audience profile
TRANSCRIPT
![Page 1: Audience profile](https://reader035.vdocuments.us/reader035/viewer/2022070509/58a6a3bf1a28ab0a7a8b4c69/html5/thumbnails/1.jpg)
LifestyleSingle, in full-time education. He divides time between studying and spending time with friends. He gets the gratification of personal relationships – to talk about what has happened in the shows that he has watched to his friends.
Interests Social network Mainstream topics Video games Partying Friends and family
GenderMale
AgeAged 16 - 30
DemographicUK and Ireland Psychographic group
Mainstreamer – Likes to follow the crowd, conventional. Passive.Struggler – Consumer of alcohol and junk food, is likely to become intoxicated at parties.
LikesAction movies, violence, horror content, video games and sports.
DislikesShopping and romance.
Socio-economic groupThe socio-economic group will likely be D, C2 and possibly C1 as the parents of the target audience will be in skilled or semi-skilled manual jobs. The characters in the production will have similar jobs and so comparisons can be made between the audience and the characters.
Product preferences Smartphone Laptops Mainstream clothing – Adidas, branded clothing,
Topman
Media preferences Twitter Facebook Instagram YouTube
![Page 2: Audience profile](https://reader035.vdocuments.us/reader035/viewer/2022070509/58a6a3bf1a28ab0a7a8b4c69/html5/thumbnails/2.jpg)
LifestyleSingle, in full-time education. She divides time between studying and spending time with friends. She gets the gratification of personal relationships – to talk about what has happened in the shows that he has watched to his friends.
Interests Social network Mainstream topics Shopping Friends and family Partying
GenderFemale
AgeAged 16 - 30
DemographicUK and Ireland
Psychographic groupMainstreamer – Likes to follow the crowd, conventional. Passive.Struggler – Consumer of alcohol and junk food, is likely to become intoxicated at parties.
LikesMake-up, socialising, being around friends and partying.
DislikesHorror movies, gore, cruelty, sensitive topics that are shown explicitly.
Socio-economic groupThe socio-economic group will likely be D, C2 and possibly C1 as the parents of the target audience will be in skilled or semi-skilled manual jobs. The characters in the production will have similar jobs and so comparisons can be made between the audience and the characters.
Product preferences Smartphone Laptops Mainstream clothing – Topshop, New Look, Primark
Media preferences Twitter Facebook Instagram YouTube