Within this power point, I am

going to cover each question I

asked in the questionnaire and

give a more detailed analysis on

the responses.

The first question was ‘How often

do you watch films?’ The results

show that 60% watch films once a

week and 40% watch more than

once a week. This suggests that

film is still a strong interest for

many people which reflects the

hobbies of my target audience.

The next question I asked was ‘What

is your age?’ Most of the participants

were aged between 15 and 18 with

60% being in this category and 40%

meeting the 19-25 option. This shows

that my target audience are of a

younger age group as they are still

able to spend a lot of time watching

films/ television. By knowing my

target audience is based on a younger

scale I am able to ensure my film is

targeted at this age group by using

conventions such as stereotypical

masculine features and stereotypical

feminine aspects throughout the film

as this is what a younger audience

would be captured by as they are

influenced by what they see.

I then asked ‘What is your gender?’ with 60% being female and 40% being male.

This gives me a good indication that I will be catering for mainly a female

audience although the genre is flexible towards both genders.

The audience is going to be a stronger female focus group as females prefer the

romance genre in comparison to a male audience as females enjoy watching a

fantasy relationship that is a ‘perfect’ relationship or reflects the ‘ideal’

relationship. Romance films normally use a stereotypical masculine male

character, which is another reason as to why there is a stronger female audience.

My following question was ‘What is your

favourite romantic films out of the

following?’ This question I used some of

the most successful contemporary

romance films that are well known. The

favourite film was ‘The Notebook’ with

80% and ‘The Vow’ was just 20%. The

Notebook was extremely successful and I

believe this is due to the in depth storyline

that really captures the audience. The

audience watch the couple from over a

long period of time, whereas other

existing films such as ‘The Vow’ and

‘Dear John’ are over a shorter period of

time. By setting the film over a longer

time period it allows the audience to feel

as though they get to know the characters

and this enables them to invest in the

characters- creating a stronger film.

The next question I asked ‘What is your

preferred sub-genre?’ to see what my

audience preferred out of the following;

Action/ adventure romance, dramatic

romance or Romantic Comedy.

The overall stronger answer was Action/

adventure which is because this sub-genre

is far more flexible towards both genders

and is enjoyed by a wider target audience.

In my trailer, I will not create a action/

adventure romance as I do not have the

equipment to be able to produce an

effective trailer of this genre but it is

interesting to see that this genre is the

preferred genre while Romantic drama

scored only 20% and ROM-COM scoring

20% as well.

The following question ‘What are your

main hobbies?’ allows me to study the

psychographic of my audience which

allows me to see what they would be

able to relate to in my trailer which

would make it more successful with my

target audience as they would be able to

invest in the characters and the storyline

more.

So the main hobby was Sports with 60%

which shows that my audience would be

able to relate to a masculine character

who played a lot of sport for example.

Meeting with friends got 20% which

shows that the audience would be able to

relate to my characters being surrounded

by friends etc. living a normal life style.