested in reducing the capex and opex tied upin vendor-specific hardware can opt for a net-work infrastructure of low-cost switches pro-grammed by a controller using OpenFlow.Service providers and cloud providers haveexpressed an interest in this, and in fact arethe types of organizations that dominate themembership rolls at the ONF.Naturally, Cisco disparages the notion of
white-box switches. A foundation of Cisco’sEthernet switching business is its custom sili-con (ASICs). Cisco’s application-specific inte-grated circuits give its switches both their rawforwarding performance and rich wire speedfunctionality. Cisco continues to bring newASICs to market, having recently announced
fresh silicon for the Nexus 7K F3-series linecard as well as the Catalyst 3850 switch. WhileCisco has occasionally worked with off-the-shelf silicon (witness the Nexus 3064, whichuses a Broadcom chipset), its hallmark will re-main custom silicon.Cisco believes it can compete with any seri-
ous white-box contender. It looks like our re-spondents do as well. When we asked aboutthe impact SDN might have on the router and
switch market, tied for the most popular re-sponse was “Somewhat lower prices, lesshardware differentiation, but same main play-ers” (Figure 14). In other words, SDN has littlechance of unseating Cisco. So far, that’sproved to be the case, but it’s a story worthkeeping an eye on as SDN evolves.In addition to custom silicon, Cisco is em-
phasizing custom APIs as the front end to itsproducts and its approach to SDN. This is for-
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2013 2012
Do you believe that SDN will relegate switches and routers to being just relatively dumb forwarding engines?
'Dumbing Down' of Switches and Routers?
Yes
No
Don't know
Base: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
R7240813/12
25%29%
46%37%
29%34%
R
FAST FACT
57%of respondents said they
have no plans to buy
white-box switches.
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Figure 12
August 2013 21
mulated in Cisco’s Open Network Environ-ment initiative. As a part of ONE, Cisco is pro-viding onePK, a toolkit for programmers toboth program features into and extract datafrom the network via APIs. Cisco has stressedthat the onePK API libraries are critical to thelong-term success of SDN on its platforms.That’s because Cisco has baked a massive
number of features into its silicon and intoits IOS and NX-OS lines of software. Cisco argues that only with custom APIs can thefull potential of its hardware platforms beprogrammatically accessed. Cisco also con-tends that to properly abstract that featureset with APIs is something no open source orindependent body could reasonably do, orwould want to do. Cisco’s betting that cus-tomers will view SDN in the same way —that being able to leverage all of a device’scapabilities is desirable — and consequentlykeep them in the fold.In this context, it’s clear why Cisco has been
so late to support OpenFlow when comparedwith competitors. OpenFlow isn’t terriblycompatible with the Cisco way of building
networks. Cisco silicon wasn’t built withOpenFlow in mind (neither was anyone else’s,but the point remains), and OpenFlow doesn’texploit Cisco switch and operating systemfunctionality.While the huge installed base of Cisco
switches means there’s going to be at leastsome customer demand for OpenFlow, that’s
a minimal driver for Cisco right now. Ciscosees ONE as the way forward — the way toprovide programmatic functionality that’sboth more capable and nuanced than Open-Flow is likely to be, at least on Cisco hardware.Cisco’s aggressive position in the OpenDay-
light project, along with ODL adopting itscontroller code, implies an SDN leadership po-
Previous Next
If you currently or plan to buy generic "white-box" switches, what's your top motivator?
57%
17%
10%
8%
7%
1%
Reasons for Buying 'White-Box' Switches
Data: InformationWeek 2013 Software-Defined Networking Survey of 267 business technology professionals, July 2013 R7240813/21
1Save on hardware costs
Improve design flexibility
Improve network stability
Reduce risk of vendor lock-in
Other
No plans to buy white-box switches
I
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Figure 13
August 2013 22
sition now. While ODL is still very early, it’swell-positioned to influence the SDN land-scape going forward. Cisco will be able to takethe codebase it’s contributed to ODL andbuild on that foundation to cre-ate a variety of SDN applicationsif it so chooses.Cisco is very smart about mar-
ket positioning. While the com-pany has had its failings in recentmemory, by and large, Ciscoknows how to identify a marketand redefine it to suit itself. Withthe SDN market, this exact thingis happening. And based on sur-vey responses, Cisco’s gettingthat message out the door to thecustomer base.That’s not to say that all other
vendors are at a competitive dis-advantage to Cisco when itcomes to SDN. Cisco is just one ofmany vendors contributing toODL. ODL is open source, whichmeans that any vendor would be
able to use that code as a jumping-off pointif it chooses. In that sense, ODL levels theplaying field, giving vendors of all stripes apoint of SDN commonality. Vendors that rec-
ognize the issue of a lack of standards andwork within the construct of ODL may winmindshare among customers.
Recommendations for PotentialCustomersFor the majority of networking
customers, SDN is real, but SDN isnot a product they need to shopfor specifically today. Allow me toqualify that statement. Software-defined networking is a powerful,real-world technology that enablesapplications to bring automation,orchestration, path engineering, se-curity tools, traffic analysis and ahost of other functions in an easy-to-consume way to all networkseverywhere. However, SDN isn’t thething to buy, as such. Applicationsthat meet a business objective arethe things to go after. Will SDN bebehind the scenes, facilitatingclever applications? In a variety offorms, yes. But buying SDN to buy
Previous Next
Which of the following best describes your expectation of SDN's effect on the switch and router market by 2015?
Expected Impact of SDN on the Switch and Router Market
Base: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
R7240813/13
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Som
ewha
t low
er p
rices
, less
har
dwar
e di
ffere
ntia
tion,
bu
t sam
e m
ain
play
ers
The
cost
will
just
shift
to co
ntro
llers
and
soft
war
e
Few
er p
ropr
ieta
ry fe
atur
es, e
mph
asis
on st
anda
rds
Resh
uffle
mar
ket l
eade
rshi
p
Switc
hes a
nd ro
uter
s will
be
a co
mm
odity
; pric
ing
land
scap
e w
ill b
e to
tally
diff
eren
t
Switc
hes a
nd ro
uter
s will
be
a co
mm
odity
; ven
dor l
ands
cape
w
ill b
e to
tally
diff
eren
t
Othe
r
No im
pact
; Cisc
o w
ill fi
gure
out
how
to m
aint
ain
its m
argi
ns
24%
22% 23
%18
%
10%
16%
6%11
%
6%7%
2% 1%
5%7%
24%
18%
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Figure 14
August 2013 23
SDN isn’t what most customers should be do-ing, unless they’re in a position to be writingtheir own applications today.In that context, an IT organization should be
evaluating the SDN capabilities of its existinghardware as well as new hardware purchases.Network operators should understandwhether their hardware is SDN-capable, andwhat sorts of capabilities they are.This is important to understand going back
to the point of the coming network applica-tion marketplace. Assuming an ecosystem ofeasy-to-consume network applications arises,an organization will want to be able to con-sume them. If its hardware isn’t SDN-capable,that could put it at a competitive disadvan-tage. IT shops should be looking ahead to atime when rich applications won’t rely onSNMP or the CLI to engage the network, butrather will require API access to hardware.There’s no panic button to be pressed here.
One of the useful features of SDN is that it’snot an all-or-nothing proposition. Organiza-tions can start small with SDN, bridging fromtheir SDN-enabled island to their legacy in-
frastructure if they so choose. SDN couldtherefore grow over time into a networkingenvironment.In addition, some existing hardware that
might not be SDN-capable today could bemade SDN-capable by a vendor in the future.OpenFlow is one example of this. Puppetagents are another, enabling scripted provi-sioning of some network functions on sup-ported hardware. Cisco promises to enableseveral of its existing product lines with APIsthrough its ONE initiative. Many, many prod-ucts already have APIs today, even if cus-tomers are unaware they’re there. Ethernetfabric products from vendors like Avaya andBrocade are already SDN-friendly, hookinginto popular virtualization platforms fromVMware and OpenStack, allowing those plat-forms to communicate their needs on- demand to the underlying network infrastruc-ture with no manual intervention.SDN as a whole is starting to sort itself out,
get comfortable with what it is, and moveahead. I’m hopeful that SDN over the next 12months will see growth in the number and
function of network applications, which I antic-ipate will transform how networking is done.
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August 2013 24
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APPE
NDIX
Table of Contents
2013 2012
What is your expected timeline to have SDN in production?
SDN Production Timeline
We have SDN in production now
Less than six months
Six to 12 months
More than 12 but less than 24 months
More than 24 months
No plans to have SDN in production
Don't know
Base: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
R7240813/3
4%4%
4%5%
9%9%
13%17%
13%11%
42%37%
15%17%
R
Figure 15
August 2013 25
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2013 2012
How willing are you to make significant architectural changes to your production networks in order to achieve the promised benefits of SDN?
Willingness to Make Architectural Changes for SDN
Completely willing
Very willing
Moderately willing
Slightly willing
Not at all willing
Base: 116 respondents in July 2013 and 116 in July 2012 at organizations with, or planning to have, SDN in productionData: InformationWeek Software-Defined Networking Survey of business technology professionals
R7240813/5
12%11%
23%29%
49%48%
15%12%
1%0%
Figure 16
August 2013 26
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2013 2012
What impact will SDN have on network security?
Impact of SDN on Network Security
Networks will be much more secure
Networks will be somewhat more secure
It will have no impact on network security
Networks will be somewhat less secure
Networks will be much less secure
Don't know
Base: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
R7240813/9
14%10%
31%32%
16%15%
9%11%
3%1%
27%31%
Figure 17
August 2013 27
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What are the security benefits of SDN?
SDN Security Benefits
Note: Multiple responses allowedBase: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
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Abili
ty to
app
ly a
uni
fied
secu
rity p
olic
y
Inte
grat
ed a
nd m
ore
gran
ular
acc
ess c
ontr
ol
Addi
tiona
l poi
nts w
here
secu
rity c
ontr
ols c
an b
e pl
aced
to
addr
ess s
oftw
are/
appl
icatio
n se
curit
y iss
ues
Intr
a-hy
perv
isor (
VM-V
M) p
acke
t ins
pect
ion
and
firew
all
Mor
e sit
uatio
n- o
r app
licat
ion-
awar
e se
curit
y eve
nt lo
ggin
g de
tails
Data
secu
rity v
ia tr
ansp
ort e
ncry
ptio
n
DoS m
itiga
tion
Impr
oved
secu
rity a
pplia
nce
perf
orm
ance
/thr
ough
put
Mal
war
e fil
terin
g
Othe
r
None
; it w
ill h
urt s
ecur
ity
Don'
t kno
w
45%
44%
29%
29%
23%
28%
21% 22
%
21% 22
%
16% 17
%
17%
32%
16% 17
%
5%12
%
22%
NA
2%4%
13%
22%
Figure 18
August 2013 28
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What security problems do you associate with SDN?
SDN Security Problems
Note: Multiple responses allowedBase: 267 respondents in July 2013 and 250 in July 2012Data: InformationWeek Software-Defined Networking Survey of business technology professionals
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Lack
of i
nteg
ratio
n w
ith e
xist
ing
secu
rity t
echn
olog
ies
Func
tiona
lity l
ever
agin
g co
ntro
ller i
ntel
ligen
ce o
pens
ne
w a
ttac
k su
rfac
es
The
cont
rolle
r sca
res m
e —
if a
n at
tack
er o
wns
that
, it's
gam
e ov
er
Mor
e co
mpl
exity
, whi
ch a
lway
s mea
ns le
ss se
curit
y
Inab
ility
to in
spec
t eve
ry p
acke
t
It w
ill h
inde
r per
form
ance
to su
ch a
deg
ree
that
pub
lic
cloud
/Saa
S use
will
incr
ease
Othe
r
None
; it w
ill h
elp
secu
rity
Don'
t kno
w
38%
44%
33%
38%
32%
40%
31%
38%
10%
20%
3% 2%
9%10
%
4%9%
20%
NA
Figure 19
August 2013 29
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2013 2012
What is your attitude toward OpenFlow in regard to SDN?
Attitude Toward OpenFlow
OpenFlow is an integral part of SDN; you can't have one without the other
OpenFlow is important but not essential
OpenFlow goes hand in hand with SDN now, but that could change
You don't need OpenFlow to build an SDN
Base: 210 respondents in July 2013 and 178 in July 2012 familiar with OpenFlowData: InformationWeek Software-Defined Networking Survey of business technology professionals
R7240813/16
9%15%
39%40%
33%32%
19%13%
Figure 20
August 2013 30
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2013 2012
Did, or will, your organization use OpenFlow to build an SDN?
Use of OpenFlow to Build an SDN
Yes
No
Don't know
Base: 116 respondents in July 2013 and 116 in July 2012 at organizations with, or planning to have, SDN in productionData: InformationWeek Software-Defined Networking Survey of business technology professionals
R7240813/17
26%37%
15%13%
59%50%
Figure 21
August 2013 31
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What percentage of your IT budget will go toward revamping the network to take advantage of SDN in 24 months?
Future IT Budget Allocated to Revamping the Network for SDN
Base: 116 respondents in July 2013 and 116 in July 2012 at organizations with, or planning to have, SDN in productionData: InformationWeek Software-Defined Networking Survey of business technology professionals
R7240813/19
R
2013 2012
None
1% to
5%
5% to
9%
10%
to 1
9%
20%
to 2
9%
30%
to 3
9%
40%
to 4
9%
50%
or m
ore
Don'
t kno
w4%2%
12%
9%
15%
21%
16%
16%
13%
16%
31%
28%
4%1%1%
0%
4%7%
Figure 22
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Which of the following vendors' SDN strategies do you think best address your organization's requirements?
Best SDN Strategy
Note: Three responses allowedBase: 116 respondents in July 2013 and 116 in July 2012 at organizations with, or planning to have, SDN in productionData: InformationWeek Software-Defined Networking Survey of business technology professionals
R7240813/23
R
2013 2012
Cisc
o
Arist
a
HP Juni
per
Dell
Broc
ade
Alca
tel-L
ucen
t/Nu
age
Big
Switc
h
Avay
a
IBM
Nicir
a
Huaw
ei
NEC
Mid
okur
a
Pica
8
Plex
xi
Embr
ane
Extr
eme
Tail-
f Sys
tem
s
Vello
Don'
t kno
w
58%
66%
17%
8%
17%
22%
15%
20%
14%
23%
11%
6%
11% 14
%
9% 9% 9%18
%
9%6%
4%2%
4%2%
4%NA
4%NA
4%NA
3%1% 2%
4%
2%NA 0% 1%
13%
10%13
%12
%
Figure 23
August 2013 32
August 2013 33
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Which of the following best describes your job title?
17%
6% 4%
24%
42%
6%
1%
Job Title
Data: InformationWeek 2013 Software-Defined Networking Survey of 267 business technology professionals, July 2013 R7240813/24
1IT executive management (C-level/VP)
IT director/manager
Other
Consultant
Line-of-business management
Non-IT executive management (C-level/VP)
IT/IS staff
Figure 24
August 2013 34
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What is your organization's primary industry?
Industry
Cons
ultin
g an
d bu
sines
s ser
vice
s
Educ
atio
n
Elec
tron
ics
Fina
ncia
l ser
vice
s
Gove
rnm
ent
Heal
thca
re/m
edica
l
IT ve
ndor
s
Man
ufac
turin
g/in
dust
rial, n
onco
mpu
ter
Med
ia/e
nter
tain
men
t
Reta
il/e-
com
mer
ce
Tele
com
mun
icatio
ns/IS
Ps
Utili
ties
Othe
r
Data: InformationWeek 2013 Software-Defined Networking Survey of 267 business technology professionals, July 2013
R7240813/25
11%
11%
2%
8%
13%
6%
9%
6%
2% 2%
13%
2%
15%
Figure 25
August 2013 35
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Which of the following dollar ranges includes the annual revenue of your entire organization?
8%
15% 15%
15%
13% 5%8%
5%16%
Revenue
Data: InformationWeek 2013 Software-Defined Networking Survey of 267 business technology professionals, July 2013 R7240813/26
1Less than $6 million
$6 million to $49.9 million
$50 million to $99.9 million
$100 million to $499.9 million
$500 million to $999.9 million
Don't know/decline to say
Government/nonprofit
$5 billion or more
$1 billion to $4.9 billion
Figure 26
August 2013 36
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Approximately how many employees are in your organization?
26%13%
9%
19%
7%
12%14%
Company Size
Data: InformationWeek 2013 Software-Defined Networking Survey of 267 business technology professionals, July 2013 R7240813/27
1Fewer than 50
50-99
100-499
500-999
10,000 or more
5,000-9,999
1,000-4,999
Figure 27
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