Target Audience

• Using http://bitstrips.com/create/character/ create a character that represents your target audience.

• You can then post the image to your blog and outline the likes and dislikes, hobbies, career etc. of your typical audience member.

Blog Post 2 - Reflection

• Reflect on your audience by outlining the impact that the target audience will have on your promotional products. Think about costume, props, dance routines, locations etc.

• Add all of your ideas to a blog post and consider how this will affect your production.

• Post title: Target audience Reflection• Starter sentence: Having defined my target audience as… I will make sure that

my music video can meet their needs and expectations by ensuring my video contains…

• I am confident that these choices will engage my audience because…

Blog Post 3 – Primary Audience Research

• Create a new post titled ‘primary audience research’. Ask, at least 6, (video or make notes) members of your target audience what they like/dislike about music videos in your genre.

• Reflect on your findings and suggest how they will influence your own work.