audio-visual and photo case stories of tobacco workers' experiences as human rights campaign...
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![Page 1: Audio-visual and photo case stories of tobacco workers' experiences as human rights campaign tool WCToH March 2012, Singapore Laura Graen Unfairtobacco.org](https://reader035.vdocuments.us/reader035/viewer/2022070410/56649f175503460f94c2df87/html5/thumbnails/1.jpg)
Audio-visual and photo case
stories of tobacco workers'
experiences as human rights campaign tool
WCToH March 2012, Singapore Laura Graen
Unfairtobacco.org
![Page 2: Audio-visual and photo case stories of tobacco workers' experiences as human rights campaign tool WCToH March 2012, Singapore Laura Graen Unfairtobacco.org](https://reader035.vdocuments.us/reader035/viewer/2022070410/56649f175503460f94c2df87/html5/thumbnails/2.jpg)
Counterimaging uses such images to
change people's perception and behaviour.
What is a counter-image?
An image that contradicts
a pre-existing public image.
www.unfairtobacco.org
![Page 3: Audio-visual and photo case stories of tobacco workers' experiences as human rights campaign tool WCToH March 2012, Singapore Laura Graen Unfairtobacco.org](https://reader035.vdocuments.us/reader035/viewer/2022070410/56649f175503460f94c2df87/html5/thumbnails/3.jpg)
www.unfairtobacco.orgfacebook.com/unfairtobacco.international
![Page 4: Audio-visual and photo case stories of tobacco workers' experiences as human rights campaign tool WCToH March 2012, Singapore Laura Graen Unfairtobacco.org](https://reader035.vdocuments.us/reader035/viewer/2022070410/56649f175503460f94c2df87/html5/thumbnails/4.jpg)
Exhibition „Big Tobacco: Profits & Lies“
www.unfairtobacco.org
![Page 5: Audio-visual and photo case stories of tobacco workers' experiences as human rights campaign tool WCToH March 2012, Singapore Laura Graen Unfairtobacco.org](https://reader035.vdocuments.us/reader035/viewer/2022070410/56649f175503460f94c2df87/html5/thumbnails/5.jpg)
www.unfairtobacco.org
Workshops
![Page 6: Audio-visual and photo case stories of tobacco workers' experiences as human rights campaign tool WCToH March 2012, Singapore Laura Graen Unfairtobacco.org](https://reader035.vdocuments.us/reader035/viewer/2022070410/56649f175503460f94c2df87/html5/thumbnails/6.jpg)
12-13 year olds: Very responsive
14+ year olds: - „cynical“ smokers: negative reactions - politically interested smokers: „fair trade tobacco?“ - nonsmokers: peer pressure on smokers
www.unfairtobacco.org
![Page 7: Audio-visual and photo case stories of tobacco workers' experiences as human rights campaign tool WCToH March 2012, Singapore Laura Graen Unfairtobacco.org](https://reader035.vdocuments.us/reader035/viewer/2022070410/56649f175503460f94c2df87/html5/thumbnails/7.jpg)
www.unfairtobacco.org facebook.com/unfairtobacco.international