audience research

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Audience Research Survey Results

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Page 1: Audience research

Audience Research Survey Results

Page 2: Audience research

Question 1 The proportion of females in comparison top males that have filled out my survey is significantly lower. I could use these results to improve my ideas for the design of my magazine so that the contents is slightly more in the interest of females.

Page 3: Audience research

Question 2 The majority of the people that filled in my survey are 16-19 year olds. Therefore my magazine design should be aimed at that age range as my target audience.

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Question 3

43.33% of people that answered my survey said that they would buy acoustic genre magazine. I should therefore make the music genre of my magazine acoustic.

Page 5: Audience research

Question 4 • There was an equal

divide between the amount of people that said they would be most likely to either see Green Day or Ben Howard live but not Justin Bieber. Therefore in my magazine I should concentrate on articles about artists and music that’s most popular from my survey.

Page 6: Audience research

Question 5The largest amount of people said that they would subscribe to a magazine monthly and the second most popular format was electronic download. Therefore my magazine would most likely be a monthly delivered magazine.

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Question 6

There was an equal divide in the amount of people that would spend £3 and under and who would spend £3- £5. Therefore the price range of my magazine should be between £0- £5.

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Question 7 46.67% of people said that new releases is what interests them most in a music magazine. I could use this in my magazine design ad include information and contextual information on artist/bands new releases or upcoming artists.

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Question 8 The majority of the people that completed my survey said that they preferred a spacious layout ect. I will use this and make my magazine layout and colour scheme fit with what was the most popular on this survey.

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Question 9 45.16% of people said that they preferred a photograph that wasn’t taken in a studio with no artificial lighting and minimal editing. However 32.26% said they preferred high quality shot photographs taken in a studio. This means that I can experiment with both types of photography and way of shooting and chose based on the other themes within my magazine design.

Page 11: Audience research

Question 10There was little difference between the amount that said they preferred a bold font, colourful and large text and who said they preferred dainty, minimalistic, small text. I could therefore experiment with both and see which one would be more suited to the other design components within my magazine.